Feel Free

1970s, biba, Bombacha, Charles Batten, chelsea cobbler, Diane Logan, eddie yap, Essences, Essenses, Fenwick, Graham Hughes, Herbert Johnson, Honey Magazine, Howie, Inspirational Images, Russell & Bromley, Vintage Editorials, wallis, Wendy Dagworthy

Heather coloured windowpane-checked wool dress with plunging V-neck and navy suede sash belt, Wallis £27, from all branches of Wallis shops. Flowered silky square, Orange Box 75p; stiff brimmed felt hat with stitched crown, Charles Batten £9.50; baggy leather boots, Chelsea Cobbler £32.50.

Let yourself loose in warm baggy dresses, tightly belted or billowing in the wind. Team them with boots and a long muffler and you’re set to face the breeziest day.

Hair by Mr Ricci at Ricci Burns.

Photographed by Graham Hughes.

Scanned from Honey, November 1974.

LEFT: Fine Jacqmar wool button-front vest-style dress with side-slit pockets, Bombacha £33, from Bombacha, 104 Fulham Road, SW3 (mail order 50p); Crocodile, New Bond Street, Wl; all branches of Miss Selfridge, Mirror Mirror Department. Soft leather side-buckled high-heeled ankle boots, Chelsea Cobbler £24.99. RIGHT: Rust wool crepe flared V-neck belted dress with stitched hem and sleeves, Wallis £13.95, from all branches of Wallis shops. Extra-long random knit silky rayon muffler, Eddie Yap for Howie, £9.50; sheer tights, Kunert 64p; leather ankle boots, models’ own.

Steel grey fine wool belted baggy dress with navy trimmed collar, buttons and initialled breast pocket, Wendy Dagworthy £30, from Ismat, Brompton Road, SW3; Bombacha, 104 Fulham Road, SW3 (mail order 50p); Transformer, Leeds. Silver and black soft leather high-heeled bar shoes, Russell & Bromley £18.99.

LEFT: Camel jacqmar wool shirt style loose dress with patch pockets, Bombacha £33, from Bombacha, 104 Fulham Road, SW3; Miss Selfridge, Mirror Mirror Dept, Duke Street, WI. Blue and rust scarf, Biba £2.40; green felt beanie, Charles Batten £8.50; brown leather ankle boots, Chelsea Cobbler £24.99. RIGHT: Tobacco brown wool hooded dress with tie neck, Wallis £15.95, from all branches of Wallis shops. Long rust scarf, Fenwick £4.75; silky checked scarf from a selection at Essences; tan leather boots, Chelsea Cobbler £32.50.

LEFT: Swirling wool crepe dress with yoke front and tie collar, Wallis £13.95, from all branches of Wallis shops. Two tone random knit fringed silky scarf, Eddie Yap for Howie £9.50; Art Deco printed crepe de chine scarf, Essences £2.00 felt hat with accordian pleated petersham trim, Diane Logan £8.50; leather knee-high boots, Russell & Bromley £29.99. RIGHT: Pure wool mid-calf-length baggy dress with openwork, satin-stitched sleeves and collar and coin-button fastening, Wendy Dagworthy £42, from Ismat, Brompton Road, SW3; Bombacha, 104 Fulham Road, SW3 (mail order 50p); Transformer, Leeds. Long silky fringed knit scarf, Eddie Yap for Howie £9.50; navy cotton kerchief, Herbert Johnson 60p; felt brimmed hat with flower painted appliqués, Diane Logan £10; baggy boots, Chelsea Cobbler £32.50.

Invitation to a party

19 magazine, 1970s, Adrian Mann, alistair cowin, Ann Reeves, Baggage and General, Bombacha, cornucopia, Derber, Dolcis, Graham Hughes, Hardwear Clothing, Jasper, johnson and johnson, lloyd johnson, marc o'polo, moss bros, Russell & Bromley, Sacha, Sex, stirling cooper, strawberry studio, Swanky Modes, Taramina, terry de havilland, Vintage Editorials, vivienne westwood, wallis

