A breath of green

1970s, beauty, belinda bellville, charles jourdan, david bailey, Garrard, Inspirational Images, maudie james, Vogue
The greenest scent of summer—Estee Lauder’s Alliage with hints of marigold, jasmine and muguet, to wear with green chiffon, and Estee Lauder’s new Copper and Bronze Make-up.

Model is Maudie James.

Photographed by David Bailey.

Scanned from Vogue, June 1973.

Daisy lawn chiffon caped over bandeau bra with shoulder straps, blowing into a herbaceous hem. By Bellville Sassoon. Daisy brooch of diamonds and peridot on one ear, £4,400, at Collingwood. Snake bracelets, diamonds and garnet, £3,205, diamonds and emerald, £850, at Garrard. Emerald and gold ring by Arthur King, £1,360, at Blooms. Carved emerald ring surrounded by two rows of diamonds, £1,250 at Michael Fishberg. Round pin in the hair, left, diamonds and sapphires, emeralds and rubies, £950, Cameo Corner. Pale yellow tights, Mary Quant, 40p, Selfridges. Dior sandals, £24, Charles Jourdan

Boots care for hair. Colourfully.

19 magazine, 1970s, Boots, Inspirational Images, platforms, Vintage Adverts
The Boots Electrical Beauty range is just about the prettiest you’ll find anywhere. Hairdryers, heated hair rollers and lady shavers in spring-time colours like Lilac, Soft Lavender, Peach, Cream and lots more. Another thing you’ll find is that all these lovely things cost a lot less than other popular makes. But that’s what you expect from Boots products isn’t it? The Boots Beauty Care range. The prettiest things , to make you look your prettiest.

I’m not sure it gets much more 1973 than the styling here. Almost worthy of a Roxy Music cover. In fact, it wouldn’t surprise me if it was consciously or subconsciously influenced by that.

Scanned from 19 Magazine, July 1973.

Flaming mad. That’s me.

1970s, cosmopolitan, Make-up, Vintage Adverts

Scanned from Cosmopolitan, May 1976.

In a Cellophane Sheen

1970s, barry lategan, Hair and make-up, Inspirational Images, Make-up, Ugo Correani, Vogue

If you’ve never seen yourself like this, see yourself now… in a cellophane sheen, warmer, milkier, and pearlier than plain gloss. For the softest effect of all, here, a judicious use of rosy mauves and mother of pearl behind a shadow of pale veiling. The make-up is Gala’s: Barely There foundation in Honey, dusted with Translucent Light Powder. Pink Dazzle Lipstick used to make rosy shadows above and around the eyes, the gloss dusted away with Marshmallow Eye Shadow, and on the eyes, above and below, Shiny Apricot Liqui Tint pearled with Barely Frosted Highlighter. Liqui Lash Brownish/Black Mascara, and Burning Shimmer Super-smooth Lipstick. Imagine Gala’s Affair Perfume Oil Concentrate in the air. The head is wrapped in amethyst with pink veiling and pinned with pearly mauve flowers made in Italy by Ugo Correani.

Photographed by Barry Lategan.

Scanned from Vogue, June 1972.

Put on an exciting evening face

1970s, barbara daly, Boston-151, Charles of the Ritz, Chloe, david bailey, Estee Lauder, hair, Hair and make-up, Inspirational Images, Make-up, Vogue, yves saint laurent
Charles of the Ritz make-up echoing the dots on Saint Laurent’s soft chiffon halter. New Segur Ritz Mat Foundation over Pink Revenescence Moisture Glow with new Real Red Cheek Pommade Cleargel blusher and Translucent Face Powder. On the eyes, new Moisturizing Eye Shadow Base under Green Celery Eye Shadow Pommade on brow bone and Seagreen Mist Eye Shadow Pommade in socket and over lid; Paper-thin Creative Colour Satin Liner in Forest Green, Chestnut Brown Brow Colour, Black Auto-Lashique Mascara. New Liqui-Frost Tangerine Lipstick and Premiere Peach Liqui-Creme Nail Polish. Hair dotted with Nestle Streaks ‘N Tips Auburn Hair Colour by Gerald at Mod’s Hair, Paris, make-up by Barbara Daly; chiffon by Abraham, earrings by Saint Laurent.

Take browns, oranges, greens and gold, mix them, match them and make them work for you.

Make-up by Barbara Daly.

Hair by Gerald at Mod’s Hair.

Photographed by David Bailey.

Scanned from Beauty in Vogue, Summer 1973.

