Fulham Road Boutiques

1970s, Boston-151, british boutique movement, Carlos Arias, Early Bird, Gundrun Boston, hollywood clothes shop, Illustrations, Jacqui Smale, jean muir, Kaffe Fassett, laura ashley, Lillian Delevoryas, michael chow, missoni, Valerie Goad, Vintage Adverts, Vogue
Early Bird, 20 Park Walk, has long velvet dresses, ruched sleeves, frilly cuffs, or hooded. All washable, 15gns (£15.75).

The only Earlybird pieces I have encountered don’t really warrant such a sexy illustration, but it’s always nice to flesh out a lesser known boutique label when you can! The advert accompanies a feature on boutiques in the Fulham Road, with a lovely lengthy description of both Laura Ashley and Boston-151 amongst others.

You can begin on the outskirts of Brompton Village, just past Habitat, with the best of fashion, then move on for miles—literally—past spaghetti, spaghetti, hamburgers, junk and tortoises, the Chelsea Supporters’ Club and Fulham Broadway, until you arrive at Pollyanna’s excellent children’s clothes, 660; The East & West Superette, at 694, continental groceries; Fulham Surplus Stores, 686, bargains like army surplus arctic fleecy coat linings at £5.

Clothes you really want to own: Laura Ashley, 157, a big barn of remarkably low-priced things—Jacqui Smale’s demure print dresses, fine white tucked camisole petticoats, or nightdresses, shirts, print and plain velveteen and corduroy in colours of cloudy blue, dull purple, faded rose made into baggy knickerbockers, capes, shirts.

Boston-151, 151, is Gundrun Boston’s new beautiful clothes place, “filled with all the things I’d like to buy and never can find”. The functional chic workshop design is by Michael Chow. big lacquered tin central changing room, black mirror, clothes easy to look at and get at, a sewing lady sewing away instead of window dressing. Watch for: incredible hand-sewn clothes by Carlos Arias, his peasant print silk and cotton shirts, panne velvet ones too with tasselled ribbons, Mohammedan bloomers and boleros, soft dishcloth crochet dresses inset with Ibiza embroidery. These have clinging tops and flowing skirts and you tie yourself in (he practically never uses zips). There are Turkish mixed prints of marvellous cut, caftans made from rare Edwardian and Twenties fabrics. Kaffe Fassett’s macrame work, wool and string chokers and belts, old stones, ivory elephants threaded in,
hours of work. Boston & Kaffe’s subtle patterned knits, kimonos, sweaters, skirts; Chloe and Jean Muir. Lillian Delevoryas’ picture patchworked clothes. Linen shepherd smocks and jackets with velvet binding. Crochet cloche hats and ties where almost every stitch changes colour. Sexy seamless sweaters. Missoni knitted things from Milan, T-shirts, skirts and trousers so light you can wear several at once, and Kaffe Fassett evolves their colour schemes so you can imagine how lovely they are. Classic tailored trousers. Brown string butchers’ bags. Linen duffle bags stencilled with Boston-151 and made up in the workshops at Wormwood Scrubs. Valerie Goad, 185-7, has grown. She has 30 designs and more of best dresses, midi and long, shirts that match skirts and knickerbockers. There are Liberty wools, plain and print velvets and voile. Everything can be made to measure for a few guineas more, dresses, for instance, are from 19 gns (£19.95). Rene Aubrey, 122, 370 4745, hairdresser, has just opened a men’s salon next door. Early Bird, 20 Park Walk, has long velvet dresses, ruched sleeves, frilly cuffs, or hooded. All washable, 15 gns (£15.75).