Top, £6.90. Matching skirt, £15. Both by Alistair Cowin. Tights by Mary Quant, 50p. Shoes by Sacha, £12-99. Bangles by Sabina at Rama Unit, from 75p. Ear-rings by Swanky Modes, from 75p. / Shirt by Marc O’Polo, £7. Suit by Hardwear Clothing, £50. Shoes by Dolcis, £18.95. / Dress, £15-95. Top, £11.95. Trousers, £9.95. All by Stirling Cooper. Tights by Mary Quant, 50p. Suede shoes, by Terry de Havilland at Derber, £19-95. Black bead necklace, from Baggage And General, from 35p. Other jewellery by Adrien Mann, from £1. / Dress by Ann Reeves, £12.95. Tights by Mary Quant, 50p. Suede shoes, by Terry de Havilland at Derber, £19.95. Blue crystal necklace, from Bombacha, from £1. Other jewellery by Adrien Mann, from £1. / Dress by Strawberry Studio, £22. Tights by Mary Quant, 50p. Shoes by Russell And Bromley, £13.99. Gloves from Bombacha, £1. Jewellery by Adrien Mann, from £1. / Shirt by Marc O’Polo, £8.50. Trousers by Stirling Cooper Jasper, £12.50. Jacket by Hardwear Clothing, £36. Shoes by Dolcis, £18.95.

Be the star of the office party, look chic for cocktails or choose from the ‘Fifties, ‘Sixties and ‘Seventies to stun everyone around. We’ve picked lots of exciting clothes for you to wear at whatever Christmas festivities you are invited to. Go on — take our advice — make a dramatic entrance.

Hair by Carol at Molton Brown.

Photographed by Graham Hughes

Scanned from 19 Magazine, December 1975.

Black and green sparkly dress, by Strawberry Studio, £19.95. Tights by Mary Quant, 50p. Strappy shoes, by Dolcis, £6.99. Lurex scarf, from Woolworth, 50p. Jewellery by Adrien Mann, from £1. / Shirt, £5.50. Check suit, £55. Tie, £1. Shoes, £15. All from Sex. / Shot silk tie top, £9.95. Net petticoat skirt, £9.95. Both by Strawberry Studio. Tights by Mary Quant, 50p. Suede shoes, by Terry de Havilland at Derber, £19.95. Pink scarf, from Woolworth, Pink necklace, from £2. Brooch, from 75p. Both by Swanky Modes. Other jewellery by Adrien Mann, from £1. / Green lace cheong san, by Bombacha, £50. Tights by Mary Quant, 50p. Shoes by Terry de Havilland at Derber £19.95. Gloves Bombacha, £10. Bangles by Sabina at Rama Unit from 75p. Earrings by Adrien Mann from £1. / Strapless dress with stole, by Swanky Modes, £21.60. Tights by Mary Quant 50p. Shoes by Saxone, £7.99. Jewellery by Adrien Mann from £1. / Leatherette and jersey sweater £5.95. Black trousers, £4.95. Both from Johnson and Johnson. Winkle-picker shoes, from Sex, £12.95. Red rose from Johnson and Johnson, 50p.

Black strapless dress by Strawberry Studio £18-95. Tights by Mary Quant, 40p. Black shoes by Sacha, £12.99. Diamante jewellery and silver belt by Adrien Mann £1. / Black dress, with thin straps and feather trim, by Strawberry Studio, £18.95. Tights by Mary Quant, 40p. Black shoes, by Sacha, £12.99. Jewellery by Adrien Mann from £1. / Black dress with lace top and one lace sleeve, to order from Taramina, £25. Tights by Mary Quant, 40p. Shoes by Terry de Havilland at Derber, £19.95. Diamante bag, from £1, from Bombacha, from £5. Jewellery by Adrien Mann, from £1. Sequin cap, from Cornucopia, £8. / Jersey top, with net yoke and black leaf motif, and matching skirt, by Wallis, £19.95. Black tights by Mary Quant, 40p. Net gloves, from Bombacha, from £1. Jewellery and belt by Adrien Mann, from £1. / Men’s clothes from One Up Hire Department at Moss Bros.

Put yourself on show

1970s, biba, Browns, bus stop, crowthers, gillian richard, Inspirational Images, Jean Claude Volpeliere, lee bender, Lena Stengard, miss selfridge, ossie clark, petticoat magazine, quorum, radley, van der fransen, Vintage Editorials, wallis, way in

Gillian Richard print midi with laces from Marshall & Snelgrove Just In, £12.12s. Silver butterfly pendant, £9.9s. and plastic rings, 3s. each, at Biba. Chiffon printed scarf, £5. Browns, W.1. Belt, £4.. Way In. S.W.1.

Don’t waste dresses like these by taking them someplace quiet. Give them all the freedom they want and a lot of personality and more besides. Just for once take something really special and show off!

Model is Lena Stengard.

Styled by Sue Hone.

Photographed by Jean-Claude Volpeliere.

Scanned from Petticoat, December 1970.

Cream and red printed crepe dress by Ossie Clark at Radley, £13.19s. from Quorum, S.W.3. Biba plastic rings, 3s. Cream silk embroidered shawl, 15s., Van-der Fransen, S.W.6. Gilt moth brooch from a selection at Biba, W.8.

