John Craig

Knitwear’s Never Had it So Good

1970s, alice pollock, Annie Cossins, Crochetta, erica budd, Honey Magazine, Inspirational Images, John Craig, Kensington Super Store, knitwear, mary quant, Mike Magic, mr freedom, Syndica, Tony Moussoulides, Vintage Editorials
Emerald green pullover in pure wool, with multicoloured flying parrot, John and Molly Dove for Jasper, £8.40.

The knitwear industry has at long last pulled its needles out and has amazed us all with the most brilliant, zappy knits ever. One-colour sweaters have gone back where they came from—now you need at least three colours, and the brightest, most startling design you can find. Take your pick from oozing cream buns, bold geometric stripes and pyramids and all kinds of technicolour patterns—why leave parrots to the pet shops?

Photographed by Tony Moussoulides.

Scanned from Honey, August 1971.

Stripey rainbow knitted pure wool pullover, Annie Cossins, £5.95. Mr Freedom, Kensington Church Street, W8.
Mulberry and cinnamon Acrylic sweetheart sweater Janine at Harold Ingram, £2.25
Clockwise from top left: Brilliant block printed Acrylic mini sweater, Erica Budd, £3.90. / Hot orange wool boucle sweater with a cream cake motif, Crochetta, £8. / Scarlet heart patterned wool sweater, Annie Cossins, £5.95. Mike Magic, Kensington Super Store, W8 / Quartered Orlon jockey sweater, Erica Budd, £3.50. / Pyramid printed Acrylic sweater, John Craig, £4. / Zig-zag patterned Acrylic pullover, McCaul, £5. / Clingy bright blue wool boucle sweater with road sign motif, Crochetta, £8. / Lightning Superman printed Acrilan sweater, Syndica, £4.
Lazy daisy embroidered wool sweater in pink, navy and yellow. Mary Quant. £6.
Pure white wool sweater with scar:et and navy flower embroidered sleeves Alice Pollock, £7.
Pooh Bear mini Acrilan sweater in bottle green and canary yellow, Mary Quant, £3.

Simply Sweet

19 magazine, 1970s, Anne Cossins, Annie Cossins, Inspirational Images, jeff banks, John Carter, John Craig, louis caring, Ricci Burns, Sharcleod, susan marsh, Vintage Editorials
Blue angora and lambswool long-sleeved sweater with pink, white and mauve flowers embroidered on yoke, by Sharcleod, £4. Plastic bracelets from a selection at Biba, 15p. each.

If you haven’t got that special natural sweetness that makes people put a protective arm around you, don’t worry; it’s available this spring for under a fiver. Slip into these pastel pretties and discover the joys of being a choc-box dolly.

Photographed by John Carter.

Scanned from 19 Magazine, February 1973.

TOP: Short-sleeved wool sweater with shawl collar and yoke in pink, yellow and cream stripes, pink and yellow diagonally striped sleeves and spotted body, by Annie Cossins, £4.95. Blue plastic stretch bracelet, by Paul Stephens, 40p. Pink flower earrings, by Corocraft, 59p. BELOW: Short-sleeved wool sweater, with pink and yellow striped yoke, cream and pink spotted sleeves and pink, yellow and cream body, by Annie Cossins, £4.95. Pink plastic beads, 70p. Blue plastic bangles, 18p. each. Both by Paul Stephens.
White angora and lambswool halter-neck sweater, with pink, blue and yellow flowers embroidered on yoke, £3.75. Matching cardigan with two pockets embroidered with pastel flowers, £5. Both by Sharcleod. Pink fwer necklace from a selection at Susan Marsh at Chelsea Antique Market. Enamel bangles, 20p. each. Enamel ring, 15p. All by Paul Stephens.
TOP: Pink acrylic sweater with crocheted shawl collar and three-buttoned front, by John Craig, £4. Pink flower earrings, by Corocraft, 69p. Pink plastic pearl necklace, by Paul Stephens, 90p. White angora and lambswool long-sleeved sweater, with pink embroidered flower motif in centre and two pink stripes on sleeves, by Louis Caring, £4-25. Pink plastic pearl necklace, by Paul Stephens, 90p. BOTTOM: Green acetate long-sleeved shirt, by Jeff Banks, £6. Lilac angora and lambswool bolero, with blue, pink and green flowers on either side of opening, by Sharcleod, Green cotton shirt with red and green floral pattern, by Jeff Banks, .£6.40. Green angora and lambswool short-sleeved sweater with yellow, pink and blue embroidered flowers on yoke, by Sharcleod, £4. Green and pink plastic bangles, by Paul Stephens, 18p. each.

