Photographed by Sarah Moon.
Scanned from Vogue, Late April 1974.
Ten years ago, the British woman was bound to her cardigan. Then, in a feverish review of fashion, the cardigan was shelved for the jacket. Now, it’s back in circulation, not as the rather insipid number of yesteryear, but renewed in a long wrap-around version — the sort you cuddle into when it’s cold outside, the sort you wear over dresses, jeans or even suits. Cardigans like this are the most practical knitwear created for ages and the Paris Collections, if they spell excitement to you, were full of them.
All jewellery in feature from a selection at Marie Middleton and Susan Marsh at Chelsea Antique Market. Gold-rimmed glasses from any good optician.
Modelled by Vivienne Lynn and unknown model.
Styling by Norma Moriceau.
Photographed by Ku Khanh.
Scanned from 19 Magazine, January 1973.
LEFT: Salmon pink crepe overblouse with short fluted sleeves, Marie France for Quorum £10 approx, from Quorum, 52 Radnor Wealk, SW3 and Heath Street, NW3 ; Quorum shops at all branches of Peter Robinson. Satin trousers, Alkasura £6.50, ,from Alkasura, 304 King’s Road, SW3. Apricot beads £5, amber bangles from 20p each, wide yellow bangle £2, all from Emeline. RIGHT: Crêpe shirred blouse. with tie neck, Alice Pollock at.Quorum £10 approx, from Quorum, 52 Radnor Walk, SW3 and Heath Street, NW3; Quorum shops at all branches of Peter Robinson. Green satin trousers, Jeff Banks £7.50, from Jeff Banks Shop at Peter Robinson, Oxford Circus, W1; City Stylish, Newcastle. Gilt dress clips, Universal Witness from 25p each.
The season of the shirt. Wild and waisted. Smart, sharp and snappy. Crisp, cuffed sleeves for the new tight and tailored look. Soft and slinky overblouses to revive the romantic 40s.
The first picture has got to be one of my favourite fashion shots of all time. Such joy in movement, perfect lighting, and harmonious colours from the most heavenly Quorum clothes.
Photographed by Dick Polak.
Scanned by Miss Peelpants from Honey Magazine, May 1973.
LEFT: Crisp white crêpe pintucked overblouse £8.50, from all branches of Bus Stop (mail order 30p from 3 Kensington Church Street W8). Satin trousers, Alkasura £6.50, from Alkasura, 304 King’s Road, SW3, Thin patent belt, Gay Designs 69p; sea green waist-length bead necklace £4.50, short green necklace £3, and art-deco bangles £2 each, all from a selection at Butler & Wilson. RIGHT: Neat cotton sports shirt with patch pockets, Cacharel at Joseph £8.50, from Joseph, 33b King’s Road, SW3 (mail order 25p). White cotton trousers, Jeff Banks £7.50, from Che Guevara, Kensington High Street, W8 (mail order 25p) ; Jeff Banks shop at Peter Robinson, Oxford Circus, W1. Thin leather belt, Baggage Et General £1.10; plum plastic bangles, Adrien Mann 25p.
LEFT: Finely striped cotton casual shirt, Ian Batten at Stirling Cooper £6.50, from Stirling Cooper, 94 New Bond Street, W1 ; Stirling Cooper shops at DH Evans, Oxford Street, W1 ; Peter Robinson, Oxford Circus, W1, Leeds, Norwich and Cardiff ; Escalade, Brompton Road, SW3; Kendal Milne, Manchester. Gaberdine Oxford bags, Alkasura £9.50, from Alkasura, 304 King’s Road, SW3. Long polka-dot scarf, Van der Fransen £1 ; wide amber bangle, Paul Stephens 25p; ebony clutch bangle, Adrien Mann £1 ; stretchy webbing belt, Gay Designs £4. RIGHT: Button-through striped cotton blouse with matching attached cravat and deep cuffed sleeves, Ian Batten at Stirling Cooper £7.50 (stockists as for shirt above). Cotton trousers, Jeff Banks £7.50, from Che Guevara, Kensington High Street, W8 (mail order 25p) ; Jeff Banks shop, Peter Robinson, Oxford Circus W1. Enamel dress clips, Universal Witness from 25p each; wavy webbing belt, Gay Designs £4; amder bangles, Emeline 20p each.
LEFT Smartly striped square-necked. crepe-de-chine overblouse with set-in short sleeves, Suzy Craker at Roger Nelson £9.50, from Way In, Harrods, Knightsbridge, SW1 (mail order 25p) Che Guevara, Kensington High Street, W8 ; Crocodile, Kensington High Street, W8 and .branches. Lilac Trevira trousers, Jakie Ross at Jon Elliott £6.70, from D H Evans, Oxford Street, W1 ; I Spy, Oxford Street, W1 ; Sidney. Smith, King’s Road, SW3; Hendersons, Liverpool. Elastic and leather belt from a selection at Escalade ; bangles, Emeline £2 each. RIGHT : Rainbow striped loose overblouse with sweetheart neckline and puff sleeves, Ian Batten at Siding Cooper 16.50, from Stirling Cooper, 94 New Bond Street, W1 ; Stirling Cooper shops at D H Evans, Oxford Street, W1 Escalade, Brompton Road, SW3; Peter Robinson, Oxford Circus, W1, Leeds, Norwich and Cardiff ; Kendal Milne, Manchester. Gaberdine Oxford bags. Alkasura £8, from Alkasura, 304 King’s Road, SW3. Lime green patent belt, Gay Designs 69p; long bobble beads, Paul Stephens, 85p.
“Paris is different, it is full of people in search of one another,” says Louise. “Any girl is sexy when she’s in love,” says Christiana. Pink tank top and red skirt both by Sonia Rykiel at Browns. Striped sweater by Kenzo at Jap.
Those famous twenty-five million Frenchmen can’t be wrong. They fancy French girls a lot (a recent L’Express opinion poll revealed that the average Frenchman makes love to 11.8 women in his life). What is it about French girls that makes them so special? They aren’t so pretty as most English girls, but they try harder. They smell sexier, exude more confience, put themselves together better. Think of Bardot, Anouk Aimee, Catherine Deneuve. For all the GB girls who’d like to look like BB and AA the fashion buyers flock to Paris in search of the real “style francais”: sweaters for a movie star profile, trousers to give the bottom a lift, dresses that pay for their dinner in chic. A French label gives cachet although the price tag is not cheap. But it’s worth every penny — when he’s in the mood for l’amour. Just add Beaujolais and serve. We like Paris fashion when it sizzles … this little lot almost burns the pages and you can buy them all here.
Three Paris types. Two blondes and a tough in black leather. Is France all Gauloises and love in the afternoon? Louise, Roberto and Christiana wear the new clothes and give us their views.
Photographed by Alice Springs.
Fashion by Deirdre McSharry.
Scanned by Miss Peelpants from Cosmopolitan, February 1973
“Love is an art in France,” says Christiana. “We live it.” Roberto comments: “French girls look like they are going to be dynamite, but they are not.” Blue pleated dress by Cacharel.