Crepe floor-length dress, £9. at Bus Stop, London W.R. Velvet coat with star print, £12.12s., from Crowthers, W.8. Way In tie choker, £1.

Grey satin midi dress, £9.9s., from Biba, W.8. Black lace jacket, £5., Van der Fransen, S.W.6. Way In reversible choker, £2.2s.

Velvet midi dress with ribbons, £16.16s., from main branches of Wallis shops. Miss Selfridge choker, £1.2s.6d. Printed velvet hat with coins, £4.15s. at Way In, London S.W.1.

Gillian Richard striped lures vest with lurex dress, £12., from all branches of Irvine Sellars and branches of Owen Owen. Fringed scarf, £2.8s., from Biba, W.8. Snake belt from a selection at Laurence Corner.

On the sands of summertime

1970s, anello and davide, annacat, barry lategan, Bombacha, Brigid Martineau, Buckle Under, Casa Pupo, Charles Batten, chelsea cobbler, Crocker Wilson, Diane Logan, Early Bird, edward mann, Inspirational Images, jap, jeff banks, Joseph, Juliet Dunn, katharine hamnett, Ken Lane, kenzo, laura ashley, liberty, liberty's, Rayne, Rosie Nice, Russell & Bromley, sanderson, sarah frearson, Scott Adie, Sujon, The Purple Shop, Vintage Editorials, Vogue, wallis

Long and frilly flower print cotton frocks, all at Wallis main branches. Peachy, below left, a puff-sleeved shirt with deep skirt frill. £12.95. Pink, green, red, white chintzy parasol with sapling handle, £15.50, Crocker-Wilson. Straw with bright ribbon and flowers, Edward Mann, £3.40, at Barkers. Flower and bird glass necklace, £3.50, Bombacha. Flowered cream papier-mache bangles, £7 each, at Emeline. Peachy, below right, with wide sleeves and sash. £13.95. Green/white leafy parasol, £34.50, at Crocker-Wilson; Elle. Wide lacy straw with flowers, by Buckle Under, £11, at Lucienne Phillips ; Smiths, Bath. Cotton and lace drawstring bag, £4.50, at Rosie Nice. Bunches of sweet peas, by Novelty Import Co. Inky blue and brown frock, opposite left, extra beige and scarlet flowers, ecru lace and sweetheart neckline, £15.95. Red/white/green striped parasol, £19.50, Crocker-Wilson. Light blue glass beads, 80p, at Rosie Nice. Rough straw with chocolate velvet, creamy flowers, by Sarah Frearson, £13.75, Lucienne Phillips. Provençal cotton drawstring bag, £3.75, from Brother Sun. Sky blue, brown, natural frock, below centre, in two—camisole lacy top and skirt £15.95. Sandy lacy shawl, £8, at Scott Adie. Opaque amber glass fruit beads, about £28, from Emeline. Plum, blue, orange cotton, right, with lots of lace. £18.95. Sky blue lace shawl, as above. Flowered black chintz and tasselled parasol, £25.50, Crocker-Wilson. Enamel pansy brooch, on silver chain, £6.50, at The Purple Shop. Liberty print Country Cotton drawstring bag, by Brigid Martineau, £7.25, at Harrods. Canvas espadrilles, both pages, £3.50, from The Chelsea Cobbler.

Photographed by Barry Lategan.

Scanned from Vogue, May 1974.

Green, cream and red Liberty printed Tana Lawn halter dress, left, a salad of flowers shirred to the hips. with tiny frills. About £32, at Annacat: Harvey Nichols. Pink, white and blue glass beads, bangle, ring, from Rosie Nice. Cream and green cotton dress, right, trellised and bordered with flowers, flounced and bordered with lace. By Earlybird, about £14.95, from Earlybird; Fenwick. Glass flower necklace, £12, The Purple Shop. Blue bird’s nest earrings, £1.50, Bombacha. White nylon openwork gloves, by Kir, about 95p, John Lewis. Flowers by Novelty Import Co. Deep green and red night-flowering smock, right, each tier with creamy lace. Liberty Country Cotton, by Sujon, £23, Liberty; Parkers of Hampstead; SuperStar; Leeds. Matching green flowered hand-bag with wrist strap, by Brigid Martineau, £7.75, at Harrods. Green/red bird sparkling necklace, Bombacha, £3.50. Espadrilles, £3.50, The Chelsea Cobbler. Hair by Christopher at Vidal Sassoon. Sanderson Wallpaper. Smilax leaves from Pulbrook & Gould. Bird-cage from Casa Pupo. Budgerigars from A1 Studio, 164 Princes Gdns, W.3.