Take a Long Lean Look

1970s, Adrian Mann, Baggage and General, Dolcis, Electric Fittings, erica budd, gordon king, harold ingram, jeff banks, John Craig, Jon Elliot, Marcia Brackett, mary quant, nostalgia, petticoat magazine, Pierre Elegante, Roger Charity, Russell & Bromley, Saxone, van der fransen, Vintage Editorials, Vivienne Lynn
Left to right: Jon Elliott skirt, £8-30. Sweater with embroidered flowers, £325, Harold Ingram. Scarf, £1.50, Nostalgia. Kangol beret, £1.50. Bangles, 50p, Baggage & General. Quant tights, 40p. Russell & Bromley espadrilles, £7.99 ./ Zig-zag stripe silk dress, from Electric Fittings. Russell & Bromley shoes, £7.99. / Gordon King skirt, £5-50. Cream, cabled sweater, £3.10, John Craig. Kangol beret, £1.50. Scarf, £1.50, Nostalgia. Russell & Bromley sandals, £7.99.

Long-term plan for spring dressing: slither in slim shapes, go sleek in skinny skirts and slink thin in think-slim skintight tops.

Model is Vivienne Lynn.

Styling by Marcia Brackett.

Photographed by Roger Charity.

Scanned from Petticoat, March 23th 1974

Left to right: Pierre Elegante skirt, £7.85. John Craig pullover and matching cardigan, £4 and £5.15. Van der Fransen scarf. Kangol beret. Belt 35p, Woolworths. Russell & Bromley shoes, £7.99. / Gordon King skirt, £6. Mary Quant top, £5.75. “208” scarf. Kangol beret. Dolcis shoes, £4.99. / Gordon King skirt, £5.50. Mary Quant pull-over and matching cardigan, £4.50 and £5.75. Dolcis shoes, £4.99. / Gordon King skirt, £7. Erica Budd T-shirt, £3.
Left to Right: Jeff Banks navy and red dress with cream collar and cuffs, £20. Adrien Mann bracelets, £1 each. Scarf, £1, Van der Fransen. Strappy shoes, £5, Nostalgia. / Jon Elliott skirt, £6-80. Electric Fittings blouse. Van der Fransen scarf, £1. Bangles by Adrien Mann. Rope-soled shoes, £4.99, Saxone. / Jeff Banks dress, in maroon silk with flowers and lace trim, £21.50. Adrien Mann bangles, £1 each. Dolcis leather pumps on rope, £4.99.

The Soft Touch

1970s, annacat, Ballantyne, Buckle Under, C&A, coopers, cosmopolitan, Deirdre McSharry, Fenwick, Herbert Johnson, Ian Knipe, Inspirational Images, irvine sellars, Janet Ibbotson, Jasper, jean varon, Jenny Harrington, john bates, John Craig, john kelly, Samm, Spectrum, terry de havilland, The Purple Shop, Trille, Turnbull & Asser, Vintage Editorials
Just the jacket, for interviewing the gardener… if he’s as handsome as Ian Knipe. Trille does the Lady Bountiful bit in yellow and a romantic hat. Jacket C&A £9.95, felt hat by Herbert Johnson, pearls by Ciro. Yellow angora sweater by John Craig, £2.10.

