Shock proof knitwear?

19 magazine, 1970s, Inspirational Images, John Craig, knitwear, marshall lester, Vintage Adverts
Our Tricel disco test: Dressed in Tricel, a couple spent an energetic evening at a discotheque. Come going home time they both felt cool and comfortable despite the crowd. Marshall Lester tops to top the pops in. In a variety of super colours.

Some synthetic fibres become highly charged with static electricity. In a crowd you’ll find they stick to your body something shocking. Not so with man-made Tricel. It’s less static than most synthetics. It absorbs moisture. And because it breathes, it’s much more comfortable. Stick to Tricel. It won’t stick to you.

There’s little I love more than novelty acrylic knitwear, but novelty acrylic knitwear in a groovy scenario such as these, well I just feel spoilt quite frankly.

Scanned from 19 Magazine, 1972.

Knitwear by Peter London
Knitwear by John Craig

Easy Does It

19 magazine, 1970s, Anne Cossins, Donald Davies, erica budd, Inspirational Images, John Bishop, John Dove and Molly White, knitwear, Laura Jamieson, mr freedom, The Sweet Shop, Vintage Editorials


Sweater and matching knickerbockers hand-knitted by Molly Dove.

Knitted tops for all occasions. Warm, comfortable sweaters with amusing motifs from The Sweet Shop, and samples from an imaginative collection by a new designer, Molly Dove. Her clothes are obtainable by mail order only; which, as well as keeping the prices down, makes them available to more of you! We also show a pretty little halter-necked top that’s barely there, just in case the sun comes out!

Photographed by John Bishop.

Scanned by Miss Peelpants from 19 Magazine, January 1971.


Canary yellow jumper by Eric Budd.


Animal motif sweaters from The Sweet Shop.


Knitted halter neck by Erica Budd.


Piano key sweater by Anne Cossins for Mr Freedom.


Random knit playsuit by Zeekit by Crochetta. Hand-knitted striped stockings from Women’s Home Industries.


Bahamas and Birds sweaters both by Molly Dove.


Sweater by Erica Budd. Bermudas by Donald Davies. Striped stockings by Women’s Home Industies.

Sonia Rykiel, 1975

1970s, Inspirational Images, Jo Francki, knitwear, Over 21, sonia rykiel, Uncategorized, Vintage Editorials


Always the same definite hand-writing, developed season after season, but such sure grasp of colour and how to make women look sexy that’s she’s become one of the most copied designers for knits and dresses. This spring, she continues her layered look, has a longer bodyline and belts to leave flying or tie under a gently bloused top. Milky pink sweater with long sleeves and small ties edged in raspberry, under pink mohair sweater with pink fine jersey culottes. The small-head look comes from tiny tight-fitting cap with strings. Palest aquamarine sweater with a frilled neckline and ties with matching flowers, worn with a fitting jersey skirt and the tight skull cap. Mulberry printed voile dress (opposite) with deep plain flounce at the hem, with a matching head-dress, held in place with a plaited woollen band like a sheik.

Photographed by Jo Francki.

Scanned by Miss Peelpants from Over 21 magazine, February 1975.



Seventies Knitwear Heaven

1970s, Inspirational Images, knitwear, Masa Yamauchi

cassette knitwear 1

This knitting pattern book is a bit of a mystery – undated and with little publishing information – but it appears to have been produced in Japan as a companion to a Brother knitting machine which uses ‘Cassettes’ to create the patterns (all of which are designed by Masa Yamauchi). It doesn’t get more perfectly early Seventies than this…

cassette knitwear 3

cassette knitwear 4

cassette knitwear 5

cassette knitwear 6

cassette knitwear 7

cassette knitwear 8

cassette knitwear 9

cassette knitwear 10

cassette knitwear 11

cassette knitwear 12

cassette knitwear 2

Wild and Woolly

Debbie Hudson, Inspirational Images, Jane England, knitwear, Rae Laurikietis, seventies fashion, sunday times magazine, Val Moon


Val Moon and Debbie Hudson, known for classic knitted tube dresses and leotards, decided to liven things up by adding some mad accessories to their range: a snake boa made from wool, chenille and metallic threads, which can be wired on to any plain outfit, coiled any way the wearer chooses; outsized dragonflies: sinister vampire bats complete with with red beads scattered like drops of blood (popular with Dracula fans) and exotic orchid lilies. The accessories are not cheap, costing from £10 to £25, and the strapless tube dresses cost £45: all to order from Chantal, 73 St John’s Wood High Street, London, NW8. Words: RAE LAURIKIETIS Pictures: JANE ENGLAND.

