Clothes that help you hang on to your money

1970s, Alex Chatelain, Ambalu, Browns, Burtons, bus stop, Butler & Wilson, chelsea cobbler, cornucopia, cosmopolitan, Elle, Flight Studios, janet reger, jap, John Craig, Joseph, kangol, Kickers, Knitcraft, lee bender, mr freedom, mushroom, Pattie Barron, Shelana, Spectrum, stirling cooper, Vintage Editorials
Chinese satin top and pants by Ambalu. / Thirties lingerie set by John Craig. Satin panties by Janet Reger. Necklace from Butler and Wilson.

First-job salaries can present problems when you’re not used to juggling the rent around a new skirt or sweater. But there are ways—as you’ll see on these pages—of looking not just good, but positively great on a tight budget. Learn the rules of the “looking-good-on-a-little” game . . . remember that one pair of pants at £10+ will outlive two pairs that split whenever you sit down; that washable fabrics mean you’ll have no cleaning bills. Learn how to bleach and dye, starch and press properly—so you’ll be able to match vest tops and T-shirts to your new longer flowery skirts and keep them looking fresh. Invest in beautiful leather shoes: they last and look good if polished every day. Spend more on accessories —sometimes—than a new dress. Build your wardrobe around two or three colours—as crazy as you like—and find jolly extras to pull it all together. . . . This may be the summer you always wear a hat. Here is my choice of nine outfits . . . chic, very wearable and all cheap at the price. That’s fashion knowhow.

Fashion by Pattie Barron.

Photographed by Alex Chatelain.

Scanned from Cosmopolitan, July 1974.

Crepe de Chine suit at Bus Stop. Vest from Browns. Hat at Jap and Joseph. Flowers and shoes from Elle. Bag from Flight Studios.
Crepe de Chine suit at Bus Stop. Vest from Browns. Hat at Jap and Joseph. Flowers and shoes from Elle. Bag from Flight Studios.
Skirt and top by Stirling Cooper. Aran cardigan from John Craig. Raffia wedgies from The Chelsea Cobbler. Kangol beret.
Knitcraft top. Shorts by Stirling Cooper. Shoes by Kickers. His outfit from Burton’s.
Vest by John Craig. Shelana skirt. Shoes by The Chelsea Cobbler. Hat from Spectrum.
Crepe dress by Mr Freedom. Ostrich feather boa from Cornucopia. Man’s suit from Jap and Joseph.
Candy stripe cotton halter dress by Mushroom.
Stripey top and plain trousers from Bus Stop. Beret from Kangol. White leather bag from Flight Studios.

Pattie Harrison by David Bailey

1970s, Betty Gubbay, Butler & Wilson, david bailey, Inspirational Images, jap, Pattie Boyd, vidal sassoon, Vogue

Pattie Harrison looking like summer… her hair brushed into tumbling curls by Herta at Vidal Sassoon, her complexion glowing from her vegetarian diet and country life. Straw hat by Betty Gubbay, Jap check lawn blouse, pink beads from Butler and Wilson.

Photographed by David Bailey.

Scanned from Vogue, June 1973.

Get Shirty

1970s, Adrian Mann, alice pollock, alkasura, Butler & Wilson, cacharel, che guevara, Dick Polak, Honey Magazine, Ian Batten, Inspirational Images, jeff banks, Joseph, marie france, quorum, Roger Nelson, stirling cooper, Susie Craker, universal witness, van der fransen, Vintage Editorials

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LEFT: Salmon pink crepe overblouse with short fluted sleeves, Marie France for Quorum £10 approx, from Quorum, 52 Radnor Wealk, SW3 and Heath Street, NW3 ; Quorum shops at all branches of Peter Robinson. Satin trousers, Alkasura £6.50, ,from Alkasura, 304 King’s Road, SW3. Apricot beads £5, amber bangles from 20p each, wide yellow bangle £2, all from Emeline. RIGHT: Crêpe shirred blouse. with tie neck, Alice Pollock at.Quorum £10 approx, from Quorum, 52 Radnor Walk, SW3 and Heath Street, NW3; Quorum shops at all branches of Peter Robinson. Green satin trousers, Jeff Banks £7.50, from Jeff Banks Shop at Peter Robinson, Oxford Circus, W1; City Stylish, Newcastle. Gilt dress clips, Universal Witness from 25p each.