There is a licence to touch all the clothes on these pages. There is not a single trad, scratchy, thornproof tweed among any of the frankly tactile silks, angoras and flannels of autumn. Jerseys and pearls and sensible shoes were once the uniform of the WI. Now, (well) kept ladies whose fingers smell of “Cabochard” rather than cabbage, are pressing their flannel bags, having their pearls restrung and are wearing them with shirts so unbuttoned they could catch pneumonia – and heels high enough to rise above the muddiest farmyard. They are taking to pleated kilts, and cashmere sweaters so tight they’d enliven the dullest game of backgammon. Dinner dresses are back in style, and I do mean back down as far as you can go. Properly and provocatively dressed, a weekend in the country might be more fun than you think.

Hair arranged for all pictures by Carl of Molton Brown.

Fashion by Deirdre McSharry.

Photographed by John Kelly.

Scanned from Cosmopolitan, October 1972.

Give into the call of the wild, but come on softly in silk, angora and flannel. Jenny Harrington sends Ian Knipe slightly wild in her silk shirt, £15, flannel bags £16.50 by Annacat, and angora cardigan, John Craig £5. Fish pendant by Ciro. Ian’s camelhair sweater Ballantyne, £11.50. (Inset: The smoothest tweed in the softest shape will make you want to throw away your old trench. A great way to look for opening bazaars – and coping with Mellors. Coat by Coopers £33, hat by Herbert Johnson, £8.95.)
What would the WI say? Trille lolls about in cashmere sweater, skirt and pearls- -and shoes too high for country lawns. Sweater £11, skirt £30, both by Ballantyne. Pearls by Ciro. Shoes by Samm, £7.50.
Who’s for backgammon? Trille and Jenny get down to it (right) in necklines that ought to fetch the men from their port, on the double. Trille in red jersey dinner dress, John Bates for Jean Varon £16.75, shoes by Terry de Havilland £15.95, pearls by Ciro. Jenny in cream satin shirt by Coopers, £8, and pleated plaid skirt, Gor-Ray f11.95. Red shoes by Samm, £7.50.
The sporting life means quick repairs on the run. Jenny puts back the paint, stays ladylike in powder soft suede and silk. Jacket and skirt by Janet Ibbotson; the jacket costs £38, the skirt £33.50. Silk shirt Fenwicks, £11.50. Jewellery and shagreen compact from The Purple Shop. Shoes by Samm, £7.95.
Long weekends can lead to explosive situations – Jenny ignites something in her cashmere and kilt. Sweater by Ballantyne £13.50, skirt by Gor-Ray £11.95, shoes by Terry de Havilland £15.95. Pearls by Ciro. Ian in ruffled lawn shirt, Turnbull and Asser £11.75, check trousers Irvine Sellars £5.95.
By dawn’s early light a lady likes to relax. Ian wears C & A velvet suit £28; Trille in taffeta skirt and blouse, £5.50 each from Spectrum. Rose 84p from Spectrum. Shoes by Terry de Havilland, £12.99.
The softest touch of all is this mohair sweater (right), and a far cry from the clumpy rustic knits we used to wear. Jenny puts the new country clothes together gently—pink sweater, Buckle Under £12, pink wool skirt, Spectrum £6.95, hat by Herbert Johnson £7.50. Ian’s shirt by Jasper £5.50, check trousers £6.95 by Irvine Sellars. (Inset: Soft again —cream flannel blouse and satin trousers whipped up with beads and roses. Jenny’s blouse £5.50, trousers £5.50, flowers 84p, all from Spectrum. Ian’s blue shirt by Mr Harry £7.65.)

What’s A Nice Girl Like You Doing In A Place Like This?

1970s, Adrian Mann, Anne Tyrrell, biba, Brave New World, che guevara, Derber, Gilles Ben Simon, Ian Batten, Inspirational Images, irvine sellars, John Craig, Leicester Shoes, Martha Hill, mr freedom, Richard Green, Snob, stirling cooper, terry de havilland, Vintage Editorials
Flamboyant concertina-pleated Courtelle wrapover blouse with elasticated frilled waist £4, and skin-tight Lurex toreador pants £5 50, both by Martha Hill, 39 Marylebone High Street, W1, mail order 25p extra. Waist-cinching leather belt £4.70 and diamante bracelet £2 both from Biba , sheer seamed tights, Mary Quant 75p, diamante-studded snakeskin shoes, Leicester Shoes £13.99; egg-shaped choker, Baggage & General £1 50; plastic bobble earrings, 43p, carved plastic bangle 40p, both by Adrien Mann chiffon scarf 15p from Woolworths

Lurid Lurex, sexy satin and slinky leopard skin make the wildest look of all. Not to be confined to parties, dance halls or even billiard rooms—this is what you wear anywhere and everywhere.

