Get into Blue Moovies

1970s, Deco Inspired, Honey Magazine, Inspirational Images, interior design, interiors, jeans, Moovies, Random Ossies in Adverts, Vintage Adverts
Straight Jeans, Straight to you.

Moovies is the big new name in denims and needle cords.

One of those delicious advert photos I just want to dive into. Not least to grab that Ossie Clark dress hanging off the back of the chair!

Scanned from Honey, July 1978.

Glamorscope

1970s, Adrian Mann, art deco, biba, Bourne & Hollingsworth, Charles Batten, che guevara, corocraft, Crocodile, Deco Inspired, Fenwick, hair, Hair and make-up, Honey Magazine, Inspirational Images, jeff banks, Make-up, Martha Hill, Michael Berkofsky, Monet, quorum, Regis, Ricci Burns, Russell & Bromley, sheridan barnett, Vintage Editorials
Glamorous funnel-shaped crepe-de-chine sleeveless mid-calf length dress and loose jacket with dipped hem, side pockets and matching triangular scarf (not shown), Monet £21, from Che Guevara, Kensington High Street, W8. Elbow-length evening gloves, D H Evans £2.40; fabric rose, D H Evans £2.20; silk bangles, Gay Designs £2; leather peep-toe shoes, Russell & Bromley £24.99. Cane chaise longue, Biba £52.50.

Make-up by Regis at Biba Beauty Parlour.

Hair by Robin at Ricci Burns.

Photographed by Mike Berkofsky.

Scanned from Honey, March 1975.

Clinging jet black strapless frilled pencil-slim knee-length dress with spotted net drapes and pink tulle rose trim, from a selection starting at £5 at Martha’s Market, Martha Hill, 39 Marylebone High St, Wl. Sparkling sequined pillbox hat, Charles Batten £9.95; black flowered lace, Martin Klein 65p a yard;.long black evening gloves, D H Evans £2.40; mother-of-pearl and gilt compact £8.50, and sequin evening bag £2.05, both from Biba ; carved jet drop earrings, Adrien Mann £2.25.

Sensational pink morocaine dress with floating back and front panels and shoestring tied straps, Sheridan Barnett for Quorum £29.50, from Quorum, Radnor Walk, SW3. Long pearl ropes, Corocraft £3.20; rose, D H Evans £2.20; diamante drop earrings, Adrien Mann £2.25; silk bangles, Gay Designs £2; suede pointed stilettos, Biba £13. Satin cushions, large £7.95, small £2.25, ostrich feathers 95p each, all from Biba.

Stunning black self-embossed cap-sleeved crepe-de-chine dress with tight drawstring waist and slit back, Monet £14, from Che Guevara, Kensington High St, W8. Veiled satin pillbox, Charles Batten £8; long pearl rope, Corocraft £3.20; elbow-length satin gloves, D H Evans £2.40; thin silk bangles, Gay Designs £2; sheer black tights, Elbeo 55p; black satin strappy sandals with knotted front, Russell & Bromley £18.99.

Orange, green and cream flower-printed crêpe-de-chine dress with swirling accordion-pleated skirt, Jeff Banks £21.90, from Jeff Banks, Duke St, W1. Glittering pearlised gold belt £3.75 from Crocodile; long emerald green chiffon scarf, Fenwick’s £2.85; grey fabric gloves, Bourne & Hollingsworth 85p; gold leather peep-toe shoes with twisted front, Russell & Bromley £24.99.

Take One Scarf

1970s, Butler & Wilson, Dick Polak, Fenwick, Honey Magazine, Inspirational Images, Lida Ascher, Martha Hill
Take a scarf (at least 48″ long) and tie it across your bust with a knot at the back. Take another long thin scarf (at least 68″) and then wind once round neck, taking the two ends across from back of neck, under arms and winding round first scarf, tying at back. Pin a brooch on first scarf in middle to gather together. Enamel brooch £4 from Butler & Wilson.

And wind it round yourself, fix it with clever knots and little rings, and you’ve got yourself the most baring and daring top of all – a boob tube. Then, when the summer’s over you can untie all the knots and put the rings back on your fingers and you’ve still got a scarf left at the end of it all.

Photographed by Dick Polak.

Scanned from Honey, August 1972.

