Suddenly Suits

1970s, Bermona, biba, bus stop, clobber, crowthers, florrie carr, gladrags, Herbert Johnson, Honey Magazine, Hope and Eleanor, Inspirational Images, Jacqmar, lee bender, lilley and skinner, morgan rank, ravel, Saxone, Sheriloyd, simon massey, Simon Suede, stirling cooper, Vintage Editorials
Tailored diamond jacquard midi suit, Sheriloyd 10½gns. ; cream silk cravat, Jacqmar, 47s. 6d. ; sheer plum tights, Mary Quant 10s. ; triple bar patent shoes, Saxone, 89s. 11d. ; smart velour hat, Herbert Johnson, 95s. ; amber bow brooch, Hope and Eleanor, 45s.

After seasons and seasons of dresses and trousers, suits are back with us again. But the new generation of suits is quite different from any we’ve worn before; sexily elongated with midi skirts and slender waisted jackets, in jacquard jerseys and patterned wools. Suddenly suits are younger, smarter – the newest way to get yourself looking together.

Photographed by Morgan Rank.

Scanned from Honey, November 1970.

Dusty pink wool jersey midi suit with fluted lilac and pink striped jacket, Stirling Cooper, 10 gns. ; cream jacquard knit shirt, Clobber, 87s. 6d. : wavy plum and white leather belt, Simon Suede, 63s.: sheer plum tights, Berkshire, 7s. ; walnut patent silver buckle court shoes, Ravel. £5 19s. 11d.
Plum and navy flower-chain suit, Bus Stop, £8 10s. ; plum velour hat, Herbert Johnson, 95s. ; plain brown leather gloves, Dents, 57s. 6d. ; sheer black coffee tights, Wolford, 13s. ; walnut laced shoes, Ravel, £5 19s. 11d.
Zipped-up Dacron and wool jacquard jacket, 10 gns., with matching midi kilt, 6 gns., both by Gladrags : geometric crepe scarf Sarah Jane. 56s.
Teatime zig-zag jacquard jersey suit, Crowthers, £10 ; purple tights, Elle, 9s. : shiny purple shoes, Lilley & Skinner, 99s. 11d. : crushed velvet cloche. Bermona, 65s.: seed bead rope, Indiacraft, 11s.
Elegant long lean jersey midi suit, Florrie Carr, £10 3s. Ban-lon shirt with billowing sleeves, Simon Massey, £7 ; sheer purple tights, Elle, 9s. : patent laced-up granny shoes, Lilley & Skinner, 99s. 11d. : wide-brimmed felt hat, Biba. 42s. ; antique cameo brooch. Hope & Eleanor, £4 15s.

Nifty Fifties

19 magazine, 1970s, antony price, che guevara, Emmerton and Lambert, Gamages, Inspirational Images, Mick Milligan, mr freedom, Phyllis Collins, Roger Charity, stirling cooper, Titfers, universal witness, Vintage Editorials
Yellow crepe blouse by Antony Price at Che Guevara, £5. Sky blue floral patterned skirt with plain blue panels, from Universal Witness, £6. Black bead necklace from a selection at Emmerton and Lambert. Sunglasses are the model’s own.

Rock around the tops that look as though they’ve come straight from the era of the hand-jive and Radio Luxembourg. That’s because our bright young designers have revived such golden oldies as the off-the-shoulder sweater and the shirtwaister blouse. So just add dirndl skirts, popper bead bracelets, swing out in hoop earrings, and we’ll see you later, alligator…

I am sorry to say that I don’t know the name of the model in this spectacular editorial, but I’m pretty sure that she’s the same model as in the video for Stuck in the Middle With You by Stealer’s Wheel. She of the gratuitous eclair-eating – and the most incredible platform shoes I’ve ever seen. It’s safe to say that I was captivated by her look in that video when I was a teenager (with an unhealthy fixation on watching VH1 rather than MTV). So if anyone knows her name, do let me know!

Photographed by Roger Charity.

Scanned from 19 Magazine, October 1971.

