Inega

Oh we do like to be beside the seaside

1970s, anello and davide, art deco, Bombacha, Bugatti, bus stop, Butler & Wilson, carr jones, chelsea cobbler, Crocker Wilson, Deco Inspired, Diana Doe, Diane Logan, edward mann, Honey Magazine, Inega, Jackie Ross, John Craig, Jon Elliot, kangol, Lawrence Corner, lee bender, Martha Hill, Michael Berkofsky, miss mouse, peter robinson, Ricci Burns, Rosie Nice, Russell & Bromley, Samm, Shelana, Simpson of Piccadilly, Spectrum, stirling cooper, Sujon, Tabu, tuttabankem
LEFT: Spotted cotton baggy trousers, Stirling Cooper £7.95. White cotton boned sun top John Craig £3.50. Cornflower blue shirt with wide turnback sleeves, John Craig £5.50; bobble bead necklace, Corocraft £1-25. RIGHT: Baggy white trousers, Stirling Cooper £9.95. Loose cotton shirt with American Bowling Print design or back, Inega £6.95. Pull-on hat, Edward Mann £2.70; twirly plastic bangle 25p, and thick blue marble bangle 45p, both by Corocraft; shoes, Samm £8.99.

Cotton jackets and blouses, comfortable baggy trousers, skimpy bareback sun tops and neat knee-length shorts. Team them up with saucy felt berets and rope-soled espadrilles —wear them anywhere (or on the prom).

A glorious recreation of 1930s photographs by the late great Mike Berkofsky, but we all know those pups are the real stars of the show!

Photographed by Mike Berkofsky.

Scanned from Honey, May 1974.

LEFT: Striped cotton blouse, Stirling Cooper £6.95, from Ronnie Stirling. High-waisted trousers, Shelana £8.95. Thin patent leather belt, Gay Designs £1.50; authentic sailor’s cap, Lawrence Corner 44p; espadrilles, Samm £3.99. RIGHT: Finely striped jersey halter-neck T-shirt £2.95, and matching cardigan jacket £5.95, both by Bus Stop. Shantung linen Oxford bags, Martha Hill £8.50. Original 40’s canvas percher hat, to hire from Diane Logan.

LEFT: Swirling striped cotton skirt with elasticised waist £15.95, loose white cotton blouse with pintucked front £5.95, both by Stirling Cooper. Sailing ship brooch, Butler & Wilson £2; canvas peep-toe wedge-heeled espadrilles, Chelsea Cobbler £9.99; natural straw hat, Diane Logan £10; denim umbrella, Crocker & Wilson £10-50. RIGHT: White cotton trousers, Jackie Ross at Jon Elliot £9-50. Spotted cotton halter-neck top with rope ties £4, and matching jacket £10.75, both by Diana Doe at Carr Jones. Leather rope-soled espadrilles with ruched front, Samm £8-99. Sunglasses from a selection at Bombacha £2.

Sky blue double-breasted Trevira jacket with shawl collar £6.75, and matching Oxford bags £5.50, both by Spectrum. White cotton piqué fitted halter-neck sun top with buttoned back, Miss Mouse £6.50. Brown and white striped umbrella, Crocker & Wilson £14.50.

Cornflower blue cotton jersey halter-neck top with daisy motif, Tabu £4.90. Cream gaberdine shorts, Tuttabankem £12.50. Silky fine knit cardigan with embroidered pockets from a selection at Bombacha. Blue felt beret, Kangol £1.50. Thin scarlet belt, Peter Robinson 55p. Royal blue canvas wedge-heeled peep-toe espadrilles, Chelsea Cobbler £9.99. Men’s clothes: Striped blazers from £23.50, and Panama hats £1.30, both from Simpsons, Piccadilly, W1. Double-breasted white jersey knit suit £40, striped cotton shirts £7.95, and white bags from £5, all from Bugatti, Kensington Church Street, W8. Black and white correspondent shoes, £12.75 from Anello & Davide, 33 Oxford Street, W1. Brown and cream correspondent shoes, £24.99 from Russell & Bromley. Hair by Trevor at Ricci Burns.