Pale blue, ivory, light terracotta Liberty print Tana Lawn and lace flouncing skirt, above left. Cap-sleeved top. By Sujon, £24, Liberty; SuperStar, Leeds. Long frilled white petticoat, £4.75, at all Laura Ashley branches. Lacy straw, with harebells, by Buckle Under, £10, at Lucienne Phillips;’ Smiths, Bath. Glass beads and flower necklace round wrist, £3.50. Bombacha. Embroidered white espadrilles, £7.99, Russell & Bromley main branches. Black and bright red flowered white jacket; frilled skirt,: above right, piped in black and white. By Jeff Banks, £14.50, £13.50, at Selfridges; Adele Davis. Petticoat, as above. Straw hat, £14, at Diane Logan. Blue bead bracelet, 80p, Rosie Nice. Espadrilles, as above. Blue, scarlet, cream Liberty print Tana Lawn flowered shirred top and skirt, opposite left. About £13, £19.95, at Annacat; Harvey Nichols ; Unicorn, Birmingham. Ribboned straw, Edward Mann, £2.50, at John Lewis. Flowered cream papier mache bangles, £7 each, Emeline. Lacy shawl, £8, from Scott Adie, Flower necklace, £2.50, at Bombacha. Cream chocolate laced boots, £13.95, Anello & Davide. Powder blue, green, pink cotton pleated skirt and cap-sleeved crossover top, cenre. By Jap, £25.95, £16.95, at Jap & Joseph. Espadrilles, £3.50, The Chelsea Cobbler. Lacy shawl, as above. Straw hat, Buckle Under, £11, at Lucienne Phillips. Powder blue, cream, beige tiered pleated skirt, right: Liberty print Tana Lawn with creamy lace and matching button-down bodice. About £23, £14, by Juliet Dunn, at ZigZag; Adele Davis; Smiths, Bath. Green straw with flowers, £14, at Diane Logan and Hampstead Bazaar. Cream laced espadrilles, £6.50, front Rayne at Harvey Nichols. Mother-of-pearl leaf necklace, about £15, Emeline. Hair by Christopher at Vidal Sassoon. Fishing gear, front Harrods. Picnic hampers and raffia bags, all from Habitat. Liberty print Dick Whittington bags and care shopping basket, all from Liberty. Stripy parasol, £19.50, from Crocker-Wilson.

Rose crepe de chine dress, far left, flowered brightly red and white. With V neck, slightly gathered sleeve. Jeff Banks, about £21, at Jeff Banks Shop ; Puella, Croydon, Purley and Reigate. Pale straw bowler with flower-painted brim, Diane Logan, £8. White beads with red and white flowers, Rosie Nice, from a selection, from 60p. Gold locket engraved with flying bird, Goldmine at Woolworths. Rose and cream flowered Liberty cotton and leather purse, Chris Trill, £13, at Flight Studio ; Jap & Joseph. White nylon gloves, by Cornelia James. Sunglasses, Elle. Eau de nil crepe de chine dress, centre, stippled with beige and white flowers. Jeff Banks, about 823.95, Jeff Banks Shop ; Puella, Croydon, Purley and Reigate. Blonde straw with a bunch of harebells, Buckle Under, £10 at Lucienne Phillips ; Smiths, Bath. Mother-of-pearl leaf necklace, about £15, at Emeline. Flowered glass brooch, £1.50, at Bombacha. Eau de nil leather purse with quilted flower sides. £30, to order from Clive Shilton. Eau de nil and grey silky cotton gloves with violet/blue embroidered cuffs, £5 Browns. Clear flower-patterned Perspex sunglasses, £25.95, Elle, Bond St and Sloane Square. Snake bangle, £2.50, Mulberry Co at Selfridges. Gold bangle, £16.75, Andre Bogaert. Gold rings, from £5.50, at Ken Lane. Sepia flowered crepe de chine dress to mid-calf, left. Sujon, £15, at Liberty ; Image, Bath ; Super-star, Leeds. Flat straw with cream petersham, £7.50, Charles Batten. Mother-of-pearl hat pin, £1, Diane Logan. Pale cream, yellow fake orchids, Crocker-Wilson, £1.65 a pair. Seed pearls, Corocraft, from range at Peter Robinson. Raffia purse, Chris Trill, .E7.70, at Flight Studios ; Jap & Joseph. Speckled cream net gloves, by Katherine Hamnett for Tuttabankem, £3, Browns. Ivory, gold and diamond, pale amber rings, £4, £25, £4, Andre Bogaert.