Just one of the most deliciously styled and shot editorials. As so often happens with Terry de Havilland, his shoes are credited to Leicester Shoes in this editorial but they’re definitely his as they also feature in Vogue in 1972.

Photographed by Gilles Ben Simon.

Scanned from Honey, October 1972.

Jet black embossed satin wrapover blouse, John Craig, £4.50 from Miss Selfridge, Duke Street, W1. Luminous pink satin trousers, Mistermonte at Dolly Day, £4.25 from all branches of Werff ; Satisfaction, Ilford and Harrow; Habit, York. Cube-shaped choker, £1.50, carved plastic bangle, 40p, both by Adrien Mann; diamante studded earrings, Paul Stephens, £2.85; chiffon scarf, Woolworths, 15p.
Glittering ruched Lurex top with fluted sleeves, Ian Batten at Stirling Cooper, £5.95 from Peter Robinson, Oxford Circus, Slippery silver satin jeans, Seasons, £7 50 from Peter Robinson, Oxford Circus, W1 ; Pinnochio, Fulham Road, SW10 ; Brighton; Garbo, Edinburgh. Wide leather belt £4.75, oval plastic bracelet 50p, both from Biba; long pearl rope 85p, kaleidoscopic jewelled “shubsilk” bag, £1250, both by Paul Stephens; Lurex ankle socks, Mr Freedom 65p; metallic snakeskin shoes, Leicester Shoes, £12-99; flocked chiffon scarf, Woolworths, 25p; bobble earrings, Adrien Mann, 43p.
Startling yellow and black leopardskin printed dress with ruched bodice, Martha Hill, £4.50 from Martha Hill, 39 Marylebone High Street, W1, mail order 15p extra. Pearlised purple leather belt £4.70, plum plastic beads, £1.25, both by Biba; dangly jet earrings, Paul Stephens, £2.85.
Sparkling knitted Lurex halter-neck sweater, John Craig, £3 50 from Snob, 18 Golders Green Road, NW11, mail order 25p extra; also available from other branches of Snob. Pencil slim Lurex skirt, Brave New World, £5 50 from Che Guevara, Kensington High Street, W8. Fluorescent leather belt £4 75, pink plastic bracelet 50p, both from Biba; pearl rope wound round wrist 85p, diamante studded earrings 85p, both by Paul Stephens.
Black slash-neck Banton dress with tiered flounced skirt, Anne Tyrell for John Marks, £11-50 from Miss Selfridge, Duke Street, W1 ; Hobby, Cardiff ; Topaz, Oxon; Chez Monique, Brighton. Fishnet tights, Wolford 50p; jet drop earrings £2.85, large pearl bobble necklace 75p, both by Paul Stephens; diamante zig-zag bracelet, Biba £2; flocked pink chiffon scarf, Woolworths 21 p.
Slinky Tricel jersey vest with swirling handkerchief pointed hem, Martha Hill, £7.50 from Martha Hill, 39 Marylebone High Street, W1, mail order 1 5p extra. Dusty pink rose from a selection at Miss Selfridge; oval elasticated bracelet, Biba 50p; scarlet chiffon scarf, Woolworths 15p; sheer tights, Mary Quant 75p; patent wedge-heeled shoes, Derber £6.99.
Skimpy cold and black Lurex vest £3 50, silver and black zig-zag printed jacket £5.50, both from Martha Hill, 39 Marylebone High Street, W1, mail order 1 5p extra. Black satin trousers, Richard Green, £5.60 from main branches of Irvine Sellars; Peter Robinson, Croydon, Norwich and Cardiff ; Gillian Richard Shop, Kendal Milne, Manchester. Scarlet leather belt, £4.75, black plastic bangles, 45p each, both by Biba ; white poppet beads, Woolworths 25P; black drop earrings, Paul Stephens £2.85.