White linen tie-waisted jacket with wide elbow-length sleeves, Rosie Nice £17.95, from Rosie Nice, 12 Clifton Road, W9. Tangerine, green and white map-printed cotton boned sun top with shoestring straps, John Craig £3.50. White cotton sun hat, Edward Mann £2.70; leather rope-soled espadrilles, Samm £8.99; thin emerald green patent belt, Gay Designs £1-50.

LEFT: Cream, navy and scarlet checked madras cotton shirt, Carr Jones £8.50. Pale blue linen Oxford bags with tie waist and patch pockets, Martha Hill £8-50, from Martha Hill, 39 Marylebone High Street, W1; blue beret, Kangol £1-50. RIGHT: White cotton loose pintucked shirt and matching Oxford bags, Sujon £16. Sunshine yellow cotton jersey halter-neck, Tabu £4.50, from Nouvelle, Kensington Church Street, W8 ; umbrellas from Crocker & Wilson.

Travelling Light

1970s, Bombacha, Charles Batten, Charles Grahame, Dickins and Jones, Eagle, Elle, Fiorucci, Honey Magazine, Inega, Ivory, jap, jean junction, jeans, Joanna Jacobs, Joseph, Jump Jeans, kenzo, Macondo, marshall lester, Martha Hill, Roelof Wennink, Russell & Bromley, stirling cooper, Vintage Editorials
LEFT: Flower-appliqued denim sundress with back ties £19.90, from Fiorucci, Brompton Rd, SW1. RIGHT: Lace, beaded denim skirt £15.95, and lace-up appliqued waistcoat £7.95, both by Jump Jeans, from Wallis, Oxford St, W1 and branches; Miss Selfridge, Duke St, W1 and branches; all branches of Top Shop Debenham’s, Oxford St, W1 and branches; Jane Norman, Oxford St, W1.

Summers may come and summers may go but denim never fails us.

Modelled by Joanna Jacobs and unknown model.

Photographed in Florida by Roelof Wennink.

Scanned from Honey, April 1976.

White cotton broderie anglaise lace-up camisole top with ribbon trim, Charles Grahame £6, from Bombacha, 104 Fulham Rd, SW3.
Denim shorts £8.90, from Elle, New Bond St, W1 and branches. Cotton jersey T-shirt £2, from Martha Hill, Marylebone High St, W1. Denim waistcoat with popper fastening and ‘V’ stitched front, Eagle £6.95, from Dickins & Jones, Regent St, Wl. Red velvet pouch bag, Macondo.
Button-through denim boiler suit, £18.99, from Jean Junction, King’s Rd, SW3 and branches. Red shoulder purse, Macondo ; scarf from a selection at Fenwick.
Skimpy striped cotton tube sun top with thin halter-neck straps, Jap £5.95, from Jap & Joseph, 20 Brompton Rd, SW1. Denim stitched Bermuda shorts, Eagle £6.95, from Miss Selfridge, Duke St, W1; Dickins & Jones, Regent St, W1.
LEFT: Navy and white striped cotton back buttoned sundress with kick pleated front, Inega £10.95, from Jigsaw, Heath St, NW3 and Putney; DJ Girl, Dickins & Jones, Regent St, W1; Superstar, Leeds. Sunhat, Charles Batten £7; pale blue sandals, Russell & Bromley £18-99. RIGHT: Denim jeans with detachable cream braces £12.99, from Jean Junction, King’s Rd, SW3 and branches. Tropical printed cotton shirt, £6.50, from Tropical Belt, Beauchamp Pl, SW1. Boots, model’s own.
Oatmeal sweater with maroon and green trim, Ivory £13, from Harvey Nichols, Knightsbridge, SWI ; Miss Selfridge, Duke St, W1; Virgin Rags, Hull and branches. Denim painter’s jeans, Marshall Lester £10, from Harrods, Knightsbridge, SW1 ; Jane & I, Blackheath, SE3 ; Sidney Smith, King’s Rd, SW3. Sunhat, Charles Batten £7.
Hooded zip-up denim anorak £10.50, from Jean Junction, Kensington High St, W8, King’s Rd, SW3 and branches. Denim shorts, Marshall Lester £7, from Harrods, Knightsbridge, SW] ; Jane & Blackheath, SE3 ; Boa, Sheerness. Lime green and white striped cotton T-shirt, Stirling Cooper £2.95, from Ronnie Stirling, Bond St, W1; Top Shop, Oxford Circus, W1; Owen Owen, Coventry and branches.