City Slickers

19 magazine, 1970s, Antiquarius, Baggage and General, biba, bus stop, clobber, Deco Inspired, Elgee, erica budd, Feathers, gladrags, hollywood clothes shop, Inspirational Images, Jasper, Jean Charles Brosseau, jeff banks, lee bender, Michael Berkofsky, Norma Moriceau, ravel, Shubette, Simon Ellis, Sue Baloo, Sunarama, The Purple Shop, universal witness, van der fransen, Vintage Editorials, wallis

Felt hat. by Jean-Charles Brosseau from Feathers, £5.75 (£5 15s.). Crêpe shirt. by Jeff Banks. £6.30 (6gns.). Natural calico blazer has yellow braid edging and matching shorts, by Wallis, £7.95 (£7 19s.). Tights, by Mary Quant, 75p. (15s.). Artificial flowers from a selection at John Lewis. Photographed at the Purple Shop, Antiquarius, 153 Kings Road, London, S.W.3.

Yves St. Laurent’s ‘Blast From The Past’ award is taken by the blazer. Fashioned a la Dietrich, casual but smart, it looks especially good with shorts, hot-coloured tights and long knee-socks, or pleated skirts. The best choice is plain white, black or red; or hot checks and stripes.

A superb editorial, giving us an insight into the short-lived but legendary Hollywood Clothes Shop and The Purple Shop in Antiquarius (which I feel like I’m regularly crediting in other posts on here) and also designer David Mellor’s shop. It also has the unusual element of every price being given in new and old money – with decimalisation having been introduced in February of the same year. I’m surprised I don’t see this a lot more in editorials from 1971.

Modelled by Sue Baloo

Styled by Norma Moriceau.

Photographed by Michael Berkofsky.

Scanned from 19 Magazine, May 1971.

Denim hat, by Jean-Charles Brosseau from Feathers, £6. Cotton shirt in browns and blues, by Jasper, £4.48 (89s.7d.). ‘Forties’ rayon hopsack blazer, double-breasted with Square padded shoulders and two large pockets, matching shorts with turn-ups (sold as a three-piece with trousers), by Shubette, £13.95 (£13 19s.). Green tights, by Mary Quant, 75p. (15s.). White Orlon socks, by Sunarama, 59p. (11s.10d.). Blue mules with white thonging, by Ravel, £3.75 (75s.). Pretend watch-brooch from Universal Witness, 50p. (10s.). Photographed outside Green’s of Chelsea, fruiterer and florist.

Brown felt hat, by Jean-Charles Brosseau from Feathers, £5.75 (£5 15s.). Canary yellow cotton jersey shirt, £3.20 (64s.). Multi-coloured random striped cotton jersey vest, £1.38 (27s.7d.). Both by Erica Budd. Wine jersey blazer edged in turquoise, with turquoise shorts, by Clobber, £10. Blue over-the-knee socks, from Fenwicks, 50p. (10s.). Doggie brooch, from Universal Witness, 50p. (10s.). Ribbon on hat, from a selection at John Lewis. Photographed at the Hollywood Clothes Shop.

Felt hat by Feathers, £5.75 (£5 15s) Red jersey shirt with elasticised waist, £5.95 (£5 19s). Navy knitted cotton vest with red trim, £1.75 (35s). Madras cotton blazer, £9.50 (£9 10s). Shorts, £4.45 (£4 9s). All by Lee Bender for Bus Stop. Tights by Mary Quant, 75p (15s). Peep-toes by Ravel, £5.99 (£5 19s 10d).

Straw hat, from Biba, £1.25 (25s.). Spotted cotton voile shirt in red, yellow, blue and green, by Simon Ellis, £4.25 (85s.). Single-breasted blazer and shorts suit in black givreine, from Biba, £9.75 (£9 15s.). Sheer black tights, from Biba, 54 ½p. (10s.11d.). Crêpe scarf, from Biba, £2. Artificial flowers, from Biba, £1.05 (1gn.). Photographed at David Mellor, Ironmonger, London, S.W.1.

Brown felt hat, from Feathers, £5.75 (£5 15s.). Cotton oatmeal shirt, by Jasper, £3.98 (79s.7d.). Checked waistcoat in shades of tan with rust stripes, £5.25 (5gns.). Shorts, £5.25 (5gns.). Matching single-breasted tan blazer in washable Telenka with flap patch-pockets and belt, £10. All by Gladrags. Brown tights, by Mary Quant, 75p. (15s.). Long rust socks, from Feathers, £1.50 (30s.). Suede wedge shoes, by Ravel, £4.50 (90s.). Bright green satchel, by Baggage and General Holding Co. Ltd., £1.50 (30s.).