Off-the-shoulder red and white striped woollen sweater, £4.50. Red crepe pencil skirt fastens down the back with large white buttons, £6. Both by Phyllis Collins at Stirling Cooper. White vanity case by Antler, £7.25. Cotton scarves, from Gamages, 35p each.
Black and white striped voile shirt with batwing sleeves and pintucks at the waist, by Antony Price at Che Guevara, £5. Violet satin skirt, from Universal Witness, £7.50. Black and white spotted cotton hankie, from Herbert Johnson, 40p. Button brooch, designed for Zandra Rhodes by Mick Mulligan.
Emerald green and white striped woolen sweater with ties at shoulders, £4.50. Matching satin jersey pencil skirt with buttons down the back, £6. Both by Phyllis Collins at Stirling Cooper. Hoop earrings by Adrien Mann, £1.50. Necklace by Funny Bijou at Titfers, £1.50. Silver bow ring by Mick Milligan at Mr Freedom.

The White of May

1970s, Adrian Mann, Bilbo, bus stop, che guevara, granny takes a trip, Herbert Johnson, Inspirational Images, lee bender, manolo blahnik, pablo and delia, Peter Knapp, quorum, Rose Bradford, Screaming Mimi, sheridan barnett, simon massey, stirling cooper, The Purple Shop, Vintage Editorials, Vogue, yves saint laurent, zapata
Left: White cotton edged with red, lots of frills tied up with bandanna bows. By Rosie Bradford, about £15, at Quorum; Che Guevara. Fine white straw, £10, Herbert Johnson. White ribbed gloves, Kir, 75p. Red and white striped canvas shoes laced onto a high wooden platform, £12.50, Manolo Blahnik for Zapata. Right: Three deep cotton frills and a halter bodice edged and tied in red. By Sheridan Barnett for Simon Massey, £9.95. Small white straw, £8.50, Herbert Johnson. Peppermint earrings and clips by Adrien Mann, about £1, at Marshall & Snelgrove. White block and string shoes, £7.75, Manolo Blahnik for Zapata. Helanca gloves, Kir, 75p. Hat pins, from a selection at The Purple Shop.

more of it, less of it, what there is of it, frilled.

Preview of new white shapes you’ll be seeing when the sun’s hot: all cut out, cropped or split, beginning with flamenco frills piped in with red.

Well, it may not be May any more but this editorial feels perfect for the current weather. And those Manolo Blahnik for Zapata shoes? Pass the smelling salts…

Hair by John at Leonard.

Photographed at the Serpentine Gallery, Kensington Gardens

Photographed by Peter Knapp.

Scanned from Vogue, May 1972.

Left: Small cotton broderie anglaise blouse under the shelter of a big frilled collar, with a thin gabardine skirt split front and back. Blouse, Stirling Cooper, £4.25, at Peter Robinson. Skirt, Screaming Mimi, £6.50, exclusively for Granny Takes a Trip. White Openwork Helanca gloves, Kir, 80p, at Dickins & Jones. White shoes, £7, Bilbo. Hat, £10, Herbert Johnson. Right: Buttoned padded halter bodice, edged and buttoned in scarlet. White pleated Colonial cotton shorts, buckled each side. Bodice by Rosie Bradford, about £7, at Quorum ; Che Guevara. Shorts, £5.95, Bus Stop. White patent shoes, £16.50, Saint Laurent Rive Gauche. White straw, £11.50, Herbert Johnson. Hat pins from range, The Purple Shop.
Wide wide cotton trousers gathered on elastic, a gathered cotton halter top, the edge let go to frill. By Pablo & Delia, £18, at Browns. White peep-toe shoes, £7, detachable bow £1 extra, at Bilbo. Hat, £8.50, Herbert Johnson. Earrings, Adrien Mann. Laced cuffed Helanca gloves by Kir, 75p, at Derry & Toms

Hong Kong

19 magazine, 1970s, Alan Rodin, alice pollock, antony price, Bata, biba, Inspirational Images, John Bishop, Jolly and Marsh, lilley and skinner, Norma Moriceau, ravel, stirling cooper, universal witness, van der fransen, Vintage Editorials, yves saint laurent
Palest green Dicel satin blouse with glass buttons, £5.25. Apple green circular skirt in silk and rayon mixture, £8.75. Both from Universal Witness. Green tights by Mary Quant, 75p. Red patent shoes from Yves Saint Laurent, £14.