Dean Rogers, 60, is a new man’s shop, with excellent-fitting trousers, velvets, tweed, cashmere, home-spun knitting, good belts and shirts. They open until 10.30 pm. Piero de Monzi, 70, is a double-fronted elegant shop with classic French and Italian clothes for men and women. Shirts from 5 gns (15.25) in delicate prints, exuberant Ken Scott prints, plain voiles, fine jerseys. Daniel Hechter suede and fleece greatcoats. Belts from 4 gns (£4.20), weighty affairs of hide and snake and brass. Suits, jackets, trousers, in bird’s eye tweed, velvet, gabardine, denim. Italian shoes, 16 gns (116.80). Next month an early spring fall of languid V de V clothes, moons, stars, wavy bands and boats knitted in. One partner, Alain Mertens, has opened the DM Gallery next door, 72, with Paolozzi, Hockney, multiple multiples, chic Italian design as in the perfect transistor. Imogens, 274, is ethnic: Palestinian embroidered wedding dresses, Kurtas, burnooses, shawls, belts, Israeli glass, Middle Eastern rugs and trinkets.

Afew months ago Kjeld Jacobsen opened Danish Silver Designs at 84. He’s a goldsmith turned business man, the jewellery shown comes from about 10 workshops in Den-mark and has a nordic coolness—strange pale stones, precise curves and spirals, 80 per cent in silver, a little gold. Special orders are dealt with by Jens Torp who can be seen at work through a window in the back of the showroom; this keeps the customers happy while they wait. Prices from £24100. Opposite the Queen’s Elm pub is that smart new block. There’s Alistair Colvin, 116, decorator and antique dealer, a drawing-room-sized shop, bizarre and interesting pieces. Zarach, 110. They’re the Sander Mirror Company, with elegant modern design grafted on. Downstairs there’s a new mirror showroom, looking glass in fifteen shades, antiqued, smoky, marbled, tortoiseshell, almost any effect -you could wish for, from £3 per square foot. Upstairs, with David Hicks black and white carpet, royal tartan blue walls, are beautifully designed things from Italy like Perspex ice buckets, boxes, clocks, spot lamps; status bibelots, work by Ciancimino, Billy McCarty, Tony Stubbin, Jon Bannen-berg, all Hicks carpets of course. Look out for the Italian gong chair. Rubber stretched on a round chrome frame and comfortable.

Travelling on to the heart of the Fulham Road, Charles Quinlan, 309, does upholstery work, recaning, polishing, loose covers and curtains. Tulleys, 289, have everything and endless windows of second-hand furniture, pale ranks of calico-covered sofas and chairs. Humpherson, 186, are the builders’ merchants who have a three-floor showhouse of bathrooms and kitchens. Solarbo, 230, make pelmets, curtain rails, cupboards, sliding doors, louvred doors (made to measure for no extra cost, and in do-it-yourself kits), a flexible shelf and drawer storage system with clear plastic or white wire baskets. Jonathan Minns, 1a Hollywood Road, a few feet off the Fulham Road, is a fascinating machinery shop, industrial and scientific antiquities, model ships, traction engines, locomotives like Birmingham Piddlers, extraordinary machines for extraordinary work like stitching army tents in Poona. All serious stuff and remarkably pleasing to look at. If Mr Minns isn’t driving traction engines at 6 mph through the countryside, or setting up museums with his new company Industrial Originals, he’ll be in the shop to explain it all. Hollywood [a.k.a The Hollywood Clothes Shop], 10 Hollywood Road, has ravishing thirties and forties clothes. From here down to Stamford Bridge are small nests of antique shops. Among the most interesting: Goldsworthy, 346, for a pair of gilded Siamese umbrellas. Stephen Long, 348, with painted bamboo, doll’s house furniture, tapestry bell pulls, bits of this and that, biscuit tins, patchwork quilts, books on bezique and cribbage, all the charming funny household paraphernalia of the past 150 years. Arthur Brown, 392-400, has everything. Perce Rye, 495, has Invincible Motor Policies.