Find a triangular piece of material like cotton jersey or stretchy towelling which measures 42″ along the bottom and 28″ along each side, and turn over the top corner about 2-. Pin or sew to make a loop. You’ll need to hem the edges if it’s likely to fray. Thread a piece of tape or a long bootlace through the pinned corner and tie round your neck in a bow at the back. Take the bottom two corners and tie in a knot at the back. Antique necklace £3.50, carved ivory bangle £4 both from Butler & Wilson.

You’ll need a scarf about 68″ by 8″. Fold over a third of width so that it easily covers bust. Wind straight across bust and cross over at the back. Take the two ends, bring them up over your shoulders (you may need some help here !) and pin inside the horizontal piece at the front to make a square necked top. Scarf, Lida Ascher boutique £5.20.

Take a long thin scarf (again !) and thread it through a small plastic ring; tie the scarf across your bust with the ring in the middle at the front and knot at the back. Thread a long bootlace or a two-foot-long piece of tape through the ring and tie at the back of your neck in a bow. Long silk scarf, Fenwicks £1.40; cut-out bangle, Butler & Wilson £3. Plastic bangles, Paul Stephens 10p.

Take a scarf measuring at least 68″ but preferably 80″ and then tie two knots, one 12″ each side of the centre of the scarf. With the centre of the scarf at the back of your neck, cross the scarf over at the front, with the two knots in the middle of your chest. Thread the ends through a ring or secure the knots side by side with a pin and tie the ends at the back with a knot. Double silk scarf about 68″ long from Lida Ascher boutique, £4.75.

Ready-made halter-neck top, £1.50 from Martha Hill, 39 Marylebone High Street, W1, mail order 20p extra. Flowery plastic antique brooch Butler & Wilson £1.75.

Shady Ladies

1970s, Adrian Mann, Bermona, biba, Bilbo, Buckle Under, Butler & Wilson, chelsea cobbler, Crochetta, Deco Inspired, Dickins and Jones, edward mann, Honey Magazine, Inspirational Images, Jacqmar, Knits and Leathers, Lizzie Carr, Martha Hill, ossie clark, Plain Clothes, platforms, quorum, Richard Green, Richard Selby, Sacha, sheridan barnett, simon massey, stirling cooper, Sujon, Vintage Editorials
SEXY cut-away cotton knitted halter-neck top, Crochetta, £4, from Knits and Leathers, 5, Harewood Place, W1 and 2, Carnaby Court, Carnaby Street, W1; flaring jet black crêpe high-waisted trousers, Ossie Clark for Quorum, £10, from Quorum, Radnor Walk, SW3; flamboyant flocked canvas shoes, Chelsea Cobbler, £11.95; “Shady Lady” straw hat, Buckle Under, £7; carved rose bangle, Butler and Wilson, £5.50; artificial rose, Biba, £1.15.

Long languid shapes, tiny halter necks and easy voluminous trousers. Shades of 30s tea dances and glorious afternoons lounging amongst the hothouse palms in clothes that make you feel every inch a lady while keeping you cool on the hottest day.

Photographed by Richard Selby.

Scanned from Honey, July 1972.

LEFT: Sensuous halter-neck cotton vincel cross-over top, Lizzie Carr at Plain Clothes, £3.95. Slinky emerald green Tricel jersey trousers, £5, from Martha Hill, 39 Marylebone High Street, Wl, mail order 25p extra. Antique flower-garland brooch, £5.50; ivory clutch bangle, £4.50; mottled horn elasticated bracelet, £4, all by Butler & Wilson; enamel flower brooch, Biba, 75p; peep-toe shoes, Bilbo, £7; daisy-clipped shoulder bag, Cingula, approx £9. RIGHT: Tightly ruched cotton striped top, Richard Green, £3.10. White Tricel mesh trousers, £4.50, from Martha Hill. Spotted-bow shoes, Sacha, £7.99; straw boater, Edward Mann, £1.90; bangles, Adrien Mann, 25p each.

ULTRY poppy red and white glazed-cotton top, £3.95, from Stirling Cooper, Wigmore Street, W1. Pure white Tricel trousers with self-patterned border, £5, from Martha Hill, 39 Marylebone High Street, Wl, mail order 25p extra. Scarlet silk sash, Jacqmar, approx £3; black and orange genuine Art Deco necklace, Butler & Wilson, £10; crimson straw hat, Bermona, £1.35.