The look is tarty—and where better to go for background atmosphere than Hong Kong, sinful city of the Orient, perfect setting for saucy ladies of ill-repute. In this rich, bustling East/West meeting point, with its maze of colourful streets and endless shops bursting with tax-free jade, pearls and cameras. one gets the feeling that beyond these elegant facades are hidden opium dens, James Bond intrigues, and seamy Suzie Wong bars. We took the ferry across from Kowloon to Hong Kong and travelled to Aberdeen—a small, picturesque harbour inlet filled with over eight thousand junks and sampans, ornate floating restaurants selling delicious, fresh seafood, and crowded local markets.

Styled by Norma Moriceau.

Photographed by John Bishop.

Scanned from 19 Magazine, July 1971.

The styling and clothes in this editorial (I mean, green tights and red platforms? Swoon!) are something close to flawless. Unlike the copy -which I have still posted as a historical document- and also, possibly, the use of local residents as ‘extras’. I occasionally feel the need to clarify that I don’t necessarily endorse all elements of things I post, but I also don’t think it benefits us to completely censor history – especially when one is creating an archive.

Satin print blouse, from Van Der Fransen, £2. Blue cotton skirt with white print and ruffled dipping hem, by Universal Witness, £7.35. Tights by Mary Quant, 75p. Purple leather sandals, from Bata International, £7. Satin shawl with black fringing, from Van Der Fransen, £5.
White sleeveless Dicel satin dress with large blue flower design, by Universal Witness, £14.70. Apple green mock lizard sandals, by Bally, £6-50. Bracelet from a selection at Jolly and Marsh.
Moss crepe dress by Alice Pollock at Radley, £13.50. Tight by Mary Quant, 75p. Patent wedge sandals by Yves Saint Laurent, £14. Bracelets from a selection at Jolly and Marsh.
White crepe dress with moon print and matching shorts by Antony Price at Stirling Cooper, £10. Ankle strap shoes, from Ravel, £5.99.
Cotton jersey halter-neck top and slit skirt in green and yellow floral print, by Alan Rodin, £5. Navy suede laced sandals, by Lilley and Skinner, £8.95. Bracelet from a selection at Jolly and Marsh.
Black Tricel dress with beige print has cap sleeves and sash tie, by Biba, £8.55. Navy sandals with lacings, by Lilley and Skinner, £8.95. Neckklace from a selection at Kensington Market. Rings are model’s own. Flower from Fogg and Wakefield.

Travelling Light

1970s, Bombacha, Charles Batten, Charles Grahame, Dickins and Jones, Eagle, Elle, Fiorucci, Honey Magazine, Inega, Ivory, jap, jean junction, jeans, Joanna Jacobs, Joseph, Jump Jeans, kenzo, Macondo, marshall lester, Martha Hill, Roelof Wennink, Russell & Bromley, stirling cooper, Vintage Editorials
LEFT: Flower-appliqued denim sundress with back ties £19.90, from Fiorucci, Brompton Rd, SW1. RIGHT: Lace, beaded denim skirt £15.95, and lace-up appliqued waistcoat £7.95, both by Jump Jeans, from Wallis, Oxford St, W1 and branches; Miss Selfridge, Duke St, W1 and branches; all branches of Top Shop Debenham’s, Oxford St, W1 and branches; Jane Norman, Oxford St, W1.

Summers may come and summers may go but denim never fails us.

Modelled by Joanna Jacobs and unknown model.

Photographed in Florida by Roelof Wennink.

Scanned from Honey, April 1976.