And go back to Finchs, 190, for a drink, to find the village nucleus of excellent food shops and eating places. Hazel’s, 172, sell the finest fruits and vegetables. There are specialists in kebabs, ice-creams, pizzas, traditional English fare (as in Hungry Horse, 196). If you don’t wish to queue for hours outside The Great American Disaster, 325, for the greatest hamburgers and milkshakes this side of the Atlantic, then try the new Parsons Café Royal & Old Spaghetti Factory, 311: spaghetti, choice of six sauces, garlic, bread and salad for 9s (45p).

Text by Antonia Williams.

Scanned from Vogue, February 1971.

Kaffe Fassett’s Peony and Mosaic Bedroom

1970s, horrockses, interior design, interiors, James Mortimer, Kaffe Fassett, sanderson, Vogue

Starting with the pale pink of peonies for the walls, Kaffe Fassett built a room of mosaic and flower patterns. Inside the arch: a bed with Gazebo sheets from the new Horrockses’ Wamsutta range. Oriental carpets from Franses of Piccadilly. Strips of mosaic pattern from Sanderson wallpapers. Paintings, needlework cushion by Kaffe Fassett. The shower cubicle, Tahiti by Leisure, a surprise in a bedroom, but it fits. Horrockses’ towels. Porcelain pots, shells and shell boxes, cane and lacquer furniture. Patchwork quilts.

Photographed by James Mortimer.

Scanned from Vogue, February 1975.

Think of a tile floor, and needlepoint it.

1970s, Bellini, Inspirational Images, Kaffe Fassett, Palmer Smith, Vogue

Think of a tile floor, and needlepoint it: tapestry rug in twelve squares, joined as you like, repeated as you like. Designed by Kaffe Fassett for Beatrice Bellini of Women’s Home Industries’ Tapestry Shop, 85 Pimlico Rd; each square with enough Coats Tapestry wool, £12, complete border with sufficient wool, £75. Dark brown cotton caftan, £6.60 at Medina Arts. Photograph taken at the house of Mr and Mrs William Ellsworth-Jones. Just published, the new “Vogue Guide to Needlepoint Tapestry” (Collins in association with Conde Nast, £1.75)

Photographed by Palmer Smith.

Scanned from Vogue, November 1974.

Back to the Drawing Board

1970s, Antonio, Bellini, bill gibb, countdown, Frances Vaughan, Illustrations, Kaffe Fassett, Lady Fingers, Vogue
Man’s smoke-grey kimono knitted in oriental patterns, rivers and islands fading up sleeves and hem, black to charcoal, ginger to peach. Stripe sash. 30 gns. Child’s plum red tunic in diamond design, purple and pale blue all over, violet and khaki, rose pink and blue on the edge. 5 gns. Woman’s long black kimono with a sky of blue and ginger stars, giant satellites of black, dark brown, plum red and violet circling. Black and grey stripe sash. 30 gns. All by Kaffe Fassett at Beatrice Bellini, 11 West Halkin St.

Fashion constantly starts afresh and now it has travelled far back into the imagination, retuned to the basics of craft and design. Grass roots is the mood for this summer and the look is handwoven, hand painted, handknitted, handstitched. Here is how appliqué was recreated and a shepherd’s smock came in from the fields. How lace came to be painted with butterflies and sewn onto tartan, how knitting grew into something remarkably new.

Illustrations by Antonio

Scanned from Vogue, July 1970.

Peach and green tartan tweed. all set about and frilled with cotton lace tie dyed in the same summer pastels. A long and willowy suit with a long and willowy knife-pleated skirt. By Bill Gibb at Baccarat.
Long peach and golden tie dyed smock of lace, one beautiful big butterfly handpainted on the yoke. And a dress of natural linen billowing yard upon yard. threads drawn out by hand, panels of lace sewn in. All by Bill Gibb at Baccarat. Cotton lace tied and dyed by Valerie Irving. Apron and cap crocheted in string by Kaffe Fassett.
Natural linen shepherd’s smock and trousers. No boyangs but all traditional stuff with thick embroidery, smocking stitch, lazy daisies and paisleys almost everywhere. By Lady Fingers, 50 gns, to order, Countdown
Long grassy gingham dress and a long white cotton apron, pretty as a picture, sewn with birds and hedgerows, greens, pinks, deep dark blues. About 12 gns, 7 gns, to order, Frances Vaughan, 3 Munroe Terrace, S.W.10.