LEFT: Wrapover covered-up cotton-jersey top, Richard Green, £4. Well-cut flared cotton-gaberdine high-waisted trousers, Ossie Clark, £9, from Quorum, Radnor Walk, SW3. Enormous straw hat, Edward Mann, £2.80; artificial rose from Dickins & Jones, 90p; mother-of-pearl tulip brooch, £4.50, elasticated horn bracelet, £4, both by Butler & Wilson. RIGHT: Plunging candy-striped cotton top, Richard Green, £2.50. Milk white cotton-gabardine Oxford bags, Sujon, £6. Sugar pink floppy straw hat, Bermona, £1.35; carved ivory elasticated bracelet, Butler & Wilson, £4.50.

SENSUOUS backless all-in-one suit with crimson and white striped cotton top and plain wide white trousers, Sheridan Barnett at Simon Massey, £8.50. Wide scarlet straw hat, Buckle Under, £7; ivory beads, Butler & Wilson, £5.50; bright red poppy, Biba, 90p; pink plastic bluebell bracelet, Adrien Mann, 75p.

Oh we do like to be beside the seaside

1970s, anello and davide, art deco, Bombacha, Bugatti, bus stop, Butler & Wilson, carr jones, chelsea cobbler, Crocker Wilson, Deco Inspired, Diana Doe, Diane Logan, edward mann, Honey Magazine, Inega, Jackie Ross, John Craig, Jon Elliot, kangol, Lawrence Corner, lee bender, Martha Hill, Michael Berkofsky, miss mouse, peter robinson, Ricci Burns, Rosie Nice, Russell & Bromley, Samm, Shelana, Simpson of Piccadilly, Spectrum, stirling cooper, Sujon, Tabu, tuttabankem
LEFT: Spotted cotton baggy trousers, Stirling Cooper £7.95. White cotton boned sun top John Craig £3.50. Cornflower blue shirt with wide turnback sleeves, John Craig £5.50; bobble bead necklace, Corocraft £1-25. RIGHT: Baggy white trousers, Stirling Cooper £9.95. Loose cotton shirt with American Bowling Print design or back, Inega £6.95. Pull-on hat, Edward Mann £2.70; twirly plastic bangle 25p, and thick blue marble bangle 45p, both by Corocraft; shoes, Samm £8.99.

Cotton jackets and blouses, comfortable baggy trousers, skimpy bareback sun tops and neat knee-length shorts. Team them up with saucy felt berets and rope-soled espadrilles —wear them anywhere (or on the prom).

A glorious recreation of 1930s photographs by the late great Mike Berkofsky, but we all know those pups are the real stars of the show!

Photographed by Mike Berkofsky.

Scanned from Honey, May 1974.

LEFT: Striped cotton blouse, Stirling Cooper £6.95, from Ronnie Stirling. High-waisted trousers, Shelana £8.95. Thin patent leather belt, Gay Designs £1.50; authentic sailor’s cap, Lawrence Corner 44p; espadrilles, Samm £3.99. RIGHT: Finely striped jersey halter-neck T-shirt £2.95, and matching cardigan jacket £5.95, both by Bus Stop. Shantung linen Oxford bags, Martha Hill £8.50. Original 40’s canvas percher hat, to hire from Diane Logan.

LEFT: Swirling striped cotton skirt with elasticised waist £15.95, loose white cotton blouse with pintucked front £5.95, both by Stirling Cooper. Sailing ship brooch, Butler & Wilson £2; canvas peep-toe wedge-heeled espadrilles, Chelsea Cobbler £9.99; natural straw hat, Diane Logan £10; denim umbrella, Crocker & Wilson £10-50. RIGHT: White cotton trousers, Jackie Ross at Jon Elliot £9-50. Spotted cotton halter-neck top with rope ties £4, and matching jacket £10.75, both by Diana Doe at Carr Jones. Leather rope-soled espadrilles with ruched front, Samm £8-99. Sunglasses from a selection at Bombacha £2.

Sky blue double-breasted Trevira jacket with shawl collar £6.75, and matching Oxford bags £5.50, both by Spectrum. White cotton piqué fitted halter-neck sun top with buttoned back, Miss Mouse £6.50. Brown and white striped umbrella, Crocker & Wilson £14.50.