White cotton broderie anglaise lace-up camisole top with ribbon trim, Charles Grahame £6, from Bombacha, 104 Fulham Rd, SW3.
Denim shorts £8.90, from Elle, New Bond St, W1 and branches. Cotton jersey T-shirt £2, from Martha Hill, Marylebone High St, W1. Denim waistcoat with popper fastening and ‘V’ stitched front, Eagle £6.95, from Dickins & Jones, Regent St, Wl. Red velvet pouch bag, Macondo.
Button-through denim boiler suit, £18.99, from Jean Junction, King’s Rd, SW3 and branches. Red shoulder purse, Macondo ; scarf from a selection at Fenwick.
Skimpy striped cotton tube sun top with thin halter-neck straps, Jap £5.95, from Jap & Joseph, 20 Brompton Rd, SW1. Denim stitched Bermuda shorts, Eagle £6.95, from Miss Selfridge, Duke St, W1; Dickins & Jones, Regent St, W1.
LEFT: Navy and white striped cotton back buttoned sundress with kick pleated front, Inega £10.95, from Jigsaw, Heath St, NW3 and Putney; DJ Girl, Dickins & Jones, Regent St, W1; Superstar, Leeds. Sunhat, Charles Batten £7; pale blue sandals, Russell & Bromley £18-99. RIGHT: Denim jeans with detachable cream braces £12.99, from Jean Junction, King’s Rd, SW3 and branches. Tropical printed cotton shirt, £6.50, from Tropical Belt, Beauchamp Pl, SW1. Boots, model’s own.
Oatmeal sweater with maroon and green trim, Ivory £13, from Harvey Nichols, Knightsbridge, SWI ; Miss Selfridge, Duke St, W1; Virgin Rags, Hull and branches. Denim painter’s jeans, Marshall Lester £10, from Harrods, Knightsbridge, SW1 ; Jane & I, Blackheath, SE3 ; Sidney Smith, King’s Rd, SW3. Sunhat, Charles Batten £7.
Hooded zip-up denim anorak £10.50, from Jean Junction, Kensington High St, W8, King’s Rd, SW3 and branches. Denim shorts, Marshall Lester £7, from Harrods, Knightsbridge, SW] ; Jane & Blackheath, SE3 ; Boa, Sheerness. Lime green and white striped cotton T-shirt, Stirling Cooper £2.95, from Ronnie Stirling, Bond St, W1; Top Shop, Oxford Circus, W1; Owen Owen, Coventry and branches.

Nice bit of skirt

1970s, Chelsea Antiques Market, Diana Doe, Eva Sereny, meriel mccooey, Meriel McCooey, miss selfridge, Nicholetta Machiavelli, stirling cooper, sunday times magazine, Vintage Editorials
Black and white seersucker skirt, Stirling Cooper, £8.50, from a selection of prints and designs at Miss Selfridge, Oxford Street, London W1 ; sweater 75p, also from a selection at Miss Selfridge; scarf from Chelsea Antique Market.

This summer’s new long day skirts might make attractive alternatives for those who fancy a change from shifts and pants. Worn as Italian film actress Nicholetta Machiavelli likes them, with simple T-shirts and an old prop-basket petticoat, they look casual and romantic, and are surprisingly cool to wear.

Styled by Meriel McCooey.

Photographed by Eva Sereny.

Scanned from The Sunday Times Magazine, August 6th 1972.

Bright tartan seersucker, £8.50, sweater £1.95, both at Miss Selfridge.
Frilled, elasticated top £2.50; split-sided skirt £3.70, both from Diana Doe.
halter top, Diana Doe £1.75, mail order from Do Do House, 69,Bedford Road, Reading RG1 7EY, Berks; skirt £8.50, at Miss Selfridge.