The season of the shirt. Wild and waisted. Smart, sharp and snappy. Crisp, cuffed sleeves for the new tight and tailored look. Soft and slinky overblouses to revive the romantic 40s.

The first picture has got to be one of my favourite fashion shots of all time. Such joy in movement, perfect lighting, and harmonious colours from the most heavenly Quorum clothes.

Photographed by Dick Polak.

Scanned by Miss Peelpants from Honey Magazine, May 1973.

get shirty 1

LEFT: Crisp white crêpe pintucked overblouse £8.50, from all branches of Bus Stop (mail order 30p from 3 Kensington Church Street W8). Satin trousers, Alkasura £6.50, from Alkasura, 304 King’s Road, SW3, Thin patent belt, Gay Designs 69p; sea green waist-length bead necklace £4.50, short green necklace £3, and art-deco bangles £2 each, all from a selection at Butler & Wilson. RIGHT: Neat cotton sports shirt with patch pockets, Cacharel at Joseph £8.50, from Joseph, 33b King’s Road, SW3 (mail order 25p). White cotton trousers, Jeff Banks £7.50, from Che Guevara, Kensington High Street, W8 (mail order 25p) ; Jeff Banks shop at Peter Robinson, Oxford Circus, W1. Thin leather belt, Baggage Et General £1.10; plum plastic bangles, Adrien Mann 25p.

get shirty 2

LEFT: Finely striped cotton casual shirt, Ian Batten at Stirling Cooper £6.50, from Stirling Cooper, 94 New Bond Street, W1 ; Stirling Cooper shops at DH Evans, Oxford Street, W1 ; Peter Robinson, Oxford Circus, W1, Leeds, Norwich and Cardiff ; Escalade, Brompton Road, SW3; Kendal Milne, Manchester. Gaberdine Oxford bags, Alkasura £9.50, from Alkasura, 304 King’s Road, SW3. Long polka-dot scarf, Van der Fransen £1 ; wide amber bangle, Paul Stephens 25p; ebony clutch bangle, Adrien Mann £1 ; stretchy webbing belt, Gay Designs £4. RIGHT: Button-through striped cotton blouse with matching attached cravat and deep cuffed sleeves, Ian Batten at Stirling Cooper £7.50 (stockists as for shirt above). Cotton trousers, Jeff Banks £7.50, from Che Guevara, Kensington High Street, W8 (mail order 25p) ; Jeff Banks shop, Peter Robinson, Oxford Circus W1. Enamel dress clips, Universal Witness from 25p each; wavy webbing belt, Gay Designs £4; amder bangles, Emeline 20p each.

get shirty 4

LEFT Smartly striped square-necked. crepe-de-chine overblouse with set-in short sleeves, Suzy Craker at Roger Nelson £9.50, from Way In, Harrods, Knightsbridge, SW1 (mail order 25p) Che Guevara, Kensington High Street, W8 ; Crocodile, Kensington High Street, W8 and .branches. Lilac Trevira trousers, Jakie Ross at Jon Elliott £6.70, from D H Evans, Oxford Street, W1 ; I Spy, Oxford Street, W1 ; Sidney. Smith, King’s Road, SW3; Hendersons, Liverpool. Elastic and leather belt from a selection at Escalade ; bangles, Emeline £2 each. RIGHT : Rainbow striped loose overblouse with sweetheart neckline and puff sleeves, Ian Batten at Siding Cooper 16.50, from Stirling Cooper, 94 New Bond Street, W1 ; Stirling Cooper shops at D H Evans, Oxford Street, W1 Escalade, Brompton Road, SW3; Peter Robinson, Oxford Circus, W1, Leeds, Norwich and Cardiff ; Kendal Milne, Manchester. Gaberdine Oxford bags. Alkasura £8, from Alkasura, 304 King’s Road, SW3. Lime green patent belt, Gay Designs 69p; long bobble beads, Paul Stephens, 85p.

