Rust-coloured felt hat with rose trimming from a selection at Van Der Fransen. French Dresden blue shirt with pink and lilac floral print, by Jeff Banks, £6.50. Grey boucle cardigan with short puff sleeves and front fastening, by Crochetta, £6.50. Pale blue circular barathea skirt, by Sheilagh Brown at Coopers, £12. Scarf by Herbert Johnson, £3-15. Green straw hat with rose trimming, from Universal Witness, £5. Blue sweater with long sleeves and round neck, £2.45. Matching short-sleeved cardigan with wrap-over front, £3.45. Both by Erica Budd. Grey crepe Oxford bags with pleated front, by Tuttabankem, £17-50.
Ten years ago, the British woman was bound to her cardigan. Then, in a feverish review of fashion, the cardigan was shelved for the jacket. Now, it’s back in circulation, not as the rather insipid number of yesteryear, but renewed in a long wrap-around version — the sort you cuddle into when it’s cold outside, the sort you wear over dresses, jeans or even suits. Cardigans like this are the most practical knitwear created for ages and the Paris Collections, if they spell excitement to you, were full of them.
All jewellery in feature from a selection at Marie Middleton and Susan Marsh at Chelsea Antique Market. Gold-rimmed glasses from any good optician.
Modelled by Vivienne Lynn and unknown model.
Styling by Norma Moriceau.
Photographed by Ku Khanh.
Scanned from 19 Magazine, January 1973.
Dark green straw hat with pink velvet trim, from Universal Witness, £5. Pale green fine cotton shirt with floral printed pattern, by Cacharel at Browns, £7. Cream bouclé short-sleeved cardigan with very thin stripes, by Crochetta, £8. Pale green straw hat with green velvet trim, from Universal Witness, £5. Pale yellow fine cotton shirt with floral printed pattern, by Cacharel at Browns, £7. Yellow cardigan with two pockets on hips, by Twomax, £4.50.
Sweater and matching cardigan in blue tweed mixture with beige and brown trims, from Upstairs at Lord John, £25 the set. Camel barathea skirt with full front flap, by Sheridan Barnett at Coopers, £11.95. White shirt with black and yellow floral print, by Riva, £4-95. Grey cardigan with yellow stripe, by Virginia, £14. Grey wrap-over barathea skirt with pockets on hips, by Sheridan Barnett at Coopers, £11-95. Navy blue bag, from Biba, £5.85.
Green straw hat with pink velvet trim, from Universal Witness, £5. Pale blue flower-printed sleeveless blouse with cowl neck, £4. Brown flowered crepe skirt, £6. Both from Van Der Fransen. Pink wool and angora cardigan, by Crochetta, £10. Pale green straw hat with green velvet trim, £5. Cream and brown printed short-sleeved blouse with two breast pockets, matching skirt with elasticated waistband, £11.60 the set. All by Universal Witness. Green wool and angora cardigan with ribbed waistband, by Crochetta, £10.
Brown felt pull-on hat with large brim, by Edward Mann, £2.90. Pink and violet print blouse with cape collar, by Van Der Fransen, £4. Long cream boucle cardigan with hip pockets and tie belt, by Crochetta, £13. Black jersey skirt, by Spectrum, £6.50. Black and white lace-up ankle boots, by Terry de Haviland, £15.99. Wool gloves, by Morley, 72p. Grey felt pull-on hat with large brim, by Edward Mann, £2.90. Blue and white spotted sleeveless blouse, with cowl collar, by Van Der Fransen, £4. Long white ribbed cardigan with hip pockets, by Twomax, £7.50. Long grey gored skirt, by Spectrum, £6.50. Black wool gloves from a selection at Browns.
Black cotton shirt with floral print, by Cacharel at Browns, £7. Camel cardigan with V-neck and thin white stripes, by Virginia, £15. Black jersey gored skirt, by Spectrum, £6.50. Cream jersey dress with scalloped Peter Pan collar, by Gillian Richard, £9.80. Long navy blue cardigan with round neck, by McCaul, £4. Navy blue bag, from Biba, £5.85.
Blouse by Sue Barnes for Coopers. Shorts by British Home Stores. Black sandals by Ravel. Glasses by Primetta.
For the budget-conscious with imagination, high fashion is well within reach and, as you can see, many of these crisp, colourful cottons are from surplus and chain stores and even supermarkets. Take a look at Tesco where we picked up an amazing cotton top for only £3.99! We also dressed up the one-time overall by belting the waist, adding masses of jewellery and finishing off with high, strappy shoes.
To prove how good these outfits can look, we shot the photos in Rodeo Drive, a snob area in Beverly Hills. So never turn your nose up at a bargain.
Photographed by Ku Khanh. Hair and make-up by Colin Booker.
Scanned from 19 Magazine, July 1979
Overall from Laurence Corner. Mules by Russell & Bromley. Earrings from Swanky Modes. Belt by Trimfit. Brooch on belt from Swanky Modes.Navy blouse by Tesco. White pleated skirt by Pret-a-Porter. Blue sandals by Ivory. Glasses from Bombacha. Earrings and necklace from Ace. Pearl bracelet from Joseph. Belt by Trimfit. Brooch by Nicholas Adams.Lilac overall from Laurence Corner. Lilac strappy sandals by Ivory. Glasses by Primetta. Earrings and necklace from Ace. Satin belt by Trimfit.
Blue swimsuit by Swanky Modes. Blue glasses by Monica Chong. Jewellery by Adrien Mann.
As it’s my *cough* 40th *cough* birthday next week, I thought I’d theme a few blog posts to celebrate. So this week, they will all be hailing from the July 1979 issue of 19 Magazine. It’s a fascinating period on the cusp between the decades, which I like to think had some kind of immense bearing on the person I am today. Being July I’m afraid it’s a bit swimsuit-heavy, but it’s also one of the greatest, most creative periods for swimwear which, in the case of Swanky Modes, is almost the purest distillation of their aesthetic.
Photographed by Ku Khanh. Hair and make-up by Colin Booker.
Scanned from 19 Magazine, July 1979.
Purple swimsuit with crossover back and purple and yellow swimsuit, both by Paul Howie. Red shoes by Ivory. Purple swimsuit by Elle.Black swimming costume with white trim by Dorothy Perkins. Black shoes by Ravel. White glasses by Monica Chong. Black slashed costume by Swanky Modes. Shoes by Russell and Bromley. Glasses by Stephen Rothholz. Striped costume by Betty Jackson for Quorum. Shoes by Ivory. Glasses by Monica Chong.Pink topless swimming costume by Paul Howie.Both bathing costumes by Swanky Modes. Jewellery by Adrien Mann.Bright blue costume by Paul Howie.
Liz Eggleston 