Eminently Suitable

Antiquarius, Baggage and General, Bombacha, chelsea cobbler, David Fielden, Gingernut, Honey Magazine, Inspirational Images, interior design, interiors, Martha Hill, Michael Berkofsky, nostalgia, Ricci Burns, Ronnie Stirling, stirling cooper, Vintage Editorials, Wendy Dagworthy
LEFT: Zig-zag knitted acrylic skirt and jacket. £7.50 each from Martha Hill, 39 Marylebone High Street, WI (mail order 30p). Scarf from The Orange Box. RIGHT: Loose crêpe-de-chine overblouse and matching skirt. Wendy Dagworthy £39. from Crocodile. 98 Bond Street. WI (mail order 30p and all branches: lsmat, 313 Brompton Road, SW3. Belt, Bombacha £2.30: silky scarf. Nostalgia £2.25.

Photographed in Ricci Burns’s drawing room. Hair by Mr Ricci of Ricci Burns.

Photographed by Mike Berkofsky.

Scanned from Honey, January 1975.

LEFT: Chocolate brown fitted wool jacket with top-stitched yoke and pockets and side-buttoning skirt £27.95. both from Gingernut. 40 James Street. W1. Floppy crepe-de-chine tie-neck blouse £5.50. David Fielden, at Antiquarius: thin leather belt with cream carved buckle, from Baggage & General. RIGHT: Tailored jacket with nipped-in buttoned waist and wide lapels and flared panelled skirt £27.95, both from Gingernut, 40 James Street, W1. 50s silky printed `scarf’ blouse. Nostalgia £3: brown chiffon scarf, from a selection at Fenwick.
Russet hopsack double-breasted jacket £22.95, and mid-calf skirt with front pleat £12.95, both by Stirling Cooper, from Ronnie Stirling, 94 New Bond Street, W1 ; Top Shop, Oxford Circus and branches; Owen Owen, Coventry, Liverpool and Wolverhampton. Maroon and white scarf, Nostalgia £2.00; shoes, Chelsea Cobbler £17.99.

Go on – we dare you!

1970s, alkasura, biba, Brave New World, Britannia Land of Plenty, bus stop, che guevara, Conspiracy, Derber, Electric Fittings, Frocks, gillian richard, gordon king, Great Gear Trading Co, Inspirational Images, Leicester Shoes, let it rock, Marcia Brackett, miss mouse, mr freedom, petticoat magazine, Pinocchio, rae spencer cullen, ravel, Richard Green, Roger Charity, Sacha, Sheilagh Browne, stirling cooper, Vintage Editorials, wallis
He wears: Velvet coat, £19.95, pants, £7.95 and satin bow tie, £1 all at Mr. Freedom. Stirling Cooper shirt, £5.75 at Peter Robinson. Biba shoes. She wears: left: Lurex jacket, Bus Stop, £8.95. Wallis pants, £6.95. Stirling Cooper top, £3.95 at Peter Robinson, W1 Biba shoes. She wears: right: Black net skirt, £10.50 and top, £7.50, Miss Mouse at Peter Robinson.

Extra special for a special season — some of the most outrageous party clothes to be seen since the golden days of Hollywood and the silver screen left us open-mouthed in amazement. The Sundown, Charing Cross Road, WC2, is where to find glamour 1972 style — that’s where we took clothes, models and hairdresser Michael Strum from Crimpers. It was amazing too, why not try it some time?

Fashion Marcia Brackett.

Sounds from The Sands of Time.

Photographer is, unusually for Petticoat, uncredited but I think it is probably Roger Charity.

Scanned from Petticoat, 16th December 1972.