Cornflower blue cotton jersey halter-neck top with daisy motif, Tabu £4.90. Cream gaberdine shorts, Tuttabankem £12.50. Silky fine knit cardigan with embroidered pockets from a selection at Bombacha. Blue felt beret, Kangol £1.50. Thin scarlet belt, Peter Robinson 55p. Royal blue canvas wedge-heeled peep-toe espadrilles, Chelsea Cobbler £9.99. Men’s clothes: Striped blazers from £23.50, and Panama hats £1.30, both from Simpsons, Piccadilly, W1. Double-breasted white jersey knit suit £40, striped cotton shirts £7.95, and white bags from £5, all from Bugatti, Kensington Church Street, W8. Black and white correspondent shoes, £12.75 from Anello & Davide, 33 Oxford Street, W1. Brown and cream correspondent shoes, £24.99 from Russell & Bromley. Hair by Trevor at Ricci Burns.

White linen tie-waisted jacket with wide elbow-length sleeves, Rosie Nice £17.95, from Rosie Nice, 12 Clifton Road, W9. Tangerine, green and white map-printed cotton boned sun top with shoestring straps, John Craig £3.50. White cotton sun hat, Edward Mann £2.70; leather rope-soled espadrilles, Samm £8.99; thin emerald green patent belt, Gay Designs £1-50.

LEFT: Cream, navy and scarlet checked madras cotton shirt, Carr Jones £8.50. Pale blue linen Oxford bags with tie waist and patch pockets, Martha Hill £8-50, from Martha Hill, 39 Marylebone High Street, W1; blue beret, Kangol £1-50. RIGHT: White cotton loose pintucked shirt and matching Oxford bags, Sujon £16. Sunshine yellow cotton jersey halter-neck, Tabu £4.50, from Nouvelle, Kensington Church Street, W8 ; umbrellas from Crocker & Wilson.

Softly Softly

1970s, Alain Walsh, Angela at London Town, Bata, biba, bus stop, Butler & Wilson, Chelsea Antiques Market, gillian richard, Honey Magazine, Inspirational Images, Jayne Swayne, lee bender, liberty, liberty's, Martha Hill, miss selfridge, Russell & Bromley, Sujon, Vintage Editorials
Dove-patterned dress with cap-sleeved bolero, £10.75 from Biba, Kensington High Street, W8. Suede patchwork shoes, Russell & Bromley, £6.95; sheer tights, Wolford, 40p ; carved bangle, Butler & Wilson, £1.50 ; plastic bangles, Biba, 55p each. Right : Wool-jersey gymslip dress, Sujon, £9.99, from Liberty, Regent Street, W1 , mail order 25p extra ; Image, Bath. Grey suede shoes, Russell & Bromley, £9.95 ; tights, Mary Quant, 75p ; bangle, Butler & Wilson, £1.50 ; bluebird brooch, Biba, 60p.

Daytime dresses in pretty prints and purely simple plains – warm and practical for everyday but special enough for best.

Photographed by Allan Walsh*.

Scanned from Honey, January 1972.

*Usually credited as Alain Walsh, I think it must be the same photographer.

Royal blue and bright pink spider-. knit Acrylic tiered smock, £4.50, from Martha Hill, 39 Marylebone High Street, W1 , mail order 20p extra. Multi-coloured beaded necklace wound round wrist, Paul Stephens, 80p ; antique green compact, Butler & Wilson, £4.15. Right : Flowered black, lemon and cream short Acrylic smock with pleated front, Gillian Richard, £9.95, from Peter Robinson, Oxford Circus, W1 , mail order 20p extra. Lime green bow brooch, Biba, £3.

Biscuit and plum flower-printed wool dress with fluted cap sleeves, Gillian Richard, £8.25, from Way In, Harrods, Knights-bridge, SW1 ; I Spy, Oxford Street, W1 ; ’27’, King’s Road, SW3. Mulberry flower-carved elasticated bangle, Butler & Wilson, £1.50 ; plain round plastic bangles, Biba, 55p each. Right: Bright yellow and pink sunflower dress in Liberty wool with scalloped neck, Gillian Richard, £11.25, from Liberty, Regent Street, Wl, mail order 25p extra ; I Spy, Oxford Street, W1 ; ’27’, King’s Road, SW3. Ivory brooch, Biba, £3; bangle, Butler & Wilson, £2.