Denim hat, by Jean-Charles Brosseau from Feathers, £6. Spotted blouse, from a selec-tion at Van Der Fransen. Single-breasted rayon blazer suit by Elgee, jacket in blue and beige checks on white has padded shoulders and flap pockets, and comes with either plain white or matching shorts, 2_15.75 (15anq Navy tights, by Mary Quant, 75p. (15s.). White Orlon over-the-knee socks, by Sunarama, 59p. (11s.10d.). Navy mules, from Ravel, £3.75 (75s.). Pretend watch-brooch from Universal Witness, 50p. (10s.). Photographed at Parsons, Fulham Road, London, S.W.10.

Navy denim hat, by Jean-Charles Brosseau from Feathers, £5.75 (£5 15s.). Red cotton jersey shirt, £5.95 (£5 19s.). Red, navy and white jersey vest with side button fastening, £2.50 (50s.). White bonded jersey blazer, £7. Navy jersey shorts, £3.75 (75s.). All by Lee Bender for Bus Stop. Navy socks, from Fenwicks, 50p. (10s.). White sandals with cork soles from Ravel, £4.50 (90s.).

Go on – we dare you!

1970s, alkasura, biba, Brave New World, Britannia Land of Plenty, bus stop, che guevara, Conspiracy, Derber, Electric Fittings, Frocks, gillian richard, gordon king, Great Gear Trading Co, Inspirational Images, Leicester Shoes, let it rock, Marcia Brackett, miss mouse, mr freedom, petticoat magazine, Pinocchio, rae spencer cullen, ravel, Richard Green, Roger Charity, Sacha, Sheilagh Browne, stirling cooper, Vintage Editorials, wallis

He wears: Velvet coat, £19.95, pants, £7.95 and satin bow tie, £1 all at Mr. Freedom. Stirling Cooper shirt, £5.75 at Peter Robinson. Biba shoes. She wears: left: Lurex jacket, Bus Stop, £8.95. Wallis pants, £6.95. Stirling Cooper top, £3.95 at Peter Robinson, W1 Biba shoes. She wears: right: Black net skirt, £10.50 and top, £7.50, Miss Mouse at Peter Robinson.

Extra special for a special season — some of the most outrageous party clothes to be seen since the golden days of Hollywood and the silver screen left us open-mouthed in amazement. The Sundown, Charing Cross Road, WC2, is where to find glamour 1972 style — that’s where we took clothes, models and hairdresser Michael Strum from Crimpers. It was amazing too, why not try it some time?

Fashion Marcia Brackett.

Sounds from The Sands of Time.

Photographer is, unusually for Petticoat, uncredited but I think it is probably Roger Charity.

Scanned from Petticoat, 16th December 1972.

He wears: Tee shirt from Let It Rock, Velvet Oxford Bags, Mr. Freedom, £7.95. Biba shoes, £7.25. She wears: left: Crepe dress, Brave New World, £14.50. Biba earrings, £1. Bus Stop brooch, £1.25. Mary Quant diamante shoes, £7.50. She wears: right: Lurex shirt and dungarees, Frocks, £18, at Mr. Freedom, Sacha shoes, £8.99.

He wears: Satin Bags, £6.95 and bow tie, £1, both Mr. Freedom. Shirt, Alkasura, SW3, £8. Shoes by Topper, SW3. She wears: left: Black dress with grey bodice, Shelagh Brown for Coopers. Britannia Land of Plenty Cape, £1.00. Leicester ankle shoes, £10.99. She wears: right: Satin top and pants, Miss Mouse, £20 at Peter Robinson, W1. Sacha shoes, £8.99.

He wears: Biba shirt, £6.95. Brave New World suit, £27, 5 Monmouth Place, Monmouth Road, W2. She wears skirt and top. Richard Green, £13.50 at Pinnochio, Fulham Rd., SW5. Ravel shoes. £10.99. She wears: right: Lurex suit, Electric Fittings, £16 at Conspiracy. Biba earrings, 20p. Stars, Britannia Land of Plenty.

He wears: shirt £7 and satin jacket, £24, both Alkasura, Kings Rd., SW3. Mr. Freedom pants, £7.95. She wears left: Satin dress, Britannia Land of Plenty. SW3. Brave New World bolero, £17, at Che Guevara, W8. Anschell bracelet, £250. Ravel shoes, £10.99. She wears: right: Gordon King trouser suit, £17.95 at Conspiracy, W8.