He wears: Tee shirt from Let It Rock, Velvet Oxford Bags, Mr. Freedom, £7.95. Biba shoes, £7.25. She wears: left: Crepe dress, Brave New World, £14.50. Biba earrings, £1. Bus Stop brooch, £1.25. Mary Quant diamante shoes, £7.50. She wears: right: Lurex shirt and dungarees, Frocks, £18, at Mr. Freedom, Sacha shoes, £8.99.
He wears: Satin Bags, £6.95 and bow tie, £1, both Mr. Freedom. Shirt, Alkasura, SW3, £8. Shoes by Topper, SW3. She wears: left: Black dress with grey bodice, Shelagh Brown for Coopers. Britannia Land of Plenty Cape, £1.00. Leicester ankle shoes, £10.99. She wears: right: Satin top and pants, Miss Mouse, £20 at Peter Robinson, W1. Sacha shoes, £8.99.
He wears: Biba shirt, £6.95. Brave New World suit, £27, 5 Monmouth Place, Monmouth Road, W2. She wears skirt and top. Richard Green, £13.50 at Pinnochio, Fulham Rd., SW5. Ravel shoes. £10.99. She wears: right: Lurex suit, Electric Fittings, £16 at Conspiracy. Biba earrings, 20p. Stars, Britannia Land of Plenty.
He wears: shirt £7 and satin jacket, £24, both Alkasura, Kings Rd., SW3. Mr. Freedom pants, £7.95. She wears left: Satin dress, Britannia Land of Plenty. SW3. Brave New World bolero, £17, at Che Guevara, W8. Anschell bracelet, £250. Ravel shoes, £10.99. She wears: right: Gordon King trouser suit, £17.95 at Conspiracy, W8.
He wears: Velvet Oxford bags, £7.50 and lurex shirt, £7 both Alkasura, Kings Rd., SW3. Mr. Freedom bow tie, £1. Canvas boots, Great Gear Trading Co., £13.25. She wears: left: Miss Mouse shirt, £9.95 at Peter Robinson, Pants, Wallis shops, £5.50. Ravel shoes £6.99. She wears: right: Gillian Richard dress, £8.80 at Pinnochio, Fulham Rd., Britannia Land of Plenty, comb, shoes by Derber.

All Together Now

1970s, Alexon youngset, anello and davide, Correna, Dents, Dranella, edward mann, Elgee, Escalade, Get, gordon king, Honey Magazine, ika hindley, Inspirational Images, jeff banks, Joseph, Martha Hill, mary quant, McCaul, miss selfridge, Mistermonte, Peter Castellano, Reldan, Richard Shops, Stephen Marks, stirling cooper, Sujon, Twomax, Vintage Editorials
LEFT TO RIGHT: Yellow jacket, Stirling Cooper £13.95. Shetland polo neck, Twomax, £3.70. Scarlet wool jacket, Alexon Youngset, £17. Polo neck £3.50, from Joseph, 33b King’s Road, SW3. Fluorescent pink jacket, Stephen Marks £26 (sold as a trouser suit). Shetland polo neck, Twomax £3.50. Acid green wool flannel jacket, Mary Quant £17.90. Cable-stitched sweater, McCauls £2.40. Sunglasses by Correna. All trousers by Sujon, £9.50. Hats by Edward Mann; gloves by Dents.

Jackets are the brightest you’ve ever seen, with enormous checks and swirling swingy backs. They go with vivid sweaters and the widest possible Oxford bags, worn shorter than usual to reveal gleaming white lace-ups and tappy 46 two-tone shoes. What a way to get yourself noticed!

Second model from the left in the top image looks to be Ika Hindley.

Photographed by Peter Castellano.

Scanned from Honey, October 1972.