Estee Lauder make-up teamed with the new bareness of Chloe’s bitter brown top, crossed over the back, wrapped around the waist of a matching pleated crepe skirt. Estee Lauder Soft Cover Compact Make-up in Fresh Cream, Fresh-Air-Pink Face & Cheek Tint, a dusting of Sheer Shell Re-Nutriv Powder. On the eyes, Smoky Apricot and Apricot Chiffon Pressed Eyelid Shadows with new China Blue Eye Glossamer at outer corners, Black/Navy Lustrous Roll-On Mascara. New Iced Sherry Glossamer over Re-Nutriv Rich Rich Lipstick in Classic Sherry, with nails painted in new Classic Sherry Lustrous Nail Lacquer. Make-up by Barbara Daly, hair slicked back and banded with Nestle Streaks ‘N Tips Gold Hair Colour by Gerald of Mod’s Hair, Paris; Pearl drop earrings from The Purple Shop, Chloe dress from Boston 151.

Armani at Browns

1970s, Armani, Browns, Charles of the Ritz, John Peden, Polaroid, swimwear, Vintage Adverts, Vogue

Sunglasses by Polaroid. Make-up by Charles of the Ritz.

Photographed by John Peden.

Scanned from Vogue, March 1978.

Out of this World

1970s, Hair and make-up, Honey Magazine, Make-up, mary quant, roger stowell

OUT OF THIS WORLD. Mary Quant put her soft pinks and blues together as they’ve never been seen before and created this brand-new Face in the Clouds look. She then offered this paintbox exclusively to Honey. In it is everything you need to get the look. If you went out and bought each individual item separately, you’d get a bit more make-up, but it would cost you over £4. Our paintbox is yours for only £1.70. So write off for it now. Once it’s yours you can do what you like. We tell you above how to get the look Maria has in the picture and, if you feel daring, colour the blue right over the bridge of your nose. Or juggle around with the colours as much as you like for a totally different effect—blue out your eyebrows and put lots of pink round your eye. Or just wear each colour separately. They’re beautifully angelic colours that reflect the summer sky. You can wear them anytime—sunrise to sunset. With this look, it’s back to the deliciously dreamy, hazy days of time past when colours were vivid, days were long and nights were romantic. Don’t miss out or you’ll regret it. You’ll never see this paintbox at this price again.

Photographed by Roger Stowell.

Scanned from Honey, May 1971.

Beauty from Biba

19 magazine, 1970s, barbara hulanicki, Barbara Hulanicki, beauty, biba, british boutique movement, hair, Hair and make-up, Make-up

As with everything Biba creates, its newly opened Beauty Parlour in the Kensington store hits that striking note of sparkling originality.

It has 19’s stamp of approval. because it is a genuine beauty parlour, in the true, old-fashioned sense of the word. The Parlour welcomes you into a relaxed, spacious and luxurious, ‘Thirties’ world of cream and black decor, bedecked with dark green palms. It is the brain-child of Barbara Hulaniki— Biba’s creator—and Regis, a brilliant and inventive make-up artist and hairdresser.

Before Regis showed us around, we asked him to tell us about his past.

Looking every bit as dashing as Valentino himself. he said: “Call me a man with no past. Although I trained and worked in many leading salons, I don’t want to be attached to anything I’ve done before or The Parlour to be compared with others.”

The Parlour offers the services of a modern establishment (from haircutting to leg waxing) which it executes in a novel way. Here you are not a number with a gown—you are treated as an individual with individual needs. In true Biba tradition, on arrival, you are fitted out with a fabulous gown—either a long black satin one (if you are having your hair done), a black velour robe (for the guys) or a super black towelling robe (if you are going into the beauty room). Even the hair nets are pretty— black and silky.


The seating is so cleverly designed in the curved and pillared room that one client hardly sees another and, although each hairdresser—and there are three, plus Regis— has his own ‘corner’, all the involved treatments, such as tinting, bleaching, high-lighting and perming. are done in private cubicles.

Biba carries every conceivable shade of hair colouring and hasn’t just confined The Parlour to all the well-known branded names. Regis virtually combed the earth to find special formulas and effects.

Henna treatments are very popular and Biba uses several varieties—Black Henna, for dark heads; Neutral Henna, for blondes; Henna Wax for dry, split hair; ordinary henna, for a rich, red glow and a special henna, which can be used with a perm—normally you cannot perm hair which has henna on it. (Henna treatment costs from £6: tinting from £6.50; perming from £10.) Regis has fixed ideas concerning shampoo.

“A good shampoo is the most important step in the whole process. because if you use a bad one. then you can forget about doing an original style. Dull, horrible hair can never look good, however hard you try.”

Biba has 17 kinds of shampoo to choose from, ranging from ‘Almond’ and ‘Strawberry’ to ‘Henna Gloss’ shampoo, which doesn’t actually colour the hair but, with constant use, produces marvellous red lights. There are also three biological shampoos: one for greasy hair, one for dry and one for dandruff sufferers. (A shampoo and set costs £3, no matter which shampoo you need to use.)