He wears: Velvet Oxford bags, £7.50 and lurex shirt, £7 both Alkasura, Kings Rd., SW3. Mr. Freedom bow tie, £1. Canvas boots, Great Gear Trading Co., £13.25. She wears: left: Miss Mouse shirt, £9.95 at Peter Robinson, Pants, Wallis shops, £5.50. Ravel shoes £6.99. She wears: right: Gillian Richard dress, £8.80 at Pinnochio, Fulham Rd., Britannia Land of Plenty, comb, shoes by Derber.

Wild in the Country

1970s, Angela at London Town, Antiquarius, biba, Butler & Wilson, Cordoba, Crochetta, Elliott, Foale and Tuffin, Hans Metzen, harriet, Herbert Johnson, Inspirational Images, John Carter, miss selfridge, petticoat magazine, ravel, Ric Rac, Russell & Bromley, Sue Hone, Sujon, Titfers, Travers Tempos, van der fransen, Vintage Editorials, wallis

Star vest dress, belt and hat from Cordoba. Elliott lace up sandals. Ric Rac cotton patch blouse.

Slip a shawl over summer and dream the days away in a land of your imagination. There couldn’t be a more beautiful way of letting a long sticky heatwave slip by than with these gentle colours made by a bleaching sun and these homespun clothes in soft country shapes. Whether you make it all the way to a shady plantation or just as far as the nearest cornfield, the scenery around any home this summer should look pretty good. Build up layers of cotton checs, sand suede overslips and warm rainbow knit waistcoats because even the sun can havee tantrums sometimes. Pack a pair of laced sandals and one huge-brimed straw hat.

Fashion by Sue Hone.

Photographed by John Carter.

Scanned from Petticoat, 22nd May 1971.

Travers Tempos cotton madras skirt. Angela puff sleeve blouse. Harriett bolero. Butler and Wilson bracelet. Russell and Bromley sandals. / Sujon long madras skirt and vest top. Butler and Wilson pendant. Van der Fransen shawl. Miss Selfridge bag.

Hans Metzen skirt, jacket and shorts. Ravel sandals. Herbert Johnson wool belt. Antiquarius pendant.

Tie-dyed quilted cotton dress from Wallis shops. Butler and Wilson flower necklace. Ravel sandals. Biba scarf.

Voile kaftan by Ric Rac. Multi-coloured shorts by Foale and Tuffin. Crochetta bolero. Ravel sandals. Titfers bag.

Crepe skirt and matching blouse by Van der Fransen. Elliott lace up leg sandals. Choker from Butler and Wilson.

Travers Tempos madras cotton dress. Crochet waistcoat by Crochetta.

The Kaleidoscopic Knit Show

2007, Adrian Mann, Alain Walsh, Barnett, clowns, crowthers, Dranella, erica budd, Flair, Hedgehog, Henry Miura, Honey Magazine, Jasper, jeff banks, John Craig, Joseph, mary quant, mr freedom, Originelle, sally levison, Smart'n'Tartan, st honore, Tabu, Vintage Editorials, wallis

Jet black pullover with fluted cap sleeves, Barnett from Wakeford’s, King’s Road, SW3. Billowing sleeved crepe shirt, St Honore. / Stripey Acrilan sweater, Tabu, from Originelle Gloucester Road, SW7. Tangerine crepe shirt, St Honore; ship brooch, Mr Freedom; striped cloche, Levison Originals. Both shirts from Flair, Golders Green Road.

Brighter and brighter, the new brand of knits is coming. Bolder than ever, with huge batwing sleeves, flaring kimono arms and rainbow stripes. Piled on top of one another or over a striking shirt – without any doubt the greatest knits ever seen.

I don’t know about you, but clown and circus-influenced editorials are one of my favourite themes and really quite a staple of the late Sixties and early Seventies youth magazine boom.

Photographed at Foire & Cirque de Rancy, France.

Photographed by Alain Walch.

Scanned from Honey, February 1972.

Khaki wool cricket sweater, Miura from Hedgehog, 135 Fulham Road, SW3. Strawberry-patterned cotton shit, Dranella. / Ice cream coloured Acrylic sweater, Jeff Banks from 2007, Oxford Street, W1. Ladybird cotton shirt, Jasper.

Square necked acrylic sweater, Erica Budd. Full sleeved crepe shirt, St Honore. / Patriotic striped Acrylic sweater from Crowthers, Kensington High Street, W8. Patchwork print cotton shirt, Jasper from Sidney Smith, King’s Road, SW3.