LEFT TO RIGHT: Bold checked wrapover jacket, Stirling Cooper, £20.95. Sunglasses from a selection by Correna; scarlet knitted gloves, Morley 80p. Lime green. royal blue and white big checked jacket, Stirling Cooper £20.95. Olive green gloves, Dents 70p; sunglasses by Correna. Sugar-pie pink, blue and white bobbly jacket, Gordon King £10. Royal blue woolly gloves, Dents 55p; Lolita glasses from Paris. Wrapover pure wool chequered jacket, Stirling Cooper £19.95. Sunglasses by Correna; gloves, Dents 80p. All skirts £3.50 from Martha Hill, 39 Marylebone High Street, Wl, mail order 25p extra. Hats £2.40 by Edward Mann; sweaters £3 by John Craig; tights 39p, Mary Quant; shoes Annello & Davide.
LEFT TO RIGHT: Brilliant green, orange, yellow and cherry-red swing jacket, Stirling Cooper £19.95. Polo neck, McCauls £2.40. King-fisher blue, white and royal blue jacket Jeff Banks £12. Button-up jacket in orange, mulberry and yellow wool. Reldan £17.75. Yellow-yoked jacket in cherry red, yellow and royal blue, Get, £20. All gloves from Dents; sunglasses by Correna; hats £2.40 by Edward Mann.
LEFT TO RIGHT: Sunshine yellow waisted flannel jacket with batwing sleeves, Stephen Marks £20. Red and white pinstripe trousers, made in woollen mixture, Mistermonte at Dolly Day £5.25. Brilliant red, yellow and pink checked woollen jacket, Dranella £13. Plain red gabardine Oxford bags, Sujon £9.50. Pillar-box red wool velour jacket with tie belt, Peter Martin £9 from all brancles of Richard Shops. Navy and while pinstriped trousers, Mistermonte at Dolly Day £5.25. Fluorescent pink, yellow and purple plaid acrylic jacket, Elgee £30. Scarlet gabardine Oxford bags, Sujon £9.50. Red woolly gloves, Morley, 80p. All hats Edward Mann, £2.40; gloves (except Morley) Dents 70p; glasses Escalade £2.95; umbrellas with imitation ivory handles Miss Selfridge £2.45.

Look Back in Anger

1970s, Adrian Mann, Angela at London Town, Bermona, Bilbo, bus stop, fifties fashion, flair magazine, john kelly, lee bender, Mr Feed'Em, mr freedom, ravel, Sacha, sheridan barnett, simon massey, stirling cooper, Vintage Editorials

Call it nostalgia, admission of defeat, lack of inventiveness or what you will: the ugly fact is that there is a strong trend among designers to dig up the Fifties for a fashion revival. Those were the days of the A-line, the tulip dress, Lurex and pleated skirts. If you are disturbed at a Fifties revival, so are we. We think it a period in fashion terms best forgotten, with one or two exceptions. If you don’t favour the fashion but fancy the authentic ambiance you’ll get the right idea at Mr Freedom’s restaurant, Feed’em, where we photographed. Here, written about in the Fiftie’s style, are some of the up-dated Fifties fashions on sale now.

At the same time as the Thirties and Forties were being raided by British Boutique designers, so were the Fifties (or Fiftie’s as so spectacularly put here) and it’s pretty hilarious to see the cynicism by the writer here (possibly fashion editor Sarah Drummond) – who had presumably been a young woman then. The cyclical nature of fashion is nothing new and nor is the disbelief when it’s happening in your own timeline!

On another note, it’s always lovely to see some new-to-me shots inside the legendary Mr Feed’em restaurant!

Photographed by John Kelly.

Scanned from Flair, November 1971.

Crepe pencil skirt and pure wool knitted top that you can dress up or down as you please with a clever change of accessories. Button through fastening gives the skirt special new back interest. Skirt £6. Sweater, £4.50 both by Stirling Cooper. Seamed stockings 30p by Aristoc. Black suede and red patent peep toe shoes, Ravel, £5.50.
A flamboyant crepe de chine evening number, in an adventurous chintzy print with snazzy flounced skirt, £10.50 by Sheridan Barnett at Simon Massey. Black suede sandals with ankle straps, Bilbo, £7. Red beaded necklace, Corocraft, 49p. Purple and pink Perspex bangles, Adrien Mann, 30p each.
Smart-as-paint coat that captures all the intriguing fashion points of the season; with a generous fullness at the back. Created in a delightful brown and beige wool blanket fabric. Bus Stop £19.95. Brown leather boots. Sacha £8.99.
Neat ladylike costume in carefree Tricel jersey. The swirling skirt is a-flutter with knife pleats and the short fitted jacket has an optional tie. In an opulent new shade of plum and white, by Angela at London Town £20. Burgundy brimmed felt hat, Bermona, £1.70. Mulberry tights, Mary Quant, 75p. Multi strapped shoes, Mondaine, £11.99.