Dusty-blue jersey dress with flared skirt and flouncy cap sleeves, Angela at London Town, £9, from all London branches of Neata-wear ; Sacha, Bridgend. Multi-coloured butterfly brooch from a selection at the Chelsea Antique Market, cream elasticated bracelet, Butler & Wilson, £3. Right: Scarlet wool jersey dress with yellow batwing sleeves and rainbow inset neckline, Jayne Swayne, £8.40, from Bata International, 151 Oxford Street, W1, and main branches including Newcastle, Sheffield, Swansea and Ipswich. Metal pretty-polly brooch, Butler & Wilson, £3.50.

Spider-knit Acrylic puff-sleeved smock, £4.50, from Martha Hill, 39 Marylebone High Street, Wl, mail order 20p extra. Blue bead choker, Paul Stephens, 75p ; antique poppy brooch, £2.50, ivory elasticated bracelet, £3, beaded bag, £4.50, all from Butler & Wilson. Right: Electric-blue jersey dress, Sujon, £9.99, from Liberty, Regent Street, W1 , mail order 25p extra ; Just Looking, King’s Road, SW3. Spotted cotton kerchief, Herbert Johnson, 25p ; sheer blue tights, Mary Quant, 40p.

Scarlet and white confetti-spotted zipped jersey dress, £9.95, from Bus Stop, 3 Kensington Church Street, W8, and all other branches, mail order 15p extra. Plain plum and rust plastic bangles, Biba, 55p each. Wooden bead bangle, from a selection at Miss Selfridge. Right: Spotty silver-grey and white button-through jersey shirt dress, £9.95, from Bus Stop, 3 Kensington Church Street, W8, and all other branches, mail order 15p extra. Rose-carved bangle, Butler & Wilson, £2.

How hand-me-downs become pick-me-ups

1970s, Antiquarius, Camden Passage, Carla Sklan, Chelsea Antiques Market, David Tack, Diane Logan, Essences, Essenses, Honey Magazine, Inspirational Images, Orange Box, Portobello Road Market, Vintage Editorials

Admittedly it takes a good eye, the sort that can look over a pile of old garments and see what you can make of them, and they of you. Then it needs a little adventure, to team old clothes with improbable but right accessories. It may also demand scissors and a needle and thread, but it’s the perfect way to beat imitation—and inflation.

Photographed by David Tack.

Scanned from Honey Magazine, November 1974.

I’m always delighted and fascinated by articles like this, somehow proving that certain interests are just innate in some people, and some things simply never change. Fifty years later, new generations are still discovering the joys of second hand clothes as though nobody ever thought of it before.

There was a storm in a Tiktok teacup earlier this year when someone declared that resellers were the Landlords of the Millennial generation. In what felt like a heady mix of inverted snobbery and undiluted envy at some people’s eye for a bargain, they declared second hand clothes were only for the poorest people and it was immoral to be making money out of them. In fact, I think it’s safe to say that it must be one of the oldest jobs in the world. In centuries gone by, the finest clothes were left in wills, given to servants, resold, remodelled and recycled until they were practically rags – which is why we have so little left in completely original condition.

On top of this long history, here in the Seventies (and then right up until the present day) you can see the glamourising of second hand clothes as a perfect counterbalance to the ever-expanding, and ever-cheapening, fashion industry. I also can’t help noticing that the belted sack dress (see further down) and bangle combination looks like something you might have seen in Topshop in the early 1980s. Proving that secondhand is often more fashion-forward than what you find in the shops.

A new look at dressing gowns: Soft cotton or silky wrapover dressing gowns can easily be found at jumble sales and markets. Fastened with a pretty brooch or with a scarf tied round the waist, they’re much nicer to wear around the house than that tatty old quilted thing your mum gave you! A bonus is that they can double as a dress or even a coat over jeans for the daytime. Paisley print robe £1, from Portobello Road Market. Painted bone fan with slotted blue ribbon, Chimera.

A little colour goes to your head: To follow the 20s,30s look which has become hot fashion for the evening, why not add a little glamour to a crocheted or knitted beret by sewing on tiny bugle beads (they’re the cylindrical ones). A geometric or floral design can look good—or a motif on one side if you haven’t got the patience to cover the whole of the beret. Antique beaded beret from a selection starting at about £10 from Carla Sklan at Antiquarius, 135 King’s Road, SW3.

