
Illustrated by Richard Ellescas.
Scanned from Cosmopolitan, September 1975.

Illustrated by Richard Ellescas.
Scanned from Cosmopolitan, September 1975.

Photographed by Tessa Traeger.
Scanned from Vogue, June 1973.

Illustration by Ean Taylor.
Scanned from Club International, August 1976.

Long dresses and skirts in crepe and cotton prints – related to others just as small, fresh, sharp or soft, on pinafore smocks and aprons. These are not so much to keep you clean, more to make you look prettier; and you can be dairy maids, kitchen maids, Kate Greenaway girls all through summer.
And so began the kickback against all things clean, crisp and space age…
Photographed by Duc.
Scanned from Vogue, April 1971.




Some synthetic fibres become highly charged with static electricity. In a crowd you’ll find they stick to your body something shocking. Not so with man-made Tricel. It’s less static than most synthetics. It absorbs moisture. And because it breathes, it’s much more comfortable. Stick to Tricel. It won’t stick to you.
There’s little I love more than novelty acrylic knitwear, but novelty acrylic knitwear in a groovy scenario such as these, well I just feel spoilt quite frankly.
Scanned from 19 Magazine, 1972.



For those dreamy moments when you feel you want to look feminine and pretty, when you want to get out of your casual clothes and wear something floaty and special, Biba have made lovely, plain satin and two-tone patchwork satin skirts and tops which are alluring and very glamorous for the summer. They have also designed long, floating cotton voile dresses in large, dark prints which are flattering to figures still suffering from seasonal over-eating.
All clothes from Biba.
Many thanks to Barbara Hulanicki for letting me know that she took these stunning photos (modelled by Eva from Biba). They were uncredited in the magazine.
Scanned from 19 Magazine, July 1970.




City life heats up when the sidewalks are crowded and the cabs full. Give yourself a break and see the sights. Step out in cotton dresses for a cool look at a hot town.
Photographed by Monty Coles.
Scanned from Honey, August 1975.










Take the summer indoors with conservatory furniture that gives the garden feeling to any room.
The merest breath of a heat-wave brings out the Southern Belle in our souls. Hot afternoons and long, sunlit evenings make you long to loll about on wicker chaises, sipping lemon tea. The dry, woody smell, the evocative creak of wicker and cane furniture is the essence of summer and, unlike some summer passions, cane and wicker survive and work in winter, too. Annick Clavier, a young French designer, chooses her wicker well—painting some junk-shop finds in white enamel, oiling other pieces of wicker and bamboo to a fine Oriental shine. Her taste runs to airy, lacy furniture and rush matting, set off by many green plants, small jugs of flowers and reproductions of romantic paintings. The fact that she has a garden helps the tropical feeling. Wicker freaks look for decorative pieces in junk shops and markets. They learn to mend broken furniture but avoid bamboo or cane pieces that are very rickety, and watch for the pinholes—a sign that the dreaded woodworm is in residence. Secondhand shops in coastal towns and the remote parts of Scotland and Wales are good places to find Victorian and Edwardian garden and nursery furniture. London has the best selection of shops with modern cane and rattan furniture, mostly imported: Conran, 77 Fulham Road, SW3 imports from China; Cane, 170 Walton Street, SW3 imports from India, as does The Warehouse, 39 Neal Street, London, WC2.
Photographs by Phillippe Leroy.
Scanned from Cosmopolitan, July 1976.



Suddenly this summer the shops are selling masses of hats that before would have only been dug up for garden parties, weddings, sports days or camping it up. For years magazines and designers have shown their clothes with hats, but they don’t usually turn up in the street. Fashion editors often feature ‘picture hats’ like those on the previous page posed in some romantic setting or framing an immaculate new make-up, but one never actually sees them on a number 19 bus. Now hats have gone the way of all clothes; there are no rules; you can wear anything with anything. Any hat, whether it’s wide-brimmed and floppy with half a haberdashery department stuck over it, or a small crocheted cloche pinned with a bunch of plastic fruit, i fine with either nostalgic Forties’ dresses or a dirty old pair of jeans. And you can still wear it to a wedding if you want to.
Modelled by Jean Shrimpton.
Photographed by Hans Feurer.
Scanned from The Sunday Times Magazine, June 20th 1971.





(If he hasn’t already seduced you, of course!)
Illustration by Malcolm Bird.
Scanned from Petticoat magazine, 8th November 1969.