Flannel as a Platform for Colour

1970s, Adrian Mann, Alan Rodin, bally, Buckle Under, bus stop, christopher mcdonnell, edward mann, Elliott, emcar, Escalade, flair magazine, Frank Murphy, georgina linhart, harold ingram, harriet, John Craig, Joseph, Juliet Dunn, kangol, lee bender, Mark Russell, mary quant, Muira, Mulberry, Pringle, Russell & Bromley, Sacha, Vintage Editorials
Jersey wrap around jacket, Georgina Linhart £15.50. Shirt, Richard Green £5.50. Sleeveless sweater, Harold Ingram £2.20. Prince of Wales skirt, Emcar £22.50. Shoes, Elliott £15.95. Velour hat, Buckle Under £8.50. Clutch bag, £1.60 by Escalade. / Wool tweed jacket £20.50; wool tweed skirt £10.25, both by Christopher McDonnell. Shirt, John Craig £4.50. Wool cardigan, Harold Ingram £3.25. Hat £5.95; cotton scarf 45p, both by Herbert Johnson. Shoes, Russell & Bromley £14.95. Clutch bag, Escalade £10.75.

Bright girls use their grey matter and use flannel as a platform for colour

Photographed at St. Pancras Station, London. Hair by Gerald at Evansky.

Photographed by Frank Murphy.

Scanned from Flair, September 1972.

Wool flannel double breasted jacket and matching bags, John Marks £14.95. Acrilan jersey shirt, 14.49 ; striped V neck sleeveless wool sweater, £3.50, both by John Craig. Angora pull on, Kangol £1.10. Leather knee boots, Sacha £9.99. Canvas striped shoulder bag, Mulberry £3.50. Flower printed wool cardigan jacket with tie belt and matching pleated skirt, Alan Rodin £19. Striped silky shirt, Joseph £7.50. Striped cloche, Marida £2.80. String of pearls, Adrien Mann £1. Patent shoes, Russell & Bromley £17. Leather clutch bag, Mulberry £7. Tights, Mary Quant 75p. Bangles, Paul Stephens 10p each. Telephone wire bangle, Escalade 40p.
Right: Flannel tie belted jacket, £13.50; checked trousers, £5.50, both by Alan Rodin. Spotted silky shirt, Joseph £7.50. Velour cloche, Buckle Under £8.50. Leather knee boots, Sacha £9.99. Pearl choker, Adrien Mann £1. Leather clutch bag, Cingula £9.50. Wool flannel stitched shirt styled jacket with matching pants, Muira £12.50. Long Giselle scarf, Ascher £4.25. Leather knee boots, Sacha £9.99. Leather shoulder bag, Terry Davis £11. Shopping information page 82.
Striped flannel cardigan jacket with matching pleated skirt, Mary Quant £12. Striped silky shirt, Joseph £7.50. Scoop neck long sleeved lambswool jumper, Pringle £9. Tights, Mary Quant 75p. Thin leather belt, Mulberry £2.20. Patent leather shoes, Russell & Bromley £17. Printed pull on hat, Edward Mann £3.20. Telephone wire choker, Escalade £1. Leather clutch bag, Mulberry £7. Bangles, Paul Stephens 10p each. Flannel cape-sleeved wool dress with checked insets, Harriet £9.45. Peachbloom breton style hat, Buckle Under £11. Tights, Mary Quant 75p. Leather clutch bag with perspex buckle, Cingula £9.50. Printed Acri-lan jersey shirt, £4.91; button-through long sleeved matching cardigan, £4.49, both by John Craig. Two-tone patent shoes, Russell & Bromley £19. Long string of pearls, Adrien Mann £2.70
Striped flannel belted jacket, £5.95; matching pants £5.95, both by Bus Stop. Dicel satin waistcoat, £6; matching pink silk spotted shirt, £7.50; white Dicel satin tie, £2, all by Juliet Dunn. Patent and suede lace-up shoes, Bally £7.95. Leather clutch bag, Mulberry £7.Wraparound wool coat with tie belt, Mark Russell £28.50. Tights, Mary Quant 75p. Pearl choker, Adrien Mann £1. Patent leather shoes, Russell & Bromley £17. Long Giselle scarf, Ascher £4.25. Horn bangles, Escalade £2.50 each. Luggage from a selection at Liberty.