Hang ’em on the wall

1970s, bill gibb, Carin Simon, Christine Martin, cosmopolitan, david bailey, Graham Watson, Inspirational Images, interior design, interiors, Janni Goss, Kaffe Fassett, Oliver Hoare, Pip Rau, Razzmatazz, ritva

hang em on the wall 1

Photographed by Carin Simon.

Scanned by Miss Peelpants from Cosmopolitan, March 1975.

Sarah Drummond talks to six talented people about their highly original hang-ups.

CHRISTINE MARTIN hangs shawls in her shop Razzmatazz (12 North End Rd, London W14, 01-603 0514) where she sells ‘Twenties and ‘Forties clothes, and also in her home. Both places are diminutive, but that doesn’t stop Christine from fanning shawls on walls, canopying them over lamp-shades, draping them as bed curtains. “I like shawls because they’re dramatic —but they can be overpowering, too; you must be careful. I like variety, which is why I change them about all the time. I like to make different moods. If someone comes to dinner for the second time, I’ll certainly swop the shawls about for them. I’ve never hung pictures—they’re too expensive. and too many other people hang them. My husband Christopher is an antique dealer specialising in icons so, of course. I hang them. I hang handbags sometimes. too.” Most of Christine’s shawl collection is nineteenth-century oriental, heavily embroidered, made in the East specifically for the European market, not to wear, but to cover pianos and tables. Christine also buys cut velvet shawls. “… and I’m just reaching the stage where if I really like something I don’t want to sell it.” Where do the Martins pick up their stock? “Oh anywhere, everywhere … we’re always tooting about in junk shops. I’ll pay up to £40 for a good shawl now I’ve got the bread.”

hang em on the wall 2

KAFFE FASSETT makes needlepoint hangings of magical intricacy and originality. If you see a handsome bearded young man doing petit point on the tube. it’s bound to be Kaffe. His creative energy is astonishing: currently he is working on an exhibition of his paintings to be held in New York, designing knits for Bill Gibb (a job he’s ‘done gloriously for the last six years) and for Ritva. And he’s doing knitting and tapestry designs and patterns for Women’s Home Industries and Tapestry Bazaar—and designing the needlepoint hangings which are made at Weatherall Workshops (Coleford 2102) in Gloucestershire. The day I saw Kaffe. a half-finished jacket was hanging pinned to his studio wall, chrome pins keeping an outstretched arm in place next to the body of the jacket, the pattern infinitely more complex than any piece of marbled paper, all plummy earthy tones. “I’m working it on fourteen needles: it’s good to see the balance of the design, feel how it’s going, and seeing it unfinished spurs me on to continue.” Kaffe is relatively new to actual needlework, though he’s been designing tapestries for some time. “Pamela Harlech who writes for Vogue asked me to design some slippers for her, and they looked great stitched up. Suddenly I thought I’d have a go. I’d always imagined those tapestry chairs you see took a lifetime —I was amazed how easy and how quick needlework can be.” To prove his point, he designed and worked backs and seats for a set of three winged chairs. marvellously mysterious in misty shades of grey, blue and green, based on forests and corals. As we talked Kaffe was stitching a doll’s-house chair, another exquisite forest design, which would set you back £10. whereas a big scale wallhanging could cost up to £2,000. “I’ve always been terribly influenced by the Orient,” Kaffe says. “I can look at patterns on some rugs for hours. Scotland has influenced me, too: there’s an affinity between Scotland and the Orient somewhere.”