The soft touch pulled into shape: Most of the prettiest second-hand dresses to be found have waist measurements which are really enormous and the idea of darting and reshaping them can offset the low price. To combat this we cut a strip from the hem about 3in wide, cut it in half width-wise and doubled it over to make two strips to tie round the back. Even easier would be to attach two narrow ribbon ties. Our dress from a selection at Orange Box, Camden Passage, N1.

Two for the top:Hats are still one of the most important accessories you can buy or make, and they look especially good if they’re bedecked with feathers or trimmings. If your purse demands you try your own hand at millinery, we’ve come up with an idea for trimming a plain felt beret. Just make two small incisions approximately one inch apart and add a natty trio of brightly coloured feathers. This smashing felt cloche with painted applique flowers and leaves is more of a good investment at £10 from Diane Logan, 40 Chiltern Street, WI.

Best suited: Ladies’ tailored suits abound for a mere pittance in most second-hand haunts and, if you accessorise them well, they can become the mainstay of your wardrobe. But nothing ruins the line of a tailored jacket more than out-of-shape shoulders. If you carefully unpick the lining around the armhole and search about, you’ll find it’s probably the fault of deflated shoulder pads. Buy a new pair of foam ones (from haberdashery departments of large stores); enclose each pad in a little square of plain fabric and it’s easy to tack them into place. Another idea to liven up a plain crepe jacket is to add some contrasting fabric on the pocket flaps or, if you have the patience, embroider your initials on a breast pocket. Authentic tweed costume courtesy of Mrs Kilford. Collarless green crêpe embroidered jacket, Orange Box £4.50. Feather-trimmed felt hat, to hire from Diane Logan ; long crêpe-de-chine patterned scarf, Essences £2: belt from a selection at Fenwick ; cane, Biba ; fox fur, Orange Box £4.50; green earrings and double bird brooch, Medusa’s Heirlooms. All Orange Box clothes from Camden Passage, 33 Islington Green, London N1.

Taking your nightie to a party: It doesn’t have to be a choice between a jewelled gown or your old jeans for a party. A long old-fashioned satin nightie is just about the prettiest and sexiest thing you could wear—and you won’t look too dressed up or contrived. And if you do get home late and tired you’re dressed for bed as well. Ankle-length cap-sleeved embroidered pink satin nightdress £5, from Bombacha, 104 Fulham Road, SW3.

Anything goes: To prove that even the most ordinary old dress can look bang up to date with just a little attention, we found this pleated black sack dress and re-vamped it. Pulled in at the waist with a wide red belt, with lots of red and black glass jewellery, black seamed stockings and your hair up, it soon becomes a show-stopper. Dress from a selection of oldies at Martha’s Market, Martha Hill, 39 Marylebone High Street, W1. All jewellery from Chimera, Antiquarius.

For the good sport in you: Smart dresses and feminine bits and pieces are easier to find than casual sporty outfits, but here’s one solution to show the tomboy in you, and it’s a great way to use that too-big sweater or cardigan you’ve discovered. Team it with striped cut-off men’s summer trousers and a shirt or blouse and flat shoes—the whole outfit could easily cost you less than a fiver. For a more feminine touch, appliqu6—or even sexier, inset—your own lace motif on a blouse. You can buy one at a haberdashery store or cut out a bit of lace from an old petticoat. Hip-length baggy hand-knitted cardigan £1, striped cotton men’s shorts 50p, both from Portobello Road Market. Short-sleeved cream lace-inset Rayon blouse, Essences £3.50. Thin red leather and hessian belt, Fenwick. Huge perspex initial, Mid Twentieth Century at Antiquarius. See-through plastic tube bracelets, £1.50 each from Reflection and Light at Antiquarius. Socks and shoes, model’s own.

Two for the price of one: Above and below : Along with casual clothes, skirts are about the most difficult things to buy secondhand. Here’s a way to solve the problem and gain a matching blouse and skirt from a dress. First remove the side zip (if there is one), then carefully unpick the waist seam. Run a row of gathering round the top about 4″ in, then gently ease it up to fit your waist measurement plus 2″. Attach a strip of petersham about 14″ wide to the outside edge, turn in and finish off the side opening. For the blouse, turn up 1″ of the bottom edge, and thread with a narrow strip of elastic. Yellow and black floral-printed cotton dress, Portobello Road Market £1. Floppy cream silky blouse with elasticated waist and lace-trimmed collar and insets, shown with skirt, £3.50 from The Orange Box, Camden Passage, 33 Islington Green, London NI. Bangles and necklace from a selection at Chimera ; earrings from Medusa’s Heirlooms.

