Life can be a treat on the sunny side of the street

1970s, Alan Rodin, Bata, biba, Bilbo, bus stop, edward mann, Electric Fittings, Franz Gruber, Hans Metzen, Honey Magazine, Ian Batten, Inspirational Images, Jacqmar, Jayne Swayne, kadix, Martha Hill, mr freedom, Plain Clothes, Sacha, sheridan barnett, simon massey, Vintage Editorials

LEFT: Calico jacket with navy and white spotted trim and wide Oxford bags, Ian Batten at Jayne Swayne, £9.75. Navy brushed-velour Harpo hat, Edward Mann, £2.50. RIGHT: Short green facecloth jacket and Oxford bags, Ian Batten at Jayne Swayne, £10.50. Striped clogs, Chelsea Cobbler, £11-95.

For all those who’ve never seen a Sunday afternoon Marx Brothers repeat, we’ve re-created their happy-go-lucky look so you can see what it was all about—lovely casual easy-to-wear clothes, extra long jackets, loose baggy trousers and happy looking Harpo hats. The total effect is amazing and pretty and guaranteed to bring a smile to the dreariest passer-by. For details of clothes, turn over . . .

Photographed by Franz Gruber.

Scanned from Honey, March 1972.

Bright tartan wrapover silk and linen mixture jacket, £14-95, from Stirling Cooper. Cotton blouse, Plain Clothes, E3.50, from Harrods, Way In, Hans Crescent, SW1. Rolled-up cotton and vincel Oxford bags, Alan Rodin, £4.50, from main branches of Wallis Shops. Two-tone suede lace-ups, Bata, £4.

LEFT Casual button-through cream Dralon jersey jacket with tie belt and large patch pockets, £14.50; side-buttoning trousers, £7.95; both by Hans Metzen. Coffee and cream leather lace-up ankle boots, Bilbo, £8.50; navy brushed velour hat, Edward Mann, £2.50. RIGHT: Speckled powder-blue and white Courtelle fitted jacket, £5.50, from Martha Hill, Marylebone High Street, W1. Rolled-up white corduroy Oxford bags, Sheridan Barnett at Simon Massey, £6.95. Navy and white bow-printed satin smock shirt, Electric Fittings, £8; wide navy leather belt, Biba, £3.90; multi-coloured suede lace-ups, Bilbo, £8.50; spotty silk scarf, Jacqmar, £2-50.

LEFT: Bobbly blue wrap-over Courtelle jacket with large patch pockets, £5.50; finely-striped Courtelle bib front blouse, £4, both from Martha Hill, Marylebone High Street, W1. Tight corduroy pedal-pushers, Sheridan Barnett at Simon Massey, £4.99. Long woolly socks, Mr Freedom, £1.20; leather lace-ups, Sacha, £6.99; felt pom-pom bowler, Edward Mann, £3.20. RIGHT: Voluminous corduroy zipped-up jacket, £6.95; wide pedal-pushers, £4.95, both from Bus Stop, Kensington Church Street, W8. Cotton spotted shirt, Dranella, £4.30. Thigh-high stripey nylon socks, Mr Freedom, £1.20; criss-cross clogs, Chelsea Cobbler, £9.95; felt pom-pom hat, Edward Mann, £3.20.

Crisp white crepe shirt with scarlet tie, Jayne Swayne, £5.25, from Bata International, Oxford Street, W1 and branches throughout the country. Brown, black and cherry red striped seersucker Oxford bags, Kadix, £5.95. Red plastic belt, Gay Designs, 80p; lemon and red leather lace-ups, Sacha, £4.99; enamel initial pins, Paul Stephens, 35p each.

Royal blue brushed-cotton tent jacket, Alan Rodin, £7.95. Candy-striped blouse, Plain Clothes, £3.50, from Harrods, Way In, Hans Crescent, SW1. Gaberdine Oxford bags, Kadix, £5.95. Silk scarf, Jacqmar, £2.50.

Shady Ladies

1970s, Adrian Mann, Bermona, biba, Bilbo, Buckle Under, Butler & Wilson, chelsea cobbler, Crochetta, Deco Inspired, Dickins and Jones, edward mann, Honey Magazine, Inspirational Images, Jacqmar, Knits and Leathers, Lizzie Carr, Martha Hill, ossie clark, Plain Clothes, platforms, quorum, Richard Green, Richard Selby, Sacha, sheridan barnett, simon massey, stirling cooper, Sujon, Vintage Editorials

SEXY cut-away cotton knitted halter-neck top, Crochetta, £4, from Knits and Leathers, 5, Harewood Place, W1 and 2, Carnaby Court, Carnaby Street, W1; flaring jet black crêpe high-waisted trousers, Ossie Clark for Quorum, £10, from Quorum, Radnor Walk, SW3; flamboyant flocked canvas shoes, Chelsea Cobbler, £11.95; “Shady Lady” straw hat, Buckle Under, £7; carved rose bangle, Butler and Wilson, £5.50; artificial rose, Biba, £1.15.

