Extra special for a special season — some of the most outrageous party clothes to be seen since the golden days of Hollywood and the silver screen left us open-mouthed in amazement. The Sundown, Charing Cross Road, WC2, is where to find glamour 1972 style — that’s where we took clothes, models and hairdresser Michael Strum from Crimpers. It was amazing too, why not try it some time?
Fashion Marcia Brackett.
Sounds from The Sands of Time.
Photographer is, unusually for Petticoat, uncredited but I think it is probably Roger Charity.
Down-town Mo Bay is a riot of colour. Houses are made of wood and painted red, blue, green or yellow. There’s a different colour at every step, so a walk down any street is quite an experience. Then there’s the soul music which blasts out of every shop, so you’ve got to look cool. Hence our choice of fun clothes to catch the eye even with all that competition.
One of the finest editorials of all time, from the dream team of Caroline Baker and Harri Peccinotti at Nova. You can’t help thinking about the clear influence of the Impressionists, such as Renoir, on the aesthetic, but also about how this shoot must itself have been influencing other people for years afterwards. For example, Picnic at Hanging Rock was released a mere three years later and the petticoats, parasols and lace-up boots can’t help but remind you of that.
As a side note, but a pretty impressive one at that, the ‘nursery print’ Miss Mouse dress featured here has also just gone into my Etsy shop. So you can pretend it’s 1972 and you’re ‘shopping the look’.
If you can’t tango, simply steal into the spotlight in these flamboyant rumba dresses. The slipped shoulder strap, the bared midriff and the full-blown flouncy skirts all spell out the sexiest numbers for summer.
The main difference between the content of a magazine like Honey, as opposed to Vogue or Queen, is that the designers tend to be the more intriguing and less well-known of the period. If you want names like Miss Mouse, Granny Takes a Trip or Antony Price, these magazines should always be your first port of call. This shoot alone features one of my Holy Grail pieces by Granny Takes a Trip: the ruffled tie front top and skirt ensemble designed by Dinah Adams. Previously a designer for two other cult London boutiques, Mr Freedom and Paradise Garage, painfully little is known about Dinah Adams (misattributed as ‘Diana’ in the original credits). Which is why it’s always lovely to see her work represented anywhere.
Also shown here is a frothy, frilly delight of a frock by Miss Mouse, a.k.a Rae Spencer-Cullen. A personal favourite of mine, the Miss Mouse aesthetic is precisely why this early Seventies period is my favourite for fashion. Her work was heavily Fifties-inspired, quite ahead of the curve in the scheme of things, but always with a novel twist. Spencer-Cullen is yet another designer whose life remains something of a mystery, despite being a part of a hugely influential circle which included artists Duggie Fields and Andrew Logan. It seems that this anonymity was (at least initially) intentional, as an article from the Glasgow Herald in 1976 declared.
“At first, six years ago, when presenting her quirky designs on fashion, she seemed shy and utterly retiring. Miss Mouse could not be contacted easily by the press. She was elusive, hazed in shadows, a real mouse about publicity in fact. The only evidence of her entire existence was her clothes.”
In a world where we are so used to having information at our fingertips, there is something quite enchanting about this; tiny scraps must be stitched together to create a flimsy silhouette of a creative genius.
Photographed by Roy A Giles.
Scanned from Honey, July 1973.
(Please note – this blog originally appeared in 2016 on Shrimpton Couture’s ‘Curated’ blog project which has since been removed. It seemed a shame to let the posts disappear completely so I hope to eventually repost all my work here.)
Summer is the time for romance. It’s the time for walking in the woods or by the water’s edge, and for having those delicious picnics. It’s the time for looking soft and feminine in long, flowing dresses and picture hats. So we’ve chosen some of the prettiest dresses, skirt and hats we could find, to help you look your best when you while away those sunny days.
This post is brought to you in two parts. The editorial was, unusually, photographed by two different photographers in two different locations. Tomorrow I will post the photos from Brighton Pier (very exciting for me, as you can guess!). Today’s were photographed in Meeny’s, which was a King’s Road boutique started by Gary Craze in 1972 – specialising in American brands for both adults and children. Clearly showing the same influences as Mr Freedom, this is the first I’ve seen of the interior. The clothes are the very creme de la creme of boutique ‘pop art’ joyfulness.
White dress with music and rose print by Miss Mouse. Snakeskin shoes from Bilbo. Red and white spotted dress with white trimming by Miss Mouse.
Photographed in Singapore by Harri Peccinotti.
Scanned from 19 Magazine, May 1975.
Black and green floral print halterneck dress from Biba. Black and gold shoes by Sex. Green floral halterneck dress by Biba. Black and gold brocade shoes by Biba.
Shocking pink pintucked cotton dress by Sheridan Barnett at Quorum. Black snakeskin shoes by Bilbo. Red cotton sack dress with hip pockets by Sheridan Barnett at Quorum. Red suede and snakeskin shoes by Terry de Havilland.
Dusty pink sun dress with black piping by Strawberry Studio. Grey suede shoes by Terry de Havilland.
Blue cotton dress with Dorchester motif. Coffee dress with Savoy motif, both by Jeff Banks.
White cotton culotte dress by Stirling Cooper. White shoes from Secondhand Rose, Chelsea Antique Market. White cotton sun dress by Stirling Cooper. White shoes from Secondhand Rose.
Navy cotton sundress with cross over straps by Gordon King.
Left to right: White dress with pink motifs and two huge trimmed pockets of hips, by Joyce Dixon for Gillian Richard, £8. Shoes by Lotus. Whit coton dress, with huge pink spots and wide circular skirt, trimmed with two pockets near hem, by Gillian Richard, £7. Shoes also by Lotus. Bracelet from City Lights Studio. Blue and white cotton sun top, buttons down back, £3.95, Straight cotton skirt with pink and blue motifs, fastens at back with a square of buttons, £5.95. Both by Miss Mouse. Shoes by Lotus. Blue and white spotted sun top and matching circular skirt with two large pockets on sides, £7.95. Both by Miss Mouse. Shoes from Lotus.
An age of frivolity and fantasy. Polka dots and bows. Shocking pinks and bobby socks. Flatties and flirties. Time for agod giggle; for screaming hysterically after all those movie idols in a great ‘Fifties revival
Some promising designs were submitted by students of the Kingston Polytechnic Fashion Department, when Gillian Richard organised a competition this season with the Polytechnic. We’re featuring a dress by the Second Prize winner, Joyce Dixon, as we think the design is right up-to-date and very original. Joyce comes from Carlisle, is in her third year at the Poly and has won many prizes for her designs. She works with Gillian Richard in her vacations, and hopes to go to the Royal College of Art in London for a further course. We wish her the best of luck. You should be seeing more of her designs in 19 in the future.
Photographed by Frank Murphy. Scanned by Miss Peelpants from 19 Magazine, June 1973