Spring Board

1970s, beauty, Hair and make-up, Inspirational Images, Linda Dagenais, Make-up, Sarah Moon, Vogue

Rethink yourself, change your image. Imagine you’ve been chosen to play Daisy in The Great Gatsby: shape your eyes differently, your lips too, and hollow your cheeks. Here, huge eyes and tiny bow of mouth are coloured with Lancome make-up.

Model is Linda Dagenais.

Photographed by Sarah Moon.

Scanned from Vogue, March 15th 1973.

Claire Bloom in Bill Gibb

1970s, beauty, bill gibb, Claire Bloom, cosmopolitan, David Anthony, Hair and make-up, Make-up
Claire Bloom, looking very of the moment with her new short hair cut, wears a feathered two-piece by Bill Gibb. Her hair is arranged by Valerie at Cheveux, her make-up is by Clayton Thomas of Max Factor.

Photographed by David Anthony.

Scanned from Cosmopolitan, January 1974.

Claire Bloom is an exquisite dark-haired beauty, all actress without being the least bit stagey. She first caught the public eye in Anouilh’s Ring Round the Moon, then made her film debut in Charlie Chaplin’s Limelight in 1952. This month she stars as Blanche in Tennessee William’s A Streetcar Named Desire, produced by her husband, Hillard Elkins, and co-starring Stacy Keach. Recently Claire took the great step for an actress and had her hair cut.

“I couldn’t stand my thin shoulder-length hair a moment longer. I thought if I don’t give myself a new look now, I never will. Now I feel a different person.

“I start every day the same way. Coffee, then a delicious smelling Floris bath followed by half an hour of yoga. I was taught in New York three years ago and I’ve done it ever since. I took it up because I was getting so tense and nervous—it really has made a difference. I do it to a marvellous record of chanting Tibetan monks. I like the feeling of physical fitness it brings too. I’ve tried transcendental meditation, but found it too relaxing. When I started yawning through The Doll’s House, I just had to stop. ‘

“My make-up follows this routine: I use RedKen’s moisturiser, followed by Mary Quant’s Nature Tint Foundation, then puff on some transparent powder. The shiny look is not for me. I need to play up my eyes so I always wear eyeshadow and liner. My favourite colours are all the dark, smudgy ones—greys, browns, burgundies and greens. I only wear lip gloss as my lips are well-defined and lipstick makes me feel too made up. If I n a bit of brightening I use Boots No 7 powder rouge. I go to Countess Csaky (5 Carrington House, Hertford St, WI ; 01-629 3732) once a month for a facial. Twice a week I steam my face to get it really clean. I put on Countess Csaky skin food and I lie down with a warm moist flannel over my face for about five minutes. I don’t follow any special diet although I try not to eat anything between breakfast and dinner—just a cup of tea when I’m very thirsty. I don’t like spirits but I love wine with food. Every day I take a complex vitamin tablet—I get them from the States—and a vitamin C tablet. It may be psychological but I feel very well and haven’t had a cold for over three years. The newest find in my life has been a book called Feed Your Face (Duckworth, 90p)—a herbal guide to healthy and beauty. It’s full of the most marvellous recipes. I rushed out and bought some almond meal which is a fantastic facial cleanser, and I use cucumber slices as eye pads. I can’t wait to try out all the recipes!”

Getting Under Your Skin

19 magazine, 1970s, beauty, Hair and make-up, hand tinting, Inspirational Images, james wedge, Photographers

Originally accompanying an article on healthy skin, photographed by the brilliant James Wedge and showing off his beautiful signature hand-tinting.

Photographed by James Wedge.

Scanned from 19 Magazine, January 1972.

It isn’t just being in love that makes you misty eyed

19 magazine, 1970s, beauty, Boots, Boots Seventeen, Hair and make-up, Inspirational Images, Make-up, Vintage Adverts
Misty eyes. Seventeens whole new eye look. No hard lines. Just soft, misty smudgy colours. Start with Pearly Shadow. Any one of 4 colours: Pearly Slate, Clean Green, Hot Chocolate, or Pearly Azure. And smooth it from your eye lashes to the crease line. Now take a Smudge Liner/Shadow pencil. There are six shades for you to choose from. Put a soft, smudgy line of colour round your eyes, close to the lashes. Then use any one of Seventeens eight Liquid Mascaras on your lashes. You’ll be misty eyed.

The photographer is uncredited (possibly Sarah Moon or James Wedge).

Advert for Boots 17.

Scanned from 19 Magazine, September 1975

Refreshers!!

1970s, beauty, Boots, Boots Seventeen, Honey Magazine, Vintage Adverts

Advert for Boots 17 Refreshers range.

Scanned from Honey, August 1972.

Varnish in a summer rainbow

1970s, beauty, biba, chelsea cobbler, Inspirational Images, Lester Bookbinder, mary quant, platforms, Rayne, Russell & Bromley, Samm, shoes, Vogue
Strawberry leather centurion straps on cork, £8.95, at The Chelsea Cobbler. Mint green suede knotted across cork, £8.95, by Giusti, at Russell & Bromley, main branches. Toe paints : big toe, Biba Matisse Green. Second, Quant Lime Lolly. Third, Quant N/C 73. Fourth, Biba Royal. Little toe, Wolz Italiana 155 Laguna.