Long languid shapes, tiny halter necks and easy voluminous trousers. Shades of 30s tea dances and glorious afternoons lounging amongst the hothouse palms in clothes that make you feel every inch a lady while keeping you cool on the hottest day.

Photographed by Richard Selby.

Scanned from Honey, July 1972.

LEFT: Sensuous halter-neck cotton vincel cross-over top, Lizzie Carr at Plain Clothes, £3.95. Slinky emerald green Tricel jersey trousers, £5, from Martha Hill, 39 Marylebone High Street, Wl, mail order 25p extra. Antique flower-garland brooch, £5.50; ivory clutch bangle, £4.50; mottled horn elasticated bracelet, £4, all by Butler & Wilson; enamel flower brooch, Biba, 75p; peep-toe shoes, Bilbo, £7; daisy-clipped shoulder bag, Cingula, approx £9. RIGHT: Tightly ruched cotton striped top, Richard Green, £3.10. White Tricel mesh trousers, £4.50, from Martha Hill. Spotted-bow shoes, Sacha, £7.99; straw boater, Edward Mann, £1.90; bangles, Adrien Mann, 25p each.

ULTRY poppy red and white glazed-cotton top, £3.95, from Stirling Cooper, Wigmore Street, W1. Pure white Tricel trousers with self-patterned border, £5, from Martha Hill, 39 Marylebone High Street, Wl, mail order 25p extra. Scarlet silk sash, Jacqmar, approx £3; black and orange genuine Art Deco necklace, Butler & Wilson, £10; crimson straw hat, Bermona, £1.35.

LEFT: Wrapover covered-up cotton-jersey top, Richard Green, £4. Well-cut flared cotton-gaberdine high-waisted trousers, Ossie Clark, £9, from Quorum, Radnor Walk, SW3. Enormous straw hat, Edward Mann, £2.80; artificial rose from Dickins & Jones, 90p; mother-of-pearl tulip brooch, £4.50, elasticated horn bracelet, £4, both by Butler & Wilson. RIGHT: Plunging candy-striped cotton top, Richard Green, £2.50. Milk white cotton-gabardine Oxford bags, Sujon, £6. Sugar pink floppy straw hat, Bermona, £1.35; carved ivory elasticated bracelet, Butler & Wilson, £4.50.

SENSUOUS backless all-in-one suit with crimson and white striped cotton top and plain wide white trousers, Sheridan Barnett at Simon Massey, £8.50. Wide scarlet straw hat, Buckle Under, £7; ivory beads, Butler & Wilson, £5.50; bright red poppy, Biba, 90p; pink plastic bluebell bracelet, Adrien Mann, 75p.

Bottoms Up

1970s, alistair cowin, barbara hulanicki, Barbara Hulanicki, Big Scene, Dorothy Perkins, gillian richard, gladrags, Guy Cross, Honey Magazine, Inspirational Images, Jacqmar, Miss Impact, ossie clark, radley, ravel, Rodger Bass, Russell & Bromley, Shelana, Titfers, Toto, Vintage Editorials

Deep purple Polyester button-through romper suit, Dorothy Perkins, £3.95 (79s.); rust and blue rose patterned cotton mixture vest, Toto, £6.25 (£6 5s.); purple panne velvet plumed cloche, Titfers, £8. / Pillar-box red cotton jersey and Vincel dungarees, trimmed with yellow, £7, and bright sun-shine high-necked shirt, £5, both by Alistair Cowin. / Brick and rust moon-in-orbit sweater, Toto, £4.50 (£4 10s.); calico midi skirt with coloured nursery print border, Alistair Cowin, £8; beige suede ankle strap shoes, Ravel, £3.99 (£,3 19s. 9d.); dolls’ house patterned cloche, Titfers, £1.75 (35s.). / Scarlet jersey pinafore dress with yellow appliqued apples, Rodger Bass, £9.50 (£9 10s.); tangerine, blue and purple striped sweater, Miss Impact, £4.20 (4 gns.). / Dusty pink Acrylic jacquard jacket, £5.25 (5 gns.), and matching gauchos, £3.50 (£3 10s.), both by Gillian Richard; red panne velvet Wee Willie Winkle hat, trimmed with an apple, Titfers, £4.20 (4 gns.).

At last we’ve reached the bottom – the latest erogenous zone to be limelighted by shiny shorts, skin-tight jumpsuits and all kinds of sexy bum-huggers.

Interesting to note the dual pricing as the UK adjusted to decimalisation, and also that the Radley outfit in the photo below is actually an Ossie Clark design (I’ve seen it pop up with the Ossie for Radley label) but wasn’t properly credited as such.

Photographed by Guy Cross.

Scanned from Honey, March 1971.