Tighten up: Baggy blouses and shirts may be the most fashionable shape but sometimes it’s nice to show your waist—and with this idea you don’t have to worry about endlessly tucking slippery material back into the waistband of your skirt or trousers. Gather the waist with two rows of shirring elastic, machined close together, remembering to sew a little lower than your actual waistline as the blouse will ride up a bit once it’s gathered. Our candy-striped cotton blouse is from the Portobello Road Market, 60p.

La Femme Provocatrice

1970s, Antiquarius, biba, Honey Magazine, Inspirational Images, Joan Ferguson, marie france, Michael Berkofsky, nostalgia, quorum, radley, Vintage Editorials
Saucy scarlet chiffon see-through blouse with ruffled V-neck, Joan Ferguson £10.50, from Joan Ferguson, Antiquarius, 135 King’s Road, SW3. Sheer black stockings, Fenwicks 40p ; high-heeled leather peep-toe shoes, Biba £.7.90; silver and black beaded choker on a petersham band, Nostalgia £5.

Entice in clothes of clinging silk and flowing crepe de chine, fragile and provocative. Mata Hari knew the secret … try it for yourself.

Photographed by Mike Berkofsky.

Scanned from Honey, September 1974.

Shiny ivory slippery satin evening dress with fluted cap sleeves and tightly fitted bodice that flares out at the hem, from a selection of ‘originals’ at Nostalgia, £15, from Nostalgia, 29 Bedfordbury, WC2. Carved jet coiled snake bangle, Chelsea Gems £20; twisted silver and black beaded rope, Corocraft ’75p ; ruched peep-toe leather shoes, Biba £7.95. Courant Eau de Parfum Mist Mini-Spray, Helena Rubinstein 95p. French Officer’s uniform and Russian Naval Officer’s uniform are to hire from Bermans & Nathan, 40 Camden Street, NW1. Black curly Mata Hari wig, ‘Magpie’ by Carmen, £12.95, styled by Trevor at Ricci Burns.

Pale peach crepe-de-chine blouse with cafe-au-lait lace-trimmed collar and breast pocket and looped button front, Marie France of Greenrock £15, from Crocodile, 98 New Bond Street, W1 and branches. High-waisted long black crepe skirt with tightly ruched front waistband and tie back, Radley £16, from Quorum, 52 Radnor Walk, SW3 and Heath Street, NW3. Black ruched nylon evening gloves, Morley 99p. Heaven Sent Perfume Spray Mist, Helena Rubinstein from 72p.

Jet black and silver bugle-beaded ‘original’ chiffon shimmy dress with handkerchief hem, £40 from a selection at Nostalgia, 29 Bedfordbury, WC2. Black leather peep-toe shoes with ruched front, Biba £7.90 ; sheer black tights, Mary Quant 40p.

Loose peach coloured crêpe-de-chine overblouse with fluted sleeves and plunging V-neck, lace trimmed front, Joan Ferguson £7.00, from Antiquarius, 135 King’s Road, SVV3. Scarlet crêpe hip-hugging gored mid-calf length skirt, Quorum £12.50, from Quorum, 52 Radnor Walk, SW3, Heath Street, NW3. Apple Blossom Perfume Mist Mini-Spray, Helena Rubinstein 72p.

Miners Fruit Drops

1970s, Hair and make-up, Honey Magazine, Inspirational Images, Make-up, Miners, Vintage Adverts
Dip into Fruit Drops for see-through colour. Miners Fruit Drops. Nail polish that sees nails in a new light. See-through, but with a trace of colour. Just like fruit juice! Fruit Drops slick on, leaving nails with a fruity wet-look. And you’ll find their keep their juiciness to the last drop. Fruit Drops come in four great shades:: Raspberry, Strawberry, Peach and Blackcurrant. All at 2/5. So dip in.

Scanned from Honey Magazine, August 1970.

The Un-dress

1970s, charnos, Foale and Tuffin, Honey Magazine, lingerie, loungewear, Sally Tuffin, Vintage Adverts
Exclusively designed for Charnos by Sally Tuffin in easy-care cotton seersucker by Tootal.

Scanned from Honey, May 1973.