hang em on the wall 3

JANNIE GOSS is an Australian model, who has lived for the last eight years in London with her architect husband, Ian, their eleven year old daughter. Mini, and a cat. Their flat in Camden Town is big and airy, with white walls. high ceilings and potted geraniums twelve feet tall. Jannie hangs her jewellery on the walls: the effect is bold and beautiful. It’s also highly practical. “The great thing about pinning up jewellery is that I can find it so easily—it’s not just for show: of course I wear the stuff, too. I used to keep my necklaces around a mirror, hopeless because everything became knotted. and you couldn’t get at it in a hurry …I like organised clutter—great areas of space, then areas of things; it makes dusting easier, too. And Ian and I are both keen on a functional as well as decorative environment. I move my jewellery about, to change the shapes and patterns they make, which is fun. I just use ordinary pins. the very long dressmaking ones—anything heavier, like a nail, would mark the walls. I’m a collector by nature, I was buying up Art Deco jewellery before it became fashionable, when it only cost a few bob. I’ve never bought from the antique market, but sometimes at Portobello Road and Oxfam shops; mostly I just nose about in junk shops and jumble sales. People say I’m clever at finding things but for every four looks, only once will You find a piece you really like and want to buy.

hang em on the wall 4

OLIVER HOARE‘s house gives you the feeling you’re in the Middle East. You are surrounded by carpets—kelims, to be precise—a dazzling juxtaposition of highly organised patterns and colours. Divans, steps, floors, cushions and wall are all covered with oriental rugs. When people hear about it, they imagine that so many patterns and colours clash. They don’t,” says Oliver. He’s right: the rugs harmonise, like music, and one of the reasons is that all the kelims’ colours are vegetable dyes, so the tones are constant—lots of brick and all the earthy colours. Oliver used to work at Christie’s where he ran the carpet department, but this summer set up on his own to sell Islamic works of art to the Middle East. and Far Eastern objets to Europe and America. “I was brought up with carpets, my father bought masses in Constantinople in the ‘Twenties, and always hung them up. Although I wasn’t terribly interested, something about them had rubbed off on me, and when I went to Christie’s I was immediately put into the carpet department. I became fascinated. I like kelims best of all. These are flat woven rugs, which have always been made by tribes, and it’s a tradition that hasn’t been interfered with or commercialised.” Buying carpets of any kind in the Middle East is an immensely ritualistic business: potential buyers sit for hours in carpet shops sipping tiny cups of Turkish coffee and tea endlessly. Bargaining goes on all day. Although Oliver enjoys this ritual. his business methods are Western. His dealing life means he must travel constantly though he spends as much time as he can in Iran where his caravanserai, on the old silk route, has just been nationalised by the government. Kelim prices have shot up, particularly now that so many are going back to their countries of origin. “Five years ago. you used to buy the really good kelims for £30 or £40. Nowadays, the best are £1,000 or £2,000 —but you can find decorative kelims for between two and three hundred pounds.”

hang em on the wall 5

GRAHAM WATSON makes bead curtains that swish exotic-ally as you pass through, like a ‘Twenties shimmy dress, beaded strands trailing in your hair and on your shoulders. His beads can depict your portrait. a fantasy landscape, cinema curtains, an old poster—whatever you want. The curtains are hung in doorways. on walls, around baths. Graham’s clients in-clude Chris Squire of the rock group Yes, photographer David Bailey, and film director Joe Losey. “I started off bead-work when I was at drama school . . . act-ing’s an overcrowded profession, and I found it demoralising,” Graham explains. “I saw a play on television one night, and in the background there was a beaded curtain that looked as though it had some-thing painted on it, I couldn’t quite see. But it intrigued me.” . . . To the extent that the very next day Graham started threading beads him-self. But beads are hard to find in England. and Graham traced the best bead sources to Germany (for wood) and Czechoslovakia (for glass). He declared himself a registered company, and went to work three years ago. “I still import the beads, but we dye most of the colours our-selves, otherwise you’re landed with all the shades you don’t want. I often mix glass and wooden beads, because glass alone is too heavy.” Currently, Graham is working on a huge black and silver portrait of Buster Keaton, and he’s planning a three-dimensional number. If you want a curtain made, and they cost around £120 (door size), you can reach Graham Watson at 13c Cunningham Place. London NW8 (01-286 0891).