Summer’s sandals have lots of straps and knots and plaits and weaving, they are leather on huge slices of cork, in colours of caramel ice and salads. Toenails are as fresh and bright. Paint yourself a summer foot.

Photographed by Lester Bookbinder.

Scanned from Vogue, June 1972.

Caramel woven and plaited leather on small leather heel, £20, at Rayne, Bond St, Regent St. Caramel cream woven leather on cork, £8.95, at Samm, 205 Kensington High Street. Toe saints . Longlex Pistachio. Pedicures by Elizabeth Arden

Who knows her face better than a model?

1970s, beauty, celia birtwell, Hair and make-up, Make-up, maudie james, ossie clark, patrick hunt, Patrick Hunt, quorum, Vogue

And who better than Maudie James, demonstrating here, exactly how she shapes and colours her face:


1 Starting with shining clean skin (thanks to Pond’s Cold Cream), she dabs on Mary Quant’s Skin Drink and blends it in.


2 Max Factor’s Nouveau Beige Pan Stick goes on with a small damp sponge giving a smooth ‘finish, covering tiny blemishes.

3 Several coats of Boots No 7 Black Block Mascara intensifies but does not cake upper and lower lashes.

4 Blackened lashes are curved to sweep up and out with eyelash curlers (45p from Boots).

5 Each eyelash is separated to look natural.

6 Eyelids coloured with Caran d’Ache purple pencils (Nos 110 and 120) blended up to the brows.

7 Short feathery lines drawn with Caran d’Ache pencil (No 80) outline the cheekbones.

8 And are then blended in towards the nose to make a soft rose-pink blush.

9 Caran d’Ache pencil (No 80) outlines then fills the lips with colour.

10 Elizabeth Arden’s Eight Hour Cream glossed over lips with a brush—for protection and shine.

11 Biba’s Mascara Brush neatens the eyebrows.

12 The look: face dusted with Boots No 7 Nearly Natural compact Powder; hair: shining with Wella’s Shampoo and Lemon Creme Rinse.

Photographed by Patrick Hunt.

Scanned from Beauty in Vogue, Summer 1972.

Dress: brilliant silk chiffon by Ossie Clark for Quorum, print by Celia Birtwell, £45, from new Quorum, 52 Radnor Walk, S.W.3; Just Looking, Knightsbridge, S.W.1; Hedgehog, 135 Fulham Road, S.W.7.

Ingrid in the Pink

1970s, barbara daly, beauty, eric boman, Hair and make-up, ingrid boulting, Inspirational Images, Make-up, Vogue

Ingrid Boulting on the cover and inside cover of Beauty in Vogue.

Make-up, chosen from the Princess Marcella Borghese range, by Barbara Daly.

Hair by John at Leonard.

Hot pink bikini from a selection by Von Furstenberg at Liberty.

Photographed by Eric Boman.

Scanned from Beauty in Vogue, Spring/Summer 1975.

A breath of green

1970s, beauty, belinda bellville, charles jourdan, david bailey, Garrard, Inspirational Images, maudie james, Vogue
The greenest scent of summer—Estee Lauder’s Alliage with hints of marigold, jasmine and muguet, to wear with green chiffon, and Estee Lauder’s new Copper and Bronze Make-up.

Model is Maudie James.

Photographed by David Bailey.

Scanned from Vogue, June 1973.

Daisy lawn chiffon caped over bandeau bra with shoulder straps, blowing into a herbaceous hem. By Bellville Sassoon. Daisy brooch of diamonds and peridot on one ear, £4,400, at Collingwood. Snake bracelets, diamonds and garnet, £3,205, diamonds and emerald, £850, at Garrard. Emerald and gold ring by Arthur King, £1,360, at Blooms. Carved emerald ring surrounded by two rows of diamonds, £1,250 at Michael Fishberg. Round pin in the hair, left, diamonds and sapphires, emeralds and rubies, £950, Cameo Corner. Pale yellow tights, Mary Quant, 40p, Selfridges. Dior sandals, £24, Charles Jourdan

Boots care for hair. Colourfully.

19 magazine, 1970s, Boots, Inspirational Images, platforms, Vintage Adverts
The Boots Electrical Beauty range is just about the prettiest you’ll find anywhere. Hairdryers, heated hair rollers and lady shavers in spring-time colours like Lilac, Soft Lavender, Peach, Cream and lots more. Another thing you’ll find is that all these lovely things cost a lot less than other popular makes. But that’s what you expect from Boots products isn’t it? The Boots Beauty Care range. The prettiest things , to make you look your prettiest.

I’m not sure it gets much more 1973 than the styling here. Almost worthy of a Roxy Music cover. In fact, it wouldn’t surprise me if it was consciously or subconsciously influenced by that.

Scanned from 19 Magazine, July 1973.