Bright red batwing Orlon sweater, Erica Budd. Ladybird cotton shirt, Jasper. Moon and star plastic brooch, Adrien Mann. / Confetti spotted and striped pullover and scarlet vest, both by John Craig from Joseph, King’s Road, SW3. Lemon brooch, Paul Stephens; bee brooch, Adrien Mann.

Kingfisher blue sweater, Erica Budd from Smart’n’Tartan, Upwest, Oxford Street W1. Goldfish brooch, Adrien Mann. / Navy sweater with small batwing sleeves, Mary Quant from Dickens & Jones. Wild strawberry cotton shirt, Dranella.

Pillar box red and bright yellow Dralon sweater from Wallis. / Navy, scarlet and light blue Acrylic sweater, John Craig from 2007 Oxford Street, W1.

Make-up for white, pink and green

1970s, Buckle Under, dorothee bis, Hair and make-up, harpers and queen, Herbert Johnson, Inspirational Images, james wedge, Make-up, Michaeljohn, Serge Lutens, wallis

Eyes are the focal point in this make-up for white by Serge Lutens of Christian Dior. Wide-brimmed black felt hat by Herbert Johnson.

This year you match your make-up to what you are wearing rather than to the colouring you were born with. Now, with the much greater variety of colours available, it is no longer blue for blue eyes, green for green eyes; or pink and white for blondes and gold-rachel tones for brunettes. You can have a new look for every day of the week, or different looks for day and night. In fact, you match your make-up to your clothes.

To show how much scope there is, we have taken one girl and given her three different make-ups created for each of this season’s new fashion colours.

Make-up for white by Serge Lutens. Make-up for Pink and Green by Mary Lou of The Face Place.

Hair by Pauline of Michaeljohn.

Photographed by James Wedge.

Scanned from Harpers and Queen, early October 1971.

The make-up for pink incorporates all the new plum, mulberrt, grape and frosted pink make-up tones. Hat by Buckle Under. Pink jacket by Dorothee Bis.

For this season’s many shades of green there are lots of exciting new eye make-up colours. Emerald satin blazer by Wallis. Flowers from Bourne and Hollingsworth.

Last Tango in Tijuana

1970s, antony price, che guevara, Dinah Adams, Dolcis, gillian richard, granny takes a trip, Herbert Johnson, Honey Magazine, Ian Batten, Inspirational Images, jean junction, Martha Hill, miss mouse, polly peck, rae spencer cullen, Roy A. Giles, Russell & Bromley, Samm, Spectrum, stirling cooper, Vintage Editorials, wallis

If you can’t tango, simply steal into the spotlight in these flamboyant rumba dresses. The slipped shoulder strap, the bared midriff and the full-blown flouncy skirts all spell out the sexiest numbers for summer.

The main difference between the content of a magazine like Honey, as opposed to Vogue or Queen, is that the designers tend to be the more intriguing and less well-known of the period. If you want names like Miss Mouse, Granny Takes a Trip or Antony Price, these magazines should always be your first port of call. This shoot alone features one of my Holy Grail pieces by Granny Takes a Trip: the ruffled tie front top and skirt ensemble designed by Dinah Adams. Previously a designer for two other cult London boutiques, Mr Freedom and Paradise Garage, painfully little is known about Dinah Adams (misattributed as ‘Diana’ in the original credits). Which is why it’s always lovely to see her work represented anywhere.

Also shown here is a frothy, frilly delight of a frock by Miss Mouse, a.k.a Rae Spencer-Cullen. A personal favourite of mine, the Miss Mouse aesthetic is precisely why this early Seventies period is my favourite for fashion. Her work was heavily Fifties-inspired, quite ahead of the curve in the scheme of things, but always with a novel twist. Spencer-Cullen is yet another designer whose life remains something of a mystery, despite being a part of a hugely influential circle which included artists Duggie Fields and Andrew Logan. It seems that this anonymity was (at least initially) intentional, as an article from the Glasgow Herald in 1976 declared.

“At first, six years ago, when presenting her quirky designs on fashion, she seemed shy and utterly retiring. Miss Mouse could not be contacted easily by the press. She was elusive, hazed in shadows, a real mouse about publicity in fact. The only evidence of her entire existence was her clothes.”

In a world where we are so used to having information at our fingertips, there is something quite enchanting about this; tiny scraps must be stitched together to create a flimsy silhouette of a creative genius.

Photographed by Roy A Giles.

Scanned from Honey, July 1973.

(Please note – this blog originally appeared in 2016 on Shrimpton Couture’s ‘Curated’ blog project which has since been removed. It seemed a shame to let the posts disappear completely so I hope to eventually repost all my work here.)