Sweater reduction for better seduction

1970s, Beckol, Britannia Land of Plenty, bus stop, Franz Gruber, Honey Magazine, Inspirational Images, John Craig, laverne preston, louis caring, Maudie Moon, mr freedom, Peter London, Vintage Editorials, Wardle Williams
Sweetheart ribbed acrylic vest, Louis Caring.

Sexy, skimpy little vests, daring enough to show more than a hint of what you’ve got and clingy enough to let your shape show through.

Photographed by Franz Gruber.

Scanned from Honey, May 1972.

Halter-neck pure wool sweater from Wardle Williams.
Top to bottom: Shell patterned slash necked acrylic sweater by John Craig. Skintight cotton jersey vest by La Verne Preston at Maudie Moon. Sexy scarlet actylic halter-neck with buttoned back by Bus Stop. Skimpy all-in-one jersey halter-neck vest by La Verne Preston at Maudie Moon.
Top to bottom: Daring scarlet and white striped acrylic backless vest from Bus Stop. Short, clingy ribbed woollen vest with applique pocket by Beckol. Brightly striped mercerised cotton tank top by Peter London. Plunging crossover cotton jersey halter-neck mini vest by Mr Freedom.

The Finer Things

1970s, accessories, Butler & Wilson, Diane Logan, Essences, Essenses, Honey Magazine, Inspirational Images, John Craig, Jon Elliot, Ricci Burns, Roger Charity, Rosie Nice, Vintage Editorials
Flower and net trimmed blocked felt perchers. Both may be hired and viewed at the Diane Logan Hat Museum Department, 40 Chiltern Street, W1. Lace umbrella to hire from Essences.

Add a touch of delicate, soft lace trimming to your clothes and accessories this summer for a really feminine, fragile look.

Hair by Colin at Ricci Burns.

Photographed by Roger Charity.

Scanned from Honey, May 1974.

Floor-length satin cross-over robe with fine lace trim and button-through neck, £12.50 from a selection of originals at Essences, 410 King’s Road, SW3.
Pin-striped cotton pouch hag with antique lace trim and pearl clasp, £5 from Rosie Nice, 12 Clifton Road, W9. Coffee nylon lace gloves with button trim, F G Shave approx 90p, from D H Evans.
Patchwork embroidery and lace, satin-lined cotton bag, £5 from Rosie Nice, 12 Clifton Road, W9.
Coffee and cream lace-trimmed loose blouse with tie-waist and ruched shoulders, matching square-neck top with shoestring straps, John Craig £8.50, from Just Looking, King’s Road, SW3 an branches ; Stop the Shop. King’s Road, SW3. Mother-of-pearl necklace, Butler & Wilson £5.50
Cotton gingham camisole top with broderie anglaise trim and long matching button-through flounced skirt, Jaki Ross at Jon Elliot £18.90, from Merle, 42 Thurloe Street, SW7 ; Jane Norman, 153 Oxford Street, WI , Super Star, Leeds; Quids In, Canterbury. China necklace, Rosie Nice 80p; carved rose bangle £1.25, Baggage & General at Peter Robinson.
Black string lace gloves with fine multi-coloured stripes £3.50, from a selection at Essences, 410 King’s Road, SW3. Black lace wide-brimmed hat with red rose, Diane Logan, £5, from Diane Logan, 40 Chiltern Street, W1.

