Contemporary Wardrobe by Sheila Rock

1950s, 1960s, 1980s, Contemporary Wardrobe, Inspirational Images, menswear, Sheila Rock, The Face, Vintage Editorials
Ramona Mo-Dette by Sheila Rock

1959: Ramona/Bright Young Thing. Influences: Vogue, Irving Penn, High Society, Barbara Golan, Paris couture. Ivory plant pot hat; ivory silk abstract rose print dress; ivory leather handbag; ivory leather fake lizard stilettos; tortoise-shell cigarette holder; white make-up and vivid red lipstick. To be seen around town, having tea at Fortnum & Mason or the Savoy.

“Contemporary Wardrobe, run by Roger Burton from a warehouse at London Bridge, fit up the stars of small and big screen. They specialise in clothes from 1945 to the present day, supplying outfits and accessories to customers in movies, TV, video, commercials, theatres and advertising agencies,, with some private hiring for parties, posing and…well, that’s their business. The clothes in Quadrophenia came from Contemporary Wardrobe; others have been on hire to Not The Nine O’Clock News, Minder, The Professionals, Dreams of Leaving, The Kenny Everett Video Show, The History Man, Shoestring and Mackenzie. Thy have also kitted out Freeez, Secret Affair, M, Wings and Judas Priest for Top of the Fops and promotional videos, and clothed the sleeves of Motorhead, Girlschool, Marianne Faithfull and Yellow Magic Orchestra. Most other huge collection is authentic, as are all the clothes and the majority of accessories in these photos commissioned, clothed, posted and photographed specially for The Face by Sheila Rock. CW also offer a research department to assist styling and offer technical advice an an express service to reproduce garment or outfits or specific projects. Couldn’t they do something about Doyle’s jackets an Bodie’s flairs [sic]?”

Before there was vintage, there were just old clothes! Superb shoot by Sheila Rock for The Face, June 1981.

John Cooper Clarke by Sheila Rock

1967: John Cooper Clarke/Regency Beau. Influences: elegance, Beau Brummel, Brian Jones, Town Magazine, LSD. Claret velvet suit hand-tailored; pink frilly shirt by John Stephen; patent spat boots by Bally; paisley cravat, crucifix ,cameo, birds foot brooch, jet beads ,silver top cane ,gloves, white make-up, mascara and back combed hair all essential to create the Look for promenading Carnaby Street and Portobello Road to acquire the odd fairground horse or exotic sign from Trad Alices or Lord Kitchener’s Valet. Photo taken at Trad Antiques in Portobello Road

Ranking Roger by Sheila Rock

1950: Ranking Roger/Zoot. Influences: Charlie Parker, the Zou-Zou movement in France, Puerto Rican chic, Wyatt Earp. Grey bird’s eye double breasted Zoot suit; eau-de-nil impressed cotton shirt; brown velour homburg; slim red bow tie; white buckskin brogues by Lillywhites; silver watch chain, silver key chin. Characters wearing this look could be seen around smoky jazz clubs and pool halls all through the ’40s and early ’50s in Harlem. Now adapted by the Chicanos in South America, who rive around in Low Rider cars of the period.

Horrockses

1950s, horrockses, website listings


Permission to wax lyrical about this gorgeous gown from Horrockses, please Miss! It’s possibly one of the most beautiful 1950s evening gowns I’ve ever seen, definitely the most beautiful Horrockses thus far (but it’s a close call between some other lovelies I’ve had/have). Not only is it beautifully draped and fitted around the bodice, not only is the print reminiscent of watered silk gowns from the 18th Century, but it has the most technically brilliant drape of fabric up the back and attached to the single shoulder strap. The drape is completely integral to the fabric of the skirt which gives such a beautiful flow up and down the back of the dress.

Then they go and top it off with a big don’t-mess-with-me bow! All this, and it’s entirely made of cotton so you can just chuck it in the washing machine when you get back from your swishy do! It feels amazing to wear pure cotton in summer, so imagine how smug and cool you’ll feel while all around you are sweltering in man-made fibres! 😉

Before World War II, Horrockses manufactured printed cottons for the thriving home dressmaking industry. In the 1950s, with a demand for affordable ready-to-wear pieces in the wake of Dior’s New Look, they started producing their own collections of daydresses, eveningwear and beachwear. In the era of rationing, cotton was cheap, durable and easy to work with. Their prints were vibrant, modern and fun!

Oh! how do I love thee, Horrockses….let me count the ways!Thank you for cheering up Britain’s post-war women with your affordable, wearable, and utterly gorgeous cotton frocks! Thank you for enabling British women to have enormous full skirts during rationing! Thank you for making them in hard-wearing cotton. We salute you!