hang em on the wall 6

PIP RAU is hooked on folk tradition, on the embroideries, colours, prints and patterns of Central Asia and the Middle East. Home is like a bazaar, her shop like a souk where she sells dresses, waist-coats, robes, great pieces of faded cloth, incredibly bright embroideries. Her walls are jam-packed with treasures. and Pip’s body is covered with clothes of tribal designs, too. “I’d never put up pictures.” she says, “hangings do so much more for a room. They’re vibrant and vast and warm. Infinitely cheaper, too. I’ve been collecting ever since I can remember. I love markets. I lived in Israel for ten years. I was married to an Israeli. and travelled all over the Middle East. and now we’re separated I’ve come back to live in London.” So it seemed a natural move to open a shop (Rau Gallery, 36 Islington Green, London N1, 01-359 5337) selling all the things she loves, and it means she can justify her passion for travel. “I plan to go away three or four times a year to find stock,” she says. “My last trip took six weeks; I drove all through Eastern Europe, buying in Romania and Yugoslavia, and on to Turkey and Iran. and then Afghanistan. There are always difficulties at frontiers—you need all the invoices and endless bits of paper. Prices are going up and up. sources are drying up, too, as increasing numbers of people get interested. My customers are very mixed—specialist collectors, or people who fall in love with something. I don’t think clothes like these should ever be altered. Just buy what fits.” Pip hangs dresses and the lighter hangings with drawing pins, and uses tacks for anything heavier. Dresses can cost as much as £50 —an antique, hand-woven heavily embroidered Palestinian wedding dress, for example—and wallhangings vary enormously from small Persian cottons at £4 to kelims and Bokharas (large-scale embroideries on silk) at £230, or kelims for £400.

Inspirational Images: Gauchos

1970s, Bellini, british boutique movement, chelsea girl, gauchos, Inspirational Images, jean muir, Kaffe Fassett, Nigel Lofthouse, norman parkinson, Veronica Marsh, Vogue

Needlepoint waistcoat by Kaffe Fassett for Beatrice Bellini, £25 to order, Women's Home Industries' Tapestry Shop. Suede gauchos, fine jersey shirt, both by JEan Muir. Perspex belt by Nigel Lofthouse for Jean Muir. Chillies Christel at Elliott. Panne velvet muffler by Veronica Marsh for Jacqmar.

Needlepoint waistcoat by Kaffe Fassett for Beatrice Bellini, £25 to order, Women’s Home Industries’ Tapestry Shop. Suede gauchos, fine jersey shirt, both by Jean Muir. Perspex belt by Nigel Lofthouse for Jean Muir. Ghillies by Christel at Elliott. Panne velvet muffler by Veronica Marsh for Jacqmar.

Gauchos remain one of my favourite looks at the moment. Indeed, I am wearing a pair of tweed Chelsea Girl gauchos as I write this. It’s one of those looks which will, inevitably, make a comeback, and I will be tiresomely reminding people that ‘I was doing it ages ago!’. As it is, I am just continuing to enjoy wearing them, enjoying the curiousity and comments, and educating people to call them ‘gauchos’ rather than ‘culottes’. Then I will just have to move onto knickerbockers…

Photographed by Norman Parkinson.

Scanned by Miss Peelpants from Vogue, September 1970

Inspirational Editorials: Bill Gibb – Glorious Confusion

1970s, bill gibb, british boutique movement, Inspirational Images, Kaffe Fassett, Vogue

Photographed by Sarah Moon

Photographed by Sarah Moon

All clothes by Bill Gibb. Scanned by Miss Peelpants from Vogue, January 1970

Photographed by Sarah Moon

Photographed by Sarah Moon

Photographed by Sarah Moon

Photographed by Sarah Moon

Photographed by Sarah Moon

Photographed by Sarah Moon