Swaggering In

1970s, biba, bus stop, Denis Peel, Dolcis, Honey Magazine, John Craig, lee bender, lilley and skinner, manolo blahnik, Martha Hill, ravel, Richard Shops, Russell & Bromley, Sheraton, Vintage Editorials, zapata
Bold zi g zag pure wool swagger coat with sailor collar by Sheraton. Polo neck sweater by John Craig. Navy tights by Mary Quant. Peep toe ankle strap shoes by Biba. / Swirly blanket check coat with pleated back by Bus Stop. Suede sunray shoes by Dolcis. Both pairs of gloves by Kir.

The incredible swagger is back. We all know you’ve seen it before, hidden away in mother’s wardrobe, but forget the mothball version and look out for bold stripes, zig-zags and checks in bright primary colours. The difference is that these coats have neat tight-fitting shoulders and wide swirling skirts which swing when you walk-surprisingly flattering and easy to wear. So let the wind blow, all you need is a flash of panache and a splash of colour.

Photographed by Denis Peel.

Scanned from Honey, October 1971.

Window pane check swagger coat by Martha Hill. Lemon tights by Twiggy. Suede ‘Garbo’ shoes by Ravel. / Ritzy scarlet shaggy coat with wide swinging back by Martha Hill. Glace kid leather shoes by Zapata.
Bottle green and yellow McNeal tartan swagger coat by Richard Shops. Black leather shoes by Russell and Bromley. Navy leather shoulder bag by Biba. / Sage green wool tweed swagger coat by Elgee. Rust and burgundy suede shoes by Lilley and Skinner. Bottle green suede bag by Biba.

The Kaleidoscopic Knit Show

2007, Adrian Mann, Alain Walsh, Barnett, clowns, crowthers, Dranella, erica budd, Flair, Hedgehog, Henry Miura, Honey Magazine, Jasper, jeff banks, John Craig, Joseph, mary quant, mr freedom, Originelle, sally levison, Smart'n'Tartan, st honore, Tabu, Vintage Editorials, wallis
Jet black pullover with fluted cap sleeves, Barnett from Wakeford’s, King’s Road, SW3. Billowing sleeved crepe shirt, St Honore. / Stripey Acrilan sweater, Tabu, from Originelle Gloucester Road, SW7. Tangerine crepe shirt, St Honore; ship brooch, Mr Freedom; striped cloche, Levison Originals. Both shirts from Flair, Golders Green Road.

Brighter and brighter, the new brand of knits is coming. Bolder than ever, with huge batwing sleeves, flaring kimono arms and rainbow stripes. Piled on top of one another or over a striking shirt – without any doubt the greatest knits ever seen.

I don’t know about you, but clown and circus-influenced editorials are one of my favourite themes and really quite a staple of the late Sixties and early Seventies youth magazine boom.

Photographed at Foire & Cirque de Rancy, France.

Photographed by Alain Walch.

Scanned from Honey, February 1972.

Khaki wool cricket sweater, Miura from Hedgehog, 135 Fulham Road, SW3. Strawberry-patterned cotton shit, Dranella. / Ice cream coloured Acrylic sweater, Jeff Banks from 2007, Oxford Street, W1. Ladybird cotton shirt, Jasper.
Square necked acrylic sweater, Erica Budd. Full sleeved crepe shirt, St Honore. / Patriotic striped Acrylic sweater from Crowthers, Kensington High Street, W8. Patchwork print cotton shirt, Jasper from Sidney Smith, King’s Road, SW3.
Bright red batwing Orlon sweater, Erica Budd. Ladybird cotton shirt, Jasper. Moon and star plastic brooch, Adrien Mann. / Confetti spotted and striped pullover and scarlet vest, both by John Craig from Joseph, King’s Road, SW3. Lemon brooch, Paul Stephens; bee brooch, Adrien Mann.
Kingfisher blue sweater, Erica Budd from Smart’n’Tartan, Upwest, Oxford Street W1. Goldfish brooch, Adrien Mann. / Navy sweater with small batwing sleeves, Mary Quant from Dickens & Jones. Wild strawberry cotton shirt, Dranella.
Pillar box red and bright yellow Dralon sweater from Wallis. / Navy, scarlet and light blue Acrylic sweater, John Craig from 2007 Oxford Street, W1.