Scanned by Miss Peelpants from The Sunday Times Magazine, October 22nd 1978.

Another pair of ‘lost’ knitwear designers. Why do knitwear people seem to get lost much more easily? If anyone knows anything about Val or Debbie, please do let me know! These accessories are so perfect.




Inspirational Images: Knickerbockers and Choppers

chopper, flair magazine, knitwear, seventies fashion, Tony Moussoulides

Flair Magazine, January 1971. Photo by Tony Moussoulides.

Is there anything not perfect about this look? Knitted knickerbocker ensemble, striped tights, adorable shoes and nifty chopper bike? I think not…

Mensday: The Spring Sweater

knitwear, Mensday, menswear, seventies fashion, Vogue

I love a guy who can pull-off the Seventies knitwear look; these are particularly incredible.

Vogue, March 1973

Avenging Knits

alun hughes, avengerswear, diana rigg, emma peel, honor blackman, knitwear, linda thorson, sixties, tara king, the avengers, Vogue

I’m frequently wittering on about Emma Peel, John Bates, Avengerswear…blah blah. But I have continuously forgotten to scan and post this fabulous double page spread from Vogue (October 1968) of a range of knitwear ‘inspired’ by Linda Thorson’s Tara King character and produced by Ballantyne. I’ve never heard of any Tara Avengerswear gear before or since, perhaps because her wardrobe was pretty dreary half of the time – thanks Alun Hughes, and it’s always struck me as rather sad that she didn’t get her own ‘range’. Even Honor Blackman as Cathy Gale had a range designed by British couturier Frederick Starke!

So it’s awfully nice to know she at least had her own line of cashmere knits. Hurrah!

p.s I am terrible at identifying models, but I love love love her hair.

Inspirational Images: Donbros knitwear

1970s, boots, Inspirational Images, knitwear, petticoat magazine

Petticoat, September 1971

Bagsy the middle outfit with the purple boots on the right… there!

Knits of the realm

knitwear, mary farrin, sally levison, website listings

Advert from 19 Magazine, May 1972

Part of why I love my job is the seemingly endless ability it has to baffle me. Maybe I come across as being a smarty pants who knows
everything (or, thinks she does) but, really, I have huge gaps in my knowledge. Usually these are opened up when I find a new label on my travels, or a nugget appears in a magazine. Or, in this case, both.

Most people are [vaguely] aware of Mary Farrin, the knitwear designer, whose shop on South Molton Street opened at the height of the British Boutique movement in the late Sixties. Her clothes were largely manufactured in her chosen home of Malta; knitted interpretations of the overriding boutique look.

A while ago, I came across this stunning green knit dress. The label baffled me. Levison Originals by Mary Farrin. Levison who? At that moment, I couldn’t find any reference to Levison Originals other than this photo. I listed the dress anyway, it’s all you can do.

Piqued once more by the fabulous advert at the top of this page, where knits by ‘Sally Levison’ and ‘Mary Farrin’ both feature side by side, I googled again and suddenly found a solitary reference to the company.

“After she left college Claire went into journalism, eventually to become features editor of the respected fashion trade ‘bible’, the Drapers Record. In the late 1960’s, needing a new challenge, Claire became a director of a small fashion company, started by Sally Levison (the mother of the writer, the ‘Levison’ of LMP) called Levison Originals. The company specialised in hand-made designer knitwear. The clothes were made on the island of Gozo in the middle of the Mediterranean.

Over the next eight years or so Claire and Sally transformed this tiny start-up company into one of the two or three leading high profile knit and crochetwear organisations in the world. At its height it employed over 500 people knitting away in the Gozo factory and exporting to the major fashion houses world-wide. Whilst Sally provided the creative flair for the business it was Claire’s level-headed skill in interpreting Sally’s eccentric ideas which was so instrumental in enabling the business to flourish.

The writer believes that without Claire’s ability to transfer Sally’s ideas into pragmatic reality, Levison Originals would not have been the success that it was. Examples are now held in the Victoria and Albert Museum’s permanent clothing collection.”

I still don’t quite know where the collaboration with Mary Farrin fits in with this, other than that they were both producing clothes in Malta, but it’s always nice to [potentially] start a snowball of faint interest which might produce more information over time.

Oh, and the exceedingly yummy dress is still for sale!