The Pyjama Suit

1970s, Arnaud de Rosnay, chelsea cobbler, Chloe, Inspirational Images, karl lagerfeld, kurt geiger, The Purple Shop, Vogue
White crepe de chine dressing-gown and pyjama trousers stroked with Neapolitan colours, pistachio, pink, blue, orange, yellow. White straw with enough shade to keep your ice-cream from melting. Patent platform sandals of yellow, scarlet, green, £12.95, at Kurt Geiger. Simulated pearls, £4.95, at Paris House. Skin looked after with the new Piz Buie Exclusive Oil Factor 2, lips with Exclusive Lip Protection.

The pyjama suit of high summer up on the roofs, down in the streets of Sidi Bou Zid.

Both suits by Chloe.

Photographed by Arnaud de Rosnay.

Scanned from Vogue, May 1972.

Ice-cream crepe de chine sashed pyjama dress and dressing-gown jacket in black diamonds. Black bordered, the jacket with black flower. Both suits by Chloe, each about £180, at Browns. Black straw, and white, by Dolores, £10 each, at Harrods. Black leather and wood sandals, £5.95, at The Chelsea Cobbler. Ivory beads to the waist, t10, at The Purple Shop.

Dare you bare your legs… yet?

1970s, hand tinting, Honey Magazine, james wedge

Another little work of hand-tinted, collage-y genius by James Wedge.

Photographed by James Wedge.

Scanned from Honey, May 1974.

Hanae Mori

1970s, Hanae Mori, Harrods, Harvey Nichols, Lucienne Phillips, Vintage Adverts

Scanned from Vogue, June 1977.

It’s what a man wears underneath that counts

1970s, interior design, interiors, Lyle and Scott, Mensday, menswear, telegraph magazine, The Sunday Telegraph Magazine, underwear, Vintage Adverts

One in my now very, very sporadic ‘Mensday’ series. This one doubles up as an interiors post as well, with Mr Freedom-influenced stars and stripes bedding (it might take you a while to focus properly).

Scanned from The Telegraph Magazine, March 17th 1972.

Put on an exciting evening face

1970s, barbara daly, Boston-151, Charles of the Ritz, Chloe, david bailey, Estee Lauder, hair, Hair and make-up, Inspirational Images, Make-up, Vogue, yves saint laurent
Charles of the Ritz make-up echoing the dots on Saint Laurent’s soft chiffon halter. New Segur Ritz Mat Foundation over Pink Revenescence Moisture Glow with new Real Red Cheek Pommade Cleargel blusher and Translucent Face Powder. On the eyes, new Moisturizing Eye Shadow Base under Green Celery Eye Shadow Pommade on brow bone and Seagreen Mist Eye Shadow Pommade in socket and over lid; Paper-thin Creative Colour Satin Liner in Forest Green, Chestnut Brown Brow Colour, Black Auto-Lashique Mascara. New Liqui-Frost Tangerine Lipstick and Premiere Peach Liqui-Creme Nail Polish. Hair dotted with Nestle Streaks ‘N Tips Auburn Hair Colour by Gerald at Mod’s Hair, Paris, make-up by Barbara Daly; chiffon by Abraham, earrings by Saint Laurent.

Take browns, oranges, greens and gold, mix them, match them and make them work for you.

Make-up by Barbara Daly.

Hair by Gerald at Mod’s Hair.

Photographed by David Bailey.

Scanned from Beauty in Vogue, Summer 1973.

Estee Lauder make-up teamed with the new bareness of Chloe’s bitter brown top, crossed over the back, wrapped around the waist of a matching pleated crepe skirt. Estee Lauder Soft Cover Compact Make-up in Fresh Cream, Fresh-Air-Pink Face & Cheek Tint, a dusting of Sheer Shell Re-Nutriv Powder. On the eyes, Smoky Apricot and Apricot Chiffon Pressed Eyelid Shadows with new China Blue Eye Glossamer at outer corners, Black/Navy Lustrous Roll-On Mascara. New Iced Sherry Glossamer over Re-Nutriv Rich Rich Lipstick in Classic Sherry, with nails painted in new Classic Sherry Lustrous Nail Lacquer. Make-up by Barbara Daly, hair slicked back and banded with Nestle Streaks ‘N Tips Gold Hair Colour by Gerald of Mod’s Hair, Paris; Pearl drop earrings from The Purple Shop, Chloe dress from Boston 151.