Sonia Rykiel

1970s, Butler & Wilson, harpers and queen, Inspirational Images, sonia rykiel, Steve Hiett

soniarykiel1

LEFT. Dark green hip-length cardigan with triangular poncho back; £52. Matching hat; about £10 to order. Pale green calf length jersey skirt, pleated back and front ; £45. All from Browns, 27 South Molton St, W1. Green bakelite and gilt bangle ; £3.50, Butler & Wilson, Antiquarius, 135 Kings Rd, SW3. Jade and gold rings ; from £15, The Purple Shop, 15 Flood St, SW3. Square clutch bag ; £39, Charles Jourdan, 47 Brompton Rd, SW3. /// MIDDLE. Pale green mohair cardigan with low, round neck, cream rib waist and dark green pockets; £40 Pale green jumper, with dark green neck and cream waist ; £26. Cream wool jersey mid-calf length skirt with an inverted pleat in the front slit to mid-thigh ; £42. Beige plaited leather belt trimmed with dark green and buckled to one side ; to order. All from Browns. Bakelite beads; £10-50. Art Deco brooch ; £17. Both from Butler &Wilson. Ivory bangle, £8, ring, £10, from Emeline, 45 Beauchamp Place, SW3. Jade bangle, £25, Jones, 52 Beauchamp Place, SW3. /// RIGHT. Long pale green mohair cardigan with padded shoulders and pockets lined with dark green and cream stripes ; £47. Cream and dark green striped jumper with light green trim ; £30. Cream skirt with pleats front and back; f45. All from Browns. Bakelite, glass and mother of pearl beads; £8.75, Butler & Wilson. Jade rings; from £3. Ivory rings; from £5. Bangles ; from £15. All from Emeline.

Spring greens by Sonia Rykiel. Jade greens and creams. Wool on wool, texture on texture. Bobbly mohair and smooth jersey to keep you warm on chilly days. Longer, looser skirts and interesting open cardigans with scooped necks.

Photographed by Steve Hiett.

Scanned by Miss Peelpants from Harpers and Queen, February 1974.

Enigma Variations

1970s, Butler & Wilson, charles jourdan, harpers and queen, Inspirational Images, Packy Cannon, Piero de Monzi, Vintage Editorials, yves saint laurent, zandra rhodes

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Dove grey crepe edge to edge jacket. Dove grey crepe mid-calf skirt. Pink silk shirt with finely pleated collar. All by Zandra Rhodes.

Zandra Rhodes has come up with a brand new collection for her brand new shop at 14a Grafton Street, W1. Using crepe and pure silk, in muted colours – grey, black and bois de rose, and always with her characteristic love of detail, she has produced immensely wearable clothes to see you through the day, and into the evening.

Photographed by Packy Cannon.

Scanned by Miss Peelpants from Harpers & Queen, July 1975.

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Bois de rose pleated v-neck top and narrow silk cord tie-belt. Bois de rose wide crepe trousers with one lily type pocket in pleated crepe. Both from Zandra Rhodes. Peach leather sandals by Charles Jourdan.

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Cream silk shirt with finely pleated collar. Bois de rose crepe mid-calf skirt with pockets in panels of finely pleated crepe. Both from Zandra Rhodes Sling back wedge sandals by Charles Jourdan.

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Black finely pleated crepe v-neck top with cap sleeves and silk cord tie belt. Black crepe ankle-length skirt. Both from Zandra Rhodes. Shoes by Saint Laurent Rive Gauche.

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Floor length black crepe dress with buttoned cuffs. From Zandra Rhodes. Shoes by Saint Laurent Rive Gauche.

Inspirational Images: Ossie Clark, 1976

1970s, british boutique movement, Butler & Wilson, celia birtwell, harpers and queen, Inspirational Images, ossie clark, quorum, Terence Donovan

ossie celia harpers january 1976

Loose top with huge sleeves tucked at the wrist in orange, blue, green and red silk chiffon print designed by Celia Birtwell; £164. Matching knee length skirt with tucks at the hips and tie waist; Ossie Clark £164, Quorum 54 Radnor Walk, SW3. Art deco necklace in green bakelite and chrome; £20, Butler & Wilson, 189 Fulham Road, SW3

Photographed by Terence Donovan. Scanned by Miss Peelpants from Harpers and Queen, January 1976.

Inspirational Images: All Squares on the Knitting Front

1970s, Bellini, biba, Butler & Wilson, caroline baker, Crochetta, Harri Peccinotti, Inspirational Images, nova magazine

Black and brown sweater by Crochetta, wool knit beret at Beatrice Bellini Handknits, metal brooch at Anschel, bangles at Butler & Wilson.

I definitely want a brooch that says ‘BROOCH’.

Photographed by Harri Peccinotti. Scanned by Miss Peelpants from Nova, October 1972

Sweater and matching trousers by Virginia, stripey tights at Biba, bracelets from Butler & Wilson.