Navy and scarlet polka dot cotton boiler suit, Alistair Cowin, about £4; plain pink suede boots, Biba, £8.97½ (£8 19s. 6d.). / Shiny pink cotton satin dungaree shorts, £6.50 (£6 10s.), and multi-coloured cotton nightsky printed shirt with drawstring neck, £9, both by Gladrags; sheer pink tights, Twiggy, £1; wine wedge-heeled shoes, Russell & Bromley; purple silk headscarf, Jacqmar, £2.37½ (47s. 6d.). / Slippery royal blue satin acetate shorts with bib top and scarlet satin patch pockets, Shelana, `£5.25 (5 gns.); red and blue running vest, Syndica, £3.15 (3 gns.); shiny pink tights, Twiggy, £1; wine suede wedge-heeled shoes, Russell & Bromley; burgundy silk scarf, Jacqmar, £2.37½ (47s. 6d.). / Ritzy yellow moss crêpe fitted jacket and black skirt with red, yellow and black inverted pleats, Radley, £14; black peep toe shoes, £4.99 (99s. 9d.). / Lilac and grape shady lady printed jersey pinafore with lilac shirt top, Big Scene, £8; maroon leather criss-cross sandals, Ravel, £5.97½ (£5 19s. 6d.).

Suddenly Suits

1970s, Bermona, biba, bus stop, clobber, crowthers, florrie carr, gladrags, Herbert Johnson, Honey Magazine, Hope and Eleanor, Inspirational Images, Jacqmar, lee bender, lilley and skinner, morgan rank, ravel, Saxone, Sheriloyd, simon massey, Simon Suede, stirling cooper, Vintage Editorials

Tailored diamond jacquard midi suit, Sheriloyd 10½gns. ; cream silk cravat, Jacqmar, 47s. 6d. ; sheer plum tights, Mary Quant 10s. ; triple bar patent shoes, Saxone, 89s. 11d. ; smart velour hat, Herbert Johnson, 95s. ; amber bow brooch, Hope and Eleanor, 45s.

After seasons and seasons of dresses and trousers, suits are back with us again. But the new generation of suits is quite different from any we’ve worn before; sexily elongated with midi skirts and slender waisted jackets, in jacquard jerseys and patterned wools. Suddenly suits are younger, smarter – the newest way to get yourself looking together.

Photographed by Morgan Rank.

Scanned from Honey, November 1970.

Dusty pink wool jersey midi suit with fluted lilac and pink striped jacket, Stirling Cooper, 10 gns. ; cream jacquard knit shirt, Clobber, 87s. 6d. : wavy plum and white leather belt, Simon Suede, 63s.: sheer plum tights, Berkshire, 7s. ; walnut patent silver buckle court shoes, Ravel. £5 19s. 11d.

Plum and navy flower-chain suit, Bus Stop, £8 10s. ; plum velour hat, Herbert Johnson, 95s. ; plain brown leather gloves, Dents, 57s. 6d. ; sheer black coffee tights, Wolford, 13s. ; walnut laced shoes, Ravel, £5 19s. 11d.

Zipped-up Dacron and wool jacquard jacket, 10 gns., with matching midi kilt, 6 gns., both by Gladrags : geometric crepe scarf Sarah Jane. 56s.

Teatime zig-zag jacquard jersey suit, Crowthers, £10 ; purple tights, Elle, 9s. : shiny purple shoes, Lilley & Skinner, 99s. 11d. : crushed velvet cloche. Bermona, 65s.: seed bead rope, Indiacraft, 11s.

Elegant long lean jersey midi suit, Florrie Carr, £10 3s. Ban-lon shirt with billowing sleeves, Simon Massey, £7 ; sheer purple tights, Elle, 9s. : patent laced-up granny shoes, Lilley & Skinner, 99s. 11d. : wide-brimmed felt hat, Biba. 42s. ; antique cameo brooch. Hope & Eleanor, £4 15s.

Necking

1970s, biba, Chester Martin, christa peters, Honey Magazine, ika hindley, Inspirational Images, Jacqmar, Jasper, jeff banks, John Dove and Molly White, novelty prints, Ronnie Stirling, stirling cooper, Turnbull & Asser, Vintage Editorials

Hollywood film star printed cotton satin shirt by John Dove and Molly White for Jasper. Pure silk herringbone tie by Turnbull and Asser.

These are the ties that go with the shirts that are all part of the big 40s revival. Floppy silky shirts with subtly embossed patterns, and ties and scarves galore; they can be tied in bows, pinned with brooches, loosely knotted or worn like the men do. In fact, as long as they trail elegantly down the front of your shirt you can wear these ties just any way you like.

As a dedicated fan of long silk scarves (and silky blouses, and novelty brooches in fact) I’m just taking this editorial as my one stop guide to getting dressed this autumn.

Photographed by Christa Peters.

Possibly modelled by Ika Hindley (it looks like her mouth).

Scanned from Honey, October 1971.