Armani at Browns

1970s, Armani, Browns, Charles of the Ritz, John Peden, Polaroid, swimwear, Vintage Adverts, Vogue

Sunglasses by Polaroid. Make-up by Charles of the Ritz.

Photographed by John Peden.

Scanned from Vogue, March 1978.

Get-Up-at-Eight and Live-on-Air Dressing

1970s, bill gibb, charles jourdan, chelsea cobbler, david bailey, Gina Fratini, Jane Goddard, jean varon, john bates, Vintage Editorials, Vogue, zandra rhodes
Silk chiffon with shadow lilies in white and iced green, washed over with a few pearly shells. Big full skirt over petticoat, a sash of Edwardian peach satin. Zandra Rhodes , £160, petticoat, £26, at Fortnum & Mason. Opal choker, £210, N. Bloom. Long opaline rope, £12, drop mother-of-pearl earrings, £15, from range, The Purple Shop. Opal/diamond ring, £550, at Andrew Grima. Snakeskin sandals, £29.50, Charles Jourdan. Scent, Vivre by Molyneux. Hair by Michael at Michaeljohn.

Model is Jane Goddard.

Photographed by David Bailey.

Scanned from Vogue, April 1st 1974.

Quatrefoil layers of silk chiffon in melon, apricot, candy pink, frilling over the arms. By Gina Fratini, £244 , at Selfridges ; Lucienne Phillips ; Diagonal, Guildford and Lucinda Byre, Liverpool. Carnelian and silver gilt ring, £30, silver and gunstone ring, £18.50, Bakelite drop earrings, £3, all from range at The Purple Shop.
Crossover bodice of black silk crepe framed in lipstick red a full Liberty print silk skirt and enormous gathered pockets edged in stripes. By Bill Gibb, about £140, at ZigZag ; Chic of Hampstead ; Vicki, Cobham ; Julie Fitzmaurice, Harrogate. Scarlet high heels, £28 to order, at The Chelsea Cobbler. Pale sheer tights, Charnos. Scent, Audace by Marcel Rochas.
Polyamide georgette rainbow gathered from small brassiere top, one strap going straight over shoulder, the other angled to centre. By John Bates at Jean Varon, £49.95, Fenwick ; Earkers ; Kendal Milne, Manchester ; Campus, Oxford. Green hoop earrings, £2, from range at The Purple Shop. Scent, Fidji by Laroche.

Leather Freewheelers

1970s, chopper, Clarks, flares, jeans, shoes, tessa traeger, Vintage Adverts, Vogue
Camel coloured suede sensible lace-ups on a low black wedge. By Clarks. Leather gets you there.

This feels like some kind of ‘Seventies-in-a-nutshell’ image to me…

Photographed by Tessa Traeger.

Scanned from Vogue, March 1st 1976.

Available in Colours

1970s, David Stetson, harpers and queen, Parker & Downes, Parkers, Vintage Adverts

I’ve got a touch of the Déjà vus. At least I can now hazard a guess that Parker and Downes (whoever they may be) were the designers of that earlier, mysterious and perfect outfit and also this perfect outfit above. Those boots! I also love the phrase ‘available in colours’. So many layers of mysterious…

Photographer uncredited this time but I’ll guess it’s also David Stetson.

Scanned from Harpers and Queen, March 1976.

Cathee Dahmen in Gurney Slade

1970s, Annette Green, british boutique movement, Cathee Dahmen, Chelsea Antiques Market, Gurney Slade, Inspirational Images, kensington market, Vogue

Visiting London friends, and working for Vogue’s June issue, Cathy [sic] Dahmen took a turn around the square wearing delicious soft chamois leather smock shirt and laced shorts, above, £12 and £7, and wraparound dressing-gown coat and trousers, left,. £30, £20. From Gurney Slade, who have a brand new stall in the Kensington Super Store and the Chelsea Market. They make to order, too.

Photographed by Annette Green.

Scanned from Vogue, April 1971.