Other Biba specialities are the after-washing, pre-setting goodies. Regis’ favourite is the Champagne Rinse, which gives a remarkable gloss and softness. The Henna Conditioner is good and there are Frictions, too, which are spirit-based hair perfumes, to make your hair smell beautiful, as well as look good. (Frictions are something mothers and grandmothers know all about. but which had disappeared from our lives—until now.) These cost 50p. each, and you can choose from ‘Orchid’, `Fougere., ‘Eau de Cologne’, ‘Passionate’ and ‘Gardenia’.


Blow-drying is virtually non-existent at Biba.

“We want girls to look truly groomed and feminine again.” said Regis. He believes in the old-style training and he and his staff use rollers (but not heated ones), Marcel Wave tongs, wave clips. small tongs and irons, and do lots of exacting pin-curling.


The Beauty Room is run by a very efficient lady and practically anything is done. There are treatments to help acne problems; waxing to remove unwanted hair; massage including a deep-back massage. with an infra-red lamp; spot reducing with Slendertone and eye treatments, which include eyebrow shaping, eyelash dyeing and the application of Permanent lashes. (This costs £4. and replacements later on cost 10p. a lash.)

The manicures and pedicures are superb. If it is just a plain one you want, then, of course, they will oblige. But if you want something for a special occasion then they can do fantastic combinations of colours, patterns and designs on nails and toes, too, if required. (Ordinary manicures cost £1: the special kind. £2.50.)

As far as make-up is concerned. Regis will create a fantastic new look for you and will advise on form-ulas, colours and applica-tion. (Cost £5.)

The Parlour opens at 11am., on weekdays, and last appointments are at 6.30pm. On Saturdays. opening time is 9.30am. and last appointments are at 4pm.

It’s sobering to remember that about seven months after this article appeared, Biba was closed forever.

Photographer(s) uncredited.

Scanned from 19 Magazine, February 1975.

Candy Floss Colours

19 magazine, 1970s, Boots Seventeen, Hair and make-up, Make-up, Vintage Adverts

I can only hope that the newly relaunched Boots Seventeen range will be as much fun as it looks like it was back in the Seventies!

Scanned from 19 Magazine, April 1973.

Simply Sweet

19 magazine, 1970s, Anne Cossins, Annie Cossins, Inspirational Images, jeff banks, John Carter, John Craig, louis caring, Ricci Burns, Sharcleod, susan marsh, Vintage Editorials
Blue angora and lambswool long-sleeved sweater with pink, white and mauve flowers embroidered on yoke, by Sharcleod, £4. Plastic bracelets from a selection at Biba, 15p. each.

If you haven’t got that special natural sweetness that makes people put a protective arm around you, don’t worry; it’s available this spring for under a fiver. Slip into these pastel pretties and discover the joys of being a choc-box dolly.

Photographed by John Carter.

Scanned from 19 Magazine, February 1973.

TOP: Short-sleeved wool sweater with shawl collar and yoke in pink, yellow and cream stripes, pink and yellow diagonally striped sleeves and spotted body, by Annie Cossins, £4.95. Blue plastic stretch bracelet, by Paul Stephens, 40p. Pink flower earrings, by Corocraft, 59p. BELOW: Short-sleeved wool sweater, with pink and yellow striped yoke, cream and pink spotted sleeves and pink, yellow and cream body, by Annie Cossins, £4.95. Pink plastic beads, 70p. Blue plastic bangles, 18p. each. Both by Paul Stephens.
White angora and lambswool halter-neck sweater, with pink, blue and yellow flowers embroidered on yoke, £3.75. Matching cardigan with two pockets embroidered with pastel flowers, £5. Both by Sharcleod. Pink fwer necklace from a selection at Susan Marsh at Chelsea Antique Market. Enamel bangles, 20p. each. Enamel ring, 15p. All by Paul Stephens.
TOP: Pink acrylic sweater with crocheted shawl collar and three-buttoned front, by John Craig, £4. Pink flower earrings, by Corocraft, 69p. Pink plastic pearl necklace, by Paul Stephens, 90p. White angora and lambswool long-sleeved sweater, with pink embroidered flower motif in centre and two pink stripes on sleeves, by Louis Caring, £4-25. Pink plastic pearl necklace, by Paul Stephens, 90p. BOTTOM: Green acetate long-sleeved shirt, by Jeff Banks, £6. Lilac angora and lambswool bolero, with blue, pink and green flowers on either side of opening, by Sharcleod, Green cotton shirt with red and green floral pattern, by Jeff Banks, .£6.40. Green angora and lambswool short-sleeved sweater with yellow, pink and blue embroidered flowers on yoke, by Sharcleod, £4. Green and pink plastic bangles, by